Corporations have given us little reason to trust them. Like big tobacco, for example -- they lied to the American people and even in testimony to Congress. They lied because the truth would affect their profits.
Big tobacco lied to us for decades. They aggressively promoted lies in advertising, false information in testimony, and they suppressed the science reports that told the truth about how deadly it all is. They said their products were safe, improved over the years, less nicotine, etc. All lies.
While they were lying, 1200 people died from smoking every day, and the companies were aware of it. For decades, they continued lying and selling their deadly products. They even modified their cigarettes to make them more addictive, knowing that people would die as a result of their corporate actions.
Why should we consider big business as a legitimate voice in anything? Those whose only ethic is money, why should we let them exist outside of prison? The executives knowingly and deliberately sent millions to their death. Their motive was profit, pure and simple; they proved to be unethical beyond any explanation or excuse.
Top executives of the seven leading American tobacco companies who sat together and lied to Congress:
Donald S. Johnston, president and chief executive of American Tobacco Company
Thomas Sandefur Jr., chairman and chief executive of Brown and William Tobacco Corporation
Edward A. Horrigan, chairman and chief executive of Liggett Group Inc.
Andrew H. Tisch, chief executive Lorillard Tobacco Company
Joseph Taddeo, president of United States Tobacco Company
James W. Johnston, chief executive of R. J. Reynolds
William I. Campbell, chief executive of Philip Morris
It’s been called the greatest crime in human history. Big Tobacco knew cigarettes caused cancer, emphysema, heart disease and other deadly diseases, and they lied to the public about it. Big Tobacco knew that nicotine in cigarettes was addictive, and they lied about that, too. And they add things to cigarettes to try increasing the addictive effect of nicotine, all while publicly claiming that smoking is a “choice” that people can simply quit doing when they choose to do so. Meanwhile, internally within the companies, they recognized that cigarette smoking was an addiction that most smokers cannot give up even if they want to. Big Tobacco celebrated that, while knowing that nicotine addiction would lead to millions and millions of Americans suffering and dying from very serious diseases. Big Tobacco didn’t care 30, 40 and 50 years ago, and Big Tobacco doesn’t care today.
Tobacco companies were sued in several states (resulting in large settlements) and were all, after several years, convicted in federal court of racketeering. In a punishing affirmance, the D.C. Circuit Court of Appeals has issued a 92-page per curiam opinion upholding the judgment issued by D.C. District Court Judge Gladys Kessler in August 2006, in which she found eleven of America’s major Tobacco Companies and related entities guilty of nearly 150 counts of mail and wire fraud in a continuing “pattern of racketeering activity” with the “specific intent to defraud” under the Racketeer Influence Corrupt Organizations (RICO) Act.
Big oil has behaved similarly as has Wall Street. The conscienceless corporations wield more influence than citizens. This is not government of, for, and by the people; it's government by money.
From the congressional inquiry ...
Tobacco company representatives, acting in their
official capacities, are believed to have committed perjury in oral and written
testimony before the United States Congress. Each of these commissions
satisfied the statutory test of perjury, which requires a finding of a false
statement, willfully made as to material fact, under an oath authorized by law
and taken before a competent tribunal, officer or person authorized by Federal
law to administer such an oath, including the Congress. 18 U.S.C. §1621.
Seven tobacco company chief executives,
accompanied by other individuals also appearing on behalf of their companies,
testified under oath before the Subcommittee on Health and the Environment of
the Committee on Energy and Commerce, U.S. House of Representatives, on April
14, 1994. [Hearing before Subcommittee on Health and the Environment, Committee
on Energy and Commerce, House of Representatives, United States Congress, April
14, 1994.]
The tobacco executives and the individuals
accompanying them included the following:
William I. Campbell, President and CEO, accompanied by Dr.
Kathy Ellis, Director of Research, and Harold Burnley, Director
of Process Development, Philip Morris, U.S.A.
James W. Johnston, Chairman and CEO, accompanied by Andrew
J. Schindler, President and Chief Operating Officer U.S.A., and Carl
Ehmann, Head of Research and Development, R.J. Reynolds
Tobacco Company ("RJR"), and Richard Cooper,
outside counsel and partner with Williams & Connolly
Thomas E. Sandefur, Jr., Chairman and CEO, accompanied by T.F.
Riehl, Vice President for Research and Development, and John Jewell,
Vice President for Manufacturing, Brown & Williamson Tobacco
Corporation ("B&W")
Andrew H. Tisch, Chairman and CEO, accompanied by Dr.
Alexander Spears, Vice-Chairman and Chief Operating Officer, Lorillard
Tobacco Company
Donald S. Johnston, President and CEO, accompanied by Robert
Sprinkle, III, Executive Vice-President for Research and Quality
Assurance, American Tobacco Company
Edward A. Horrigan, Jr., Chairman and CEO, accompanied by Gregory
Sulin, Vice President of Operations, Liggett Group Inc. ("Liggett")
Joseph Taddeo, President, accompanied by Dr. Robert Lawrence,
Executive Vice-President, U.S. Tobacco Company ("UST")
The following statements, all of which, because
of their apparent falsity are believed to constitute act of
perjury pursuant to 18 U.S.C. §1621, were made without qualification, [The
fact that on some occasions the tobacco executives in their testimony may have
framed statements as beliefs or opinions does not change or negate the fact
that they also made the clear, declaratory statements addressed here.] and were
willfully made as to material facts by the identified tobacco company
representatives in the course of their testimony. Key portions are identified
by italics.
a. Perjury by
William Campbell (Philip Morris)
Campbell Perjury #1 and
#2
#1 "Cigarette smoking is not addictive."
#2 "The presence of nicotine, however,
does not make cigarettes a drug or smoking an addiction"
Discussion of Campbell Perjury
#1 and #2
The existence of
substantial scientific research studies conducted by William Campbell's
company demonstrates that Philip Morris scientists and executives
have known for decades that nicotine, and therefore cigarette smoking, is
addicting.
For example, an
18-page internal report by William L. Dunn, Jr., a senior scientist with
the Philip Morris Tobacco Company, [William L. Dunn, Jr., Philip Morris Research Center,
"Motives and Incentives in Cigarette Smoking" (describing the
conclusions of a 1972 Council for Tobacco Research Council conference in St.
Maarten), Plaintiff's Exhibit P-5171 in the case of Cipollone v. Liggett.]which Campbell directs as Chairman
and CEO, clearly confirmed in 1972, sixteen years before the
publication of the landmark U.S. Surgeon General's report on nicotine
addiction, [U.S. Department of Health and Human Services, Public
Health Service, Centers for Disease Control, Center for Chronic Disease
Prevention and Health Promotion, Office on Smoking and Health, The Health
Consequences of Smoking: Nicotine Addiction. A Report of the Surgeon General,
1988.] the addictive nature
of nicotine and its fundamental importance to cigarette smoking. The
report states:
"[T]he cigarette
is in fact among the most awe-inspiring examples of the ingenuity
of man. Let me explain my conviction.
"The cigarette
should be conceived not as a product but as a package. The product
is nicotine. The cigarette is but one of many package layers.
There is the carton, which contains the pack, which contains
the cigarette, which contains the smoke. The smoke is the final
package. The smoker must strip off all these package layers to get to
that which he seeks.
"But consider for
a moment what 200 years of trial and error designing has brought
in the way of nicotine packaging:
"Think of the
cigarette pack as a storage container for a day's supply of nicotine:
"1) It is
unobtrusively portable.
"2) Its
contents are instantly accessible.
"Think of the
cigarette as a dispenser for a dose unit of nicotine:
"1) It is
readily prepped for dispensing nicotine.
"2) Its rate
of combustion meters the dispensing rate, setting an upper safe limit
for a substance that can be toxic in large doses.
"3) Dispensing
is unobtrusive to most ongoing behavior.
"Think of a
puff of smoke as the vehicle of nicotine:
"1) A
convenient 35 cc mouthful contains approximately the right amount of
nicotine.
"2) The
smoker has wide latitude in further calibration: puff volume, puff
interval, depth and duration of inhalation. We have recorded wide variability
in intake among smokers. Among a group of pack-a-day smokers, some
will take in less than the average half-pack smoker, some will take in
more than the average two-pack-a-day smoker.
"3) Highly
absorbable: 97% nicotine retention.
"4) Rapid
transfer: nicotine delivered to blood stream in 1 to 3 minutes. ["Actually," as noted by
addiction medicine expert John Slade, M.D., "delivery is in a matter of a
few seconds." Testimony of John Slade, M.D., before the Subcommittee on
Health and the Environment, Committee on Energy and Commerce, House of
Representatives, United States Congress, March 25, 1994.]
"5) Non-noxious administration
[sic].
"Smoke is
beyond question the most optimized vehicle of nicotine and
the cigarette the most optimized dispenser of smoke."
Similarly, a
confidential "special" report prepared by the Philip Morris
U.S.A. Research Center for top Philip Morris executives in March 1978
reaffirms the central pharmacological role played by
nicotine in the difficulty experienced by consumers trying to quit
smoking. It makes no mention of taste or flavor in this context, and also
questions the prudence of introducing low-nicotine products because
their availability might make it easier for addicted smokers to quit.
The report states:
"We think
that most smokers can be considered nicotine seekers, for
the pharmacological effect of nicotine is one of the rewards that
come from smoking. When the smoker quits, he foregoes his accustomed
nicotine. The change is very noticeable, he misses the reward,
and so he returns to smoking.
***
"If the
industry's introduction of acceptable low-nicotine products does make
it easier for dedicated smokers to quit, then the wisdom of the
introduction is open to debate." [F.J. Ryan (approved by W.L. Dunn, Jr.), Philip Morris
U.S.A. Research Center, "Exit Brand Cigarettes: A Study of
Ex-Smokers," March 1978, Plaintiff's Exhibit 671 in the case of Cipollone
v. Liggett (underlining in original).]
Other Philip Morris
research on nicotine and addiction is discussed infra.
Furthermore, William
Campbell contradicted himself, thus admitting Philip
Morris' intent to use addictive substances in its cigarettes, in the
following exchange:
Mr. Synar: "Mr.
Campbell, was [former Philip Morris research scientist] Dr. [Victor]
DeNoble's work part of your company's effort to develop a
nicotine analog, which are chemicals which would have addicting or
reinforcing features without any or some of the nicotine
side effects? Yes or no?"
Mr. Campbell:
"Yes."
Additional background:
Campbell and other tobacco company executives and scientists frequently
assert publicly that nicotine is not addictive. It is notable, and
relevant to the question of whether perjury has been committed, that a
substantial number of documents from within Philip Morris itself, as well
as from other tobacco companies' internal files, demonstrate that
these companies, their executives and their scientists have reached
precisely the opposite conclusion - i.e., that nicotine is
a drug and is addictive. Only a small fraction of
this evidence is cited in this Discussion and later in
this Prosecution Memorandum.
Based on information
and belief, the only critics of the concept that nicotine
is addictive are those with direct financial ties to tobacco companies or
their agents. [See, e.g., John
H. Robinson and Walter S. Pritchard (Biobehavioral R&D, R.J. Reynolds
Tobacco Company), "The Role of Nicotine in Tobacco Use," 108
Psychopharmacology 397-407, 1992. Inter alia, while identifying nicotine's
effect on the body and its ability to reduce anxiety and increase mental
alertness, and also acknowledging that "the beneficial effects of smoking
on cognitive performance are a function of nicotine absorbed from cigarette
smoke," the authors claim that the definition of addiction applied by the
U.S. Surgeon General and other leading experts is in error and that nicotine
is, therefore, not addictive. Playing a semantic game, the tobacco industry
authors claim that to be defined as "addictive," a substance must
cause intoxication, a view rejected by independent, mainstream scientists.
"It is not that Dr. Robinson and other scientists supported by tobacco
companies disagree with main points made by mainstream scientists, but that
they define addiction differently," said the New York Times. In fact, the
tobacco industry scientists admit that nicotine use does feature the hallmarks
of addiction, including compulsive use, withdrawal symptoms and continued use
despite knowledge of harm to oneself and others. Philip J. Hilts, "Is
Nicotine Addictive? It Depends on Whose Criteria You Use," New York Times,
August 2, 1994, p. C3.]
The approach taken by
British psychologist David M. Warburton, who frequently is cited by the
tobacco companies as the primary -- and often, the only -- support
for the claim that nicotine is not addictive, has been rejected by
virtually every, if not every, credible and independent expert
in the world. [See D.M.
Warburton, "Is Nicotine Use an Addiction?," The Psychologist, April
1989, pp. 166-170. While some of Warburton's work has been accepted, his and
other tobacco industry supporters' claim that nicotine is non-addictive has
been soundly rejected, most recently by the FDA Drug Abuse Advisory Committee
on August 2, 1994, which reaffirmed overwhelmingly that nicotine is: 1)
addictive; and 2) the substance in tobacco products that causes addiction. See,
generally, Philip J. Hilts, "F.D.A. Panel Takes Step Toward Setting
Control on Nicotine," New York Times, August 3, 1994, p. A1. Tobacco
industry representatives note that Warburton contributed to the 1988 Surgeon
General's report on nicotine addiction, but they invariably fail to mention
that Warburton's contribution to that report did not address the fundamental
issue of whether nicotine is addictive. See Discussion of Taddeo Perjury #1, infra.
See also Medical Research Council, The Basis of Drug Dependence (Medical
Research Council: London, England, 1994). The MRC report is a leading
authoritative reference for the scientific and medical communities in the
United Kingdom, Warburton's home. It states: "Tobacco is widely regarded
as one of the major environmental causes of illness and death. That most people
use tobacco to obtain the effects of nicotine, and that nicotine is an
addictive drug that supports dependence processes, is widely accepted. "Rejecting
the tobacco industry's frequent comparison of nicotine to caffeine, it states:
"Caffeine is almost certainly the most widely used drug of dependence in
the world. Despite this, almost no evidence of morbidity other than gastric
irritation, insomnia and cardiovascular effects has been found. Studying
caffeine is unlikely to tell us very much about the harmful effects of drugs of
dependence, but it does illustrate that dependence per se is not a
problem." (Emphasis added.)] Even
Warburton acknowledges in his own research that the "effects of
smoking on cognitive function, when considered together with the
rapid absorption and elimination of nicotine, suggest a major role in
the motivation for smoking."
The investigation
coincident to preparation of this Prosecution Memorandum confirmed,
moreover, that Warburton's research has been extensively funded
by the tobacco industry at least since 1978, [E.g., by the Tobacco Research Council and Carreras Rothmans
Ltd. Warburton also has acknowledged assistance from the British-American
Tobacco Company. All of the following research has been so funded: Keith Wesnes
and David M. Warburton, "The Effects of Cigarette Smoking and Nicotine
Tablets Upon Human Attention," in Smoking Behaviour: Physiological
Influences, Raymond E. Thornton, Senior Scientists, Group Research and
Development Centre, British-American Tobacco Company Limited, ed. (Churchill
Livingstone: Edinburgh, London and New York, 1978); K Wesnes and D.M.
Warburton, "Effects of Smoking on Rapid Information Processing
Performance," Neuropsychobiology, Vol. 9, 1983, pp. 223-229; K. Wesnes and
D.M. Warburton, "The Effects of Cigarettes of Varying Yield on Rapid
Information Processing Performance, Psychophar-macology, Vol. 82, 1984, pp.
338-342; K. Wesnes and D.M. Warburton, "Smoking, Nicotine and Human
Performance," Pharma. Ther., Vol. 1, 1983, pp. 189-208; K. Wesnes, D.M.
Warburton, B. Matz, "Effects of Nicotine on Stimulus Sensitivity and
Response Bias in a Visual Vigilance Task," Neuropsychobiology., Vol. 9,
1983, pp. 41-44.] and that he was
given honoraria and sent on all-expenses-paid trips by tobacco interests
to testify on their behalf against the regulation of tobacco at
hearings held in New Zealand.[Telephone interviews with Martin Jarvis,
M.Phil., Principal Scientists, Imperial Cancer Research Fund, Health Behaviour
Unity, Department of Psychiatry, Institute of Psychiatry, December 1-2, 1994;
private communications received from Dr. Murray Laugesen, scientific editor of
Toxic Substances Board, Department of Health (Wellington, New Zealand), Health
OR Tobacco, May 1989.]
Warburton also is the
founder of Associates for Research into the Science of Enjoyment
("ARISE"), a British organization funded by tobacco, distilling
and brewing companies which, among other things, advocates for
"smokers' rights." Explaining ARISE's mission, Warburton
recently claimed that the health benefits of cigarette smoking may
outweigh the damage. He said: "It's interesting how few people die from
smoking. Most smokers live to a ripe old age. Don't forget, the death rate
for smokers and non-smokers is the same in the end - 100 percent." [Quoted in Madeleine Bunting, "Eat,
Drink, and Be Very Provocative," The Guardian, November 12, 1994, p.29.] Further placing the position of
Warburton's group in perspective, ARISE member James McCormick said that
"[t]he addictive properties of cocaine and heroin
are overstated. Not everyone becomes dependent. A lot of people are stable
addicts." [Id.]
See, generally, this Prosecution
Memorandum for a review of significant, additional evidence on
the tobacco industry's thorough understanding of the addictive nature
of nicotine.
Campbell Perjury #3
#3 "Philip Morris research does not
establish that smoking is addictive. At the March 25th hearing, [FDA]
Commissioner [David] Kessler made the statement, supported by Dr. [Jack]
Henningfield [of the National Institute on Drug Abuse], [Dr. Henningfield is a
research psychologist and Chief of the Clinical Pharmacology Branch at the
Addiction Research center of the National Institute on Drug Abuse, National
Institutes of Health.] that in 1983, a company, later identified as Philip
Morris, suppressed research by one of its own scientists who, allegedly,
concluded that nicotine was an addictive substance. That is false. In
fact, that scientist published two full papers and five abstracts related to
the work in question, including one published in 1982, a year prior to the
creation of the manuscript in question. The manuscript subsequently provided to
the committee by [FDA] Commissioner [David] Kessler presented some evidence
that rats will self-administer nicotine, and that nicotine, therefore, is a
weak reinforcing agent. The researcher later concluded that nicotine is a reinforcer
in the class of non-addictive chemical compounds such as saccharin and water.
In addition, and Commissioner Kessler failed to note this, the manuscript
itself states, and I quote, 'Termination of prolonged access to nicotine under
conditions in which it functions as a positive reinforcer does not result in
physiological dependence.' Thus the manuscript did not conclude that
nicotine is addictive."
Discussion of Campbell
Perjury #3
Campbell's testimony
is highly misleading and may rise to the level of perjury, based on the
following evidence:
(1) Congressional
Testimony of Victor DeNoble: According to the
Congressional testimony of chief study author Victor J.
DeNoble, Ph.D., the research conducted for Philip Morris by DeNoble
and his colleagues led them to the conclusion that nicotine is
addicting "on a level comparable to cocaine." [Testimony of Victor John DeNoble, Ph.D.,
before Subcommittee on Health and the Environment, Committee on Energy and
Commerce, House of Representatives, United States Congress, April 28,
1994.] The study itself [Victor
J. DeNoble, Paul C. Mele and Francis J. Ryan (Philip Morris Research Center),
"Nicotine as a Positive Reinforcer for Rats: Effects of Infusion Dose and
Fixed Ratio Size," 1983 (withdrawn from publication by Philip
Morris).] was co-authored by
three Philip Morris scientists five years before publication of the
Surgeon General's landmark report on nicotine addiction in 1988. It
resulted from the work conducted in the Philip Morris laboratory,
directed by Dr. DeNoble, whose explicit charge was to identify the
effects of nicotine on the central nervous system and brain.
Philip Morris may
attempt to argue that at that time, 11 years ago, the company considered
the DeNoble study to be an early, rather than a conclusive, indication
of nicotine's addictiveness. That argument cannot be true, first, because of
the other extensive scientific information that Philip Morris already
possessed showing that nicotine is a highly addictive drug (as discussed
elsewhere in this Prosecution Memorandum).
Second, DeNoble
testified before Congress that even taken alone, irrespective of the
Philip Morris researchers' substantial additional findings
on nicotine's addictiveness, the study "demonstrate[s] that both
physiological and behavioral tolerance develops to chronic nicotine
administration. Following tolerance development, higher doses
of nicotine were required to produce effects that were both
quantitatively and qualitatively similar to those observed before tolerance
had developed." As summarized by the New York Times,
"[o]ne important measure of a drug's addictive potential is whether
a laboratory animal will work hard pressing a lever to get the drug.
Nicotine will get a rat to press a bar steadily, more than 100 times an
hour, and Dr. DeNoble found that the animals will do the same
for acetaldehyde [see infra, this Discussion],
though they will not do so for water or saccarin [sic] or
other favored substances." [Philip J. Hilts, "Scientists Say Cigarette Company
Suppressed Findings on Nicotine," New York Times, April 29, 1994, p. A1.]
The DeNoble study and
other Philip Morris research underscore the company's significant interest
in the pharmacology, i.e., the drug effects of nicotine
and other substances in tobacco and tobacco smoke. Indeed, DeNoble
and his colleagues' extensive research for the company led them to
discover an artificial version of nicotine that had few of the
toxic effects on the heart that nicotine is known to have. The
significance of the identification of the psychoactive and possibly
addictive substance acetaldehyde grew greater when the
researchers learned that by combining nicotine
and acetaldehyde, the addictive effects more than tripled, causing
the Philip Morris test rats to press a bar more than 400 times an hour. [Testimony of Victor John DeNoble, Ph.D.,
before Subcommittee on Health and the Environment, Committee on Energy and
Commerce, House of Representatives, United States Congress, April 28, 1994. See
also Philip J. Hilts, "Scientists Say Cigarette Company Suppressed
Findings on Nicotine," New York Times, April 29, 1994, p. A1; Eben
Shapiro, "Scientist Says Philip Morris Suppressed His Research on Nicotine
Addiction," Wall Street Journal, April 29, 1994, p. B8.]
DeNoble in his
testimony also flatly contradicted Campbell's and the other tobacco
witnesses' sworn testimony that nicotine was in cigarettes for
"taste," noting that nicotine's effect on the brain, not
flavor, was the sole focus of Philip Morris' research. [See also Testimony of David A. Kessler, M.D.,
Subcommittee on Health and the Environment, Committee on Energy and Commerce,
House of Representatives, United States Congress, March 25, 1994: "The
tobacco industry may tell you that nicotine is important in cigarettes solely
for 'flavor.' There is a great deal of information that suggests otherwise.
Some of the patents specifically distinguish nicotine from flavorants.
[Footnote omitted.] An RJR book on flavoring tobacco, while listing around a
thousand flavorants, fails to list nicotine as a flavoring agent. [Citing J.C.
Leffingwell and H.J. Yound, Tobacco Flavoring for Smoking Products (R.J.
Reynolds Tobacco Company, 1972).]] Even
taken alone, these facts strongly support a finding that Philip
Morris' scientists clearly confirmed the highly addictive character
of nicotine (as well as, possibly, other substances) and the unambiguous
understanding by Philip Morris executives of the addictiveness
of nicotine.
See also Discussion, infra,
regarding the nicotine manipulation process patented by Kimberly-Clark Corporation
and LTR Industries, which is believed to have been used, and may be used
currently, by Philip Morris, possibly in manufacturing facilities
abroad, though this has not been confirmed.
2) Philip
Morris' Suppression of Unfavorable Research: Philip Morris
acknowledged the seriousness of its nicotine laboratory's
findings when it suppressed continuation of the research because
of the company's growing concern that the evidence of the drug's
addictiveness would cause legal problems in connection with tobacco
products liability litigation. According to Dr. DeNoble and fellow Philip
Morris scientist Paul C. Mele, Ph.D., also in testimony before Congress,
Philip Morris forbade the researchers from discussing their
work, even with other company employees, and prohibited them from
publishing it. After the complaint in the smoker-death lawsuit of Cipollone
v. Liggett was filed in August 1983, Philip Morris forced DeNoble
to withdraw his paper on the rat test from the
scientific journal Psycho-pharmacology, which already
had accepted the report for publication following full peer-review.
Then, on April 5, 1984, the scientists were abruptly forced by Philip
Morris officials to halt their studies, turn off all their instruments,
kill all the laboratory rats and turn in their security badges
by morning. According to Drs. DeNoble and Mele, Philip Morris
executives threatened legal action if the scientists published or talked
about their nicotine research, directly contradicting Campbell's
sworn testimony of April 14, 1994. [See Philip J. Hilts, "Scientists Say Cigarette Company
Suppressed Findings on Nicotine, " New York Times, April 29, 1994, p. A1;
Eben Shapiro, "Scientist Says Philip Morris Suppressed His Research on
Nicotine Addiction," Wall Street Journal, April 29, 1994, p. B8; Clifford
E. Douglas, Special Report: The Tobacco Industry's Use of Nicotine as a Drug:
What do the Recent Revelations Mean for Tobacco Control ? (American Council on
Science and Health: New York, NY, May 1994).]
3) Philip
Morris Scientists Did Not Conclude Nicotine to be Non-Addictive: By
stating in the context of this testimony that "[t]he researcher [Campbell suggests that there was only one
researcher. In fact, there were several.] later concluded that nicotine is a reinforcer in the class of
non-addictive chemical compounds such as saccharin and water,"
Campbell adroitly implied, falsely, that the Philip Morris scientists
thereby found that nicotine is itself non-addictive, a conclusion they
specifically did not reach (see this Discussion, supra).
See also Discussion, supra,
of the internal reports produced by Philip Morris Tobacco
Company scientists William L. Dunn, Jr., in 1972 and F.J. Ryan in
1978, describing in clear detail the addictive effects of nicotine on
smokers.
Campbell Perjury #4
#4 "Consumers
are not misled by the published nicotine deliveries as measured by
the FTC method."
Discussion of Campbell
Perjury #4
There simply is no
dispute that consumers are seriously misled by the published
nicotine deliveries as measured by the FTC method, and Philip Morris
and other tobacco companies clearly know this. Thus, Campbell's statement,
made as a blunt declaration and not as a qualified opinion, may have
risen to the level of perjury. In fact, tobacco manufacturers have, through
their conduct, ensured that this is the case. As documented by
the New York Times and summarized here: [Philip J. Hilts, "Major Flaw Cited
in Cigarette Data: Testing for Tar and Nicotine Underreports Amounts," New
York Times, May 2, 1994, p. A1.]
(1) The
measurements of nicotine and tar, which are carried out by tobacco
company laboratories under the supervision of the
Federal Trade Commission ("FTC"), bear no relation to
the levels of these poisons that smokers actually ingest.
(2) The
misleading measurements of nicotine and tar are attributable to testing
that "has not kept up with the changes [made by tobacco
manufacturers themselves] in cigarette design over the last
20 years." (emphasis added) Tobacco manufacturers have
engineered several new features that make the machine tests meaningless,
according to Jack E. Henningfield, Ph.D., Chief of Clinical
Pharmacology Research at the National Institute on Drug Abuse
and Senior Scientific Editor of the 1988 Surgeon General's report on
nicotine addiction. Most of the cigarettes produced by cigarette companies
now contain nearly invisible holes in the cigarette paper near the
filter, ostensibly to dilute the smoke. The testing machines, which
hold the cigarette by the tip of the filter, both "inhale" the
smoke in an even and consistent manner and allow a significant quantity
of the smoke's contents to escape through the holes. This process
dilutes the smoke that reaches the measuring device and results in
significantly lower nicotine and tar measurements.
Tobacco manufacturers
know that human smokers, who are not machines, frequently compensate,
often unconsciously, for a reduction in nicotine levels both by
puffing more often and more deeply and by blocking the filtration holes
with their lips or fingers. Thus, smokers ingest more smoke,
more nicotine and more tar. By compensating in this way, smokers
sometimes ingest more of the addictive drug and the other
poisons when smoking so-called low-tar/nicotine cigarettes than they would
if they were to use the tobacco manufacturers' full-strength brands.
(4) National
Gallup polls have found that smokers believe that cigarette brands
labeled "light" are less hazardous and deliver less
nicotine and tar. However, as reaffirmed by Judith
D. Wilkenfeld, Assistant Director in the FTC's Division of
Advertising Practices, "[w]e know that consumers do not smoke in
exactly the same manner as the machine" used in testing. "So the
tests will not predict the actual human consumption."
See also the 1972 internal
report by William L. Dunn, Jr., a senior scientist with the Philip Morris
Tobacco Company, [William L. Dunn,
Jr., Philip Morris Research Center, "Motives and Incentives in Cigarette
Smoking" (describing the conclusions of a 1972 Council for Tobacco
Research Council conference in St. Maarten), Plaintiff's Exhibit P-5171 in the
case of Cipollone v. Liggett.] which
states:
"Think of a puff
of smoke as the vehicle of nicotine:
"1) A
convenient 35 cc mouthful contains approximately the right amount
of nicotine.
"2) The
smoker has wide latitude in further calibration: puff volume, puff
interval, depth and duration of inhalation. We have recorded wide
variability in intake among smokers. Among a group of pack-a-day smokers,
some will take in less than the average half-pack smoker, some will
take in more than the average two-pack-a-day smoker.
Recommendations for
Further Investigation
To understand more
fully Philip Morris' genuine views on this issue and the full extent of
Campbell's apparent perjury, the Department of Justice is advised to
obtain from Philip Morris, its agents and other appropriate entities
and individuals doing business with or for Philip Morris the following
information: 1) internal studies and survey data on consumers'
views concerning the levels of nicotine and tar as posted on tobacco
product packages and advertisements; and 2) internal studies on the effect
of such labels on consumers' purchasing and consumption practices.
Campbell Perjury #5, #6,
#7 and #8
#5 "Philip
Morris does not manipulate nor independently control the level of nicotine
in our products." [Stated
twice, verbatim.]
#6 "Cigarettes
contain nicotine because it occurs naturally in tobacco."
#7 But we
basically, as I said, also, in my opening remarks, we do not blend
for nicotine. Nicotine is a result."
#8 The following
exchanges took place with Campbell:
Mr. Bryant:
"Well, if nicotine is not addictive and it has no
harmful characteristics in particular, why are you or why is Mr.
Johnson, somebody, suing ABC for alleging that you're manipulating
the nicotine? If all you're really doing is manipulating it for
the purposes of flavor, why don't you just say 'so what if we are, it
doesn't hurt anything?' What's your answer to that?"
Mr. Campbell:
"The ABC charges are for the misrepresentation that we are spiking our
products with nicotine."
Mr. Bryant: "My
point is, why bother to refute them if all you need to say is,
'well, so what, all we're doing is doing it for flavor,' which is
what you're saying to us today? If you're only doing it for
flavor, why are you worried about the implications of that
program?"
Mr. Campbell: "We
were very worried about the fact that our stock dropped the next day
because there were some implications that we were doing something
sinister."
Mr. Bryant: "My
point is, why not simply say there's nothing wrong? If you
believe it, why don't you just say there's nothing wrong with
manipulating the levels of nicotine, if it's only for the flavor?"
Mr. Campbell: "We
don't do it. That's why I won't acknowledge it. I'm sorry."
Discussion of Campbell
Perjury #5, #6, #7 and #8
These statements are
false and misleading, and may constitute the most glaring amalgamation
of untruthful testimony by William Campbell.
Based on information
and belief, though not yet confirmed, Philip Morris cigarette manufacturing facilities
in the United States and/or abroad either utilize or previously have
utilized a process for controlling nicotine levels patented and
marketed by the Kimberly-Clark Corporation subsidiary LTR Industries.
The Kimberly-Clark tobacco reconstitution process is believed to be used
throughout the tobacco industry in a number of countries. A Kimberly-Clark
advertisement published in tobacco industry trade publications states:
"Nicotine levels
are becoming a growing concern to the designers of modern cigarettes,
particularly those with lower 'tar' deliveries. The Kimberly-Clark
tobacco reconstitution process used by LTR INDUSTRIES permits
adjustments of nicotine to your exact requirements. These adjustments
will not affect the other important properties of
customized reconstituted tobacco produced at LTR INDUSTRIES: low tar
delivery, high filling power, high yield and the flexibility to convey
organoleptic modifications. We can help you control
your tobacco." [E.g.,
Advertisement, "More or Less Nicotine," Tobacco Reporter, March 1992
(emphasis added).]
The Kimberly-Clark
advertisement and related information underscore two critical points:
1) Nicotine is
manipulated and used as an additive. As explained in the
professional medical literature, "The use of nicotine as an
additive permits precise titration of the amount of this alkaloid in the
finished [tobacco] product." Fortification of reconstituted
tobacco is a routine part of the Kimberly-Clark process. [John Slade, "Nicotine Delivery
Devices," in Nicotine Addiction: Principles and Management, C. Tracy
Orleans and John Slade, eds. (Oxford University Press: New York, New York,
1993), pp. 3-23.] This is
confirmed in the tobacco industry's own trade literature, which
explains that the Kimberly-Clark process enables manufacturers
to triple or even quadruple the nicotine
content of reconstituted tobacco, [Donald A. Silberstein,
"Flavouring Reconstituted Tobacco," Tobacco Journal International,
Vol. 1, 1985, pp. 28-30: "Though standard reconstituted tobacco products
contain 0.7 - 1.0 percent nicotine, LTR Industries [Kimberly-Clark] offers the
possibility of increasing the nicotine content of the final sheet to a maximum
of 3.5 percent... "A dramatic increase in tobacco taste and smoke body is
noted in the nicotine-fortified reconstituted tobacco."] thereby increasing the nicotine content
of the final manufactured product.
2) Nicotine is
not used for taste. The Kimberly-Clark advertisement admits that
nicotine is not used for taste by stating that by using the
Kimberly-Clark process, a tobacco manufacturer can adjust nicotine
levels without affecting the "other" important properties
of reconstituted tobacco, including control over the taste of
the product. [(Emphasis added
in the quotation.) See also Testimony of David A. Kessler, M.D., Subcommittee
on Health and the Environment, Committee on Energy and Commerce, House of
Representatives, United States Congress, March 25, 1994: "The tobacco
industry may tell you that nicotine is important in cigarettes solely for
'flavor.' There is a great deal of information that suggests otherwise. Some of
the patents specifically distinguish nicotine from flavorants. [Footnote
omitted.] An RJR book on flavoring tobacco, while listing around a thousand
flavorants, fails to list nicotine as a flavoring agent. [Citing J.C.
Leffingwell and H.J. Yound, Tobacco Flavoring for Smoking Products (R.J.
Reynolds Tobacco Company, 1972).]"] In a subtle but telling exposition of the fact that nicotine is
not being used to affect taste, the advertisement explains that the
adjustment of nicotine "will not affect... the flexibility to convey
organoleptic modifications," rather than suggesting that
nicotine can be used to modify the organoleptic
character of the product. "Organoleptic" refers to
"being, affecting, or relating to qualities (as taste, color,
odor, and feel) of a substance (as a food or drug) that stimulate the
sense organs." [Webster's Ninth New Collegiate Dictionary
(Merriam-Webster Inc.: Springfield, Massachusetts, 1986), p. 832. See also
multiple Discussions, infra. ]
Recommendations for
Further Investigation
To further understand
the apparent perjury committed by Campbell in this instance, the
Department of Justice is asked to confirm Philip Morris' and
other tobacco manufacturers' current or previous use of the patented
Kimberly-Clark tobacco reconstitution process and/or any other processes
used by Philip Morris which provide for adjustment of nicotine
levels in tobacco or tobacco products. Such information may be obtained
from Philip Morris, its agents and other appropriate entities and
individuals doing business with or for Philip Morris,
including Kimberly-Clark Corporation and LTR Industries.
It is noted that at
least one other enterprise that evidently specializes in the manipulation
of nicotine and the use of the drug as an additive goes by the name
of "The Tobacco Companies of the Contraf Group." An
advertisement run by the Contraf Group in the international trade press
states, "Don't Do Everything Yourself! Let us do it More
Efficiently!" Calling the group "The Niche Market
Specialists," Contraf lists among its areas of specialization
one dealing with "Pure Nicotine and other special additives." [E.g., Advertisement, "CNT/CIR: The
Niche Market Specialists," Tobacco International, April 1, 1994 (emphasis
added).] The Department of
Justice is encouraged to investigate the activities and involvement of
this company, as well.
Campbell Perjury #9
#9 "The
fact is that tar and nicotine levels have decreased dramatically over the
past 40 years."
Discussion of Campbell
Perjury #9
It is fact, not
opinion, that the tobacco from the five leading cigarette brands
(including cigarettes manufactured by Philip Morris) in 1952
contained less, not more, nicotine (an average of 1.58 -
1.82 percent nicotine on a dry weight basis) than the 1.5 - 2.5
percent nicotine reported for finished cigarettes by RJR Chairman and CEO
James W. Johnston in a February 28, 1994 letter to the Food and
Drug Administration ("FDA"). [Letter from James W. Johnston to David A. Kessler, M.D.,
February 28, 1994. See testimony of John Slade, M.D., before the Subcommittee
on Health and the Environment, Committee on Energy and Commerce, House of
Representatives, United States Congress, March 25, 1994.] Campbell perjury #9, which is consistent
with similar assertions made by Campbell, Philip Morris and other tobacco
companies and their representatives in other forums, is not only false,
but also material and significant as to its potential impact on the
drug addiction and overall health of millions of American consumers. [See
generally U.S. Department of Health and Human Services, Public Health Service,
Centers for Disease Control, Center for Chronic Disease Prevention and Health
Promotion, Office on Smoking and Health, Reducing the Health Consequences of
Smoking: 25 Years of Progress: A Report of the Surgeon General, 1989.]
b. Perjury by
James Johnston and Andrew J. Schindler (RJR)
James Johnston Perjury
#1, #2, #3 and #4
#1 "We do
not add or otherwise manipulate nicotine to addict smokers."
#2 "We do
reduce the amount of nicotine in our products... But we do not do
anything to hook smokers or to keep them hooked. Let me repeat, we do
not manipulate nicotine to addict smokers."
#3 The following
exchange took place with James Johnston:
Mr.
Waxman: "There's been a lot of interest in tobacco extract and
whether nicotine is added by use of a tobacco extract. Mr. Johnson,
has RJR ever used tobacco extract on any of its products
sold domestically or abroad?"
Mr. James Johnston: "Not
to my knowledge, Mr. Chairman."
Mr. Waxman: Maybe
your re-search advisor - "
Mr. James
Johnston: "Pardon me. In Premier, there was a spray dried
tobacco extract used. In our Winstons and Camels and so
forth, that is not the case."
#4 "During
the past several years, there have been a wide variety of attempts to
convince the American public that cigarettes are 'addictive,'
and some public officials have even gone so far as to put cigarettes
in the same class as such truly addictive drugs as heroin and cocaine. One
does not have to be a trained behavioral scientist to see this is
not true."
Schindler Perjury #1
#1 The following
exchange took place with Schindler:
Mr.
Waxman: "Mr. Johnston, given RJR's interest in quality control,
is there a point in the manufacturing process where nicotine which is
lost due to processing is restored, and could you identify each
of the manufacturing procedures utilized by your company to adjust
upwards, however incrementally, the nicotine level of your product,
Mr. Johnston? You, RJR. You're RJR."
Mr.
Schindler: "Yes."
Mr.
Waxman: "I'm sorry."
Mr.
Schindler: "We do not restore any nicotine anywhere in our
process. We lose nicotine in the process. We lose nicotine, for
example, in the reconstituted sheet process, which handles the byproducts
from that stemery that I just discussed... So, generally, throughout
the process, from the time we take our tobacco in, you will find a
loss of nicotine and nowhere in that process is any nicotine being
incrementally added into the process."
Discussion of James
Johnston Perjury #1, #2, #3
and #4 and Schindler
Perjury #1
The sworn statements
of James Johnston and Andrew Schindler may rise to the level of perjury.
The likelihood that this is so grows greater in light of the
witnesses' repetition of these representations multiple times during their
testimony.
House Subcommittee on
Health and the Environment Chairman Henry Waxman observed at the April
14, 1994, hearing that on April 13, the evening prior to James
Johnston's testimony, Dr. Robert Suber, a toxicologist with Johnston's
R.J. Reynolds Tobacco Company, admitted that RJR controls
the nicotine in its products. Responding during a taped interview
broadcast on CNN to a question about whether RJR manipulates the level of
nicotine, Suber said: "In order to deliver to the consumer a
product that he wants, a consistent level of nicotine, we
have to blend the tobacco accordingly. So we do control it."
When asked at the hearing about Suber's statement, Johnston testified that
he "disagree[d] with that wording of [Suber's] statement, yes."
It is important to
understand that reconstituted tobacco ordinarily contains 25 percent or
less of the nicotine in regular tobacco. At the request of ABC News'
"Day One" program, the American Health Foundation performed a
thorough, independent analysis of the reconstituted tobacco implanted
by RJR in at least four of its cigarette brands: Winston, Magna,
Salem and Now. The samples that were tested were found to have up
to 70 percent, rather than the expected 25 percent, of the nicotine
that would be found in regular tobacco, indicating that RJR had fortified
the reconstituted tobacco with additional nicotine. In an interview
broadcast on "Day One," Bogdam Prokopczyk, Ph.D., the Section
Head of Bio-Organic Chemistry for the American Health Foundation who
performed the analysis, expressed surprise at the nicotine levels
identified, "because," he said, "I expected it to be less.
The most likely explanation," he concluded, "is that some
nicotine has been added, either with flavoring agents or
by itself." RJR provided no credible alternative explanation for
the unexpectedly high level of nicotine found in its reconstituted
tobacco.[Day One, ABC News,
"Smoke Screen," February 28, 1994.]
Dr. Prokopczyk
confirmed in a telephone conversation on November 23, 1994, that RJR added
nicotine to its reconstituted tobacco. Dr. Prokopczyk said he was certain that
this nicotine was added either alone or as a part of a solution of
flavorings. It is notable that since RJR and other tobacco companies have
the technology to add flavorings with or without nicotine,
the addition of nicotine to reconstituted tobacco is purely at the
manufacturer's discretion, he said. [Telephone interview with Bogdan Prokopczyk, Ph.D., American
Health Foundation, November 23, 1994.]
In addition, a
confidential source interviewed by "Day One," who was identified
as a former RJR manager, stated in response to the question, "In
commercially sold cigarettes, what percentage of tobacco extract
is nicotine?," that the precise amount of nicotine added in
RJR's manufacturing process "depends on what level the process calls
for. In other words, I can say to you, 'I want it at one percent, I want
it at five percent, I want it at 10 percent, I want it at
50 percent." Thus, the former RJR manager not only did not
question the fact that RJR fortifies its reconstituted
tobacco with nicotine, but stated that RJR controls, purely at
its discretion, the levels of nicotine used in its cigarettes to
an exacting degree. [Day One, ABC
News, "Smoke Screen," February 28, 1994.]
A fundamental question
underlying all of the tobacco industry witnesses' testimony
regarding the nature and use of nicotine in tobacco products
is whether there is any genuine use of nicotine in
tobacco products other than for its pharmacologic and addictive effects.
When asked this question during testimony before Congress,
FDA Commissioner David Kessler, basing his response on the extensive
analysis conducted by his agency and reflected in his testimony, said
simply, "No." [Testimony of
David Kessler, M.D., before the Subcommittee on Health and the Environment,
Committee on Energy and Commerce, House of Representatives, United States
Congress, March 25, 1994.]
Going to the central
question not only of whether RJR manipulates nicotine but
also why it does so is the unadorned admission made
publicly by F. Ross Johnson, who was James Johnston's predecessor
at the helm of RJR Nabisco for several years in the mid- to
late-1980s. Johnson was a driving force behind the development of Premier,
RJR's high-technology nicotine delivery product that
contained substantial quantities of artificially added
nicotine extract.
Johnson was quoted by
the Wall Street Journal as saying the following about
tobacco: "Of course it's addictive. That's why you smoke the
stuff." [Eben Shapiro,
"Big Spender Finds a New Place to Spend," Wall Street Journal,
October 6, 1994, p. B1.]
Recommendations for
Further Investigation
The Department of
Justice is asked to obtain additional information from RJR, other
tobacco companies and other parties, such as the Kimberly-Clark
Corporation subsidiary LTR Industries and The Tobacco Companies of
the Contraf Group, involved in manufacturing reconstituted tobacco
and controlling nicotine. In light of the apparent perjury and other
criminal acts (see infra) committed by representatives of
the named tobacco companies, as well as the difficulty that the
Congress, the Surgeon General, the Food and Drug Administration and other
government officials have had in securing truthful and complete
information from these parties, the Department of Justice is strongly
encouraged to exercise its subpoena powers to obtain
relevant information from the targets of the proposed criminal
investigation.
"Eclipse:"
The Department of Justice also is alerted to the fact that RJR currently
is test-marketing a new smoking product called Eclipse. Like Premier,
another unconventional smoking product marketed by RJR in the late
1980s, Eclipse contains a charcoal element, which, when lit, heats but
does not burn the product's contents. RJR Chairman and CEO James
Johnston admitted in his testimony of April 14, 1994, that
RJR artificially had added previously extracted nicotine to Premier (see
supra); in that case, the nicotine extract was added to the
product's non-tobacco contents. News stories on Eclipse report
that it contains reconstituted tobacco, suggesting that RJR may also
be adding nicotine to the new product. [Philip J. Hilts, "Little Smoke, Little Tar, but Still
Lots of Nicotine," New York Times, November 27, 1994, p. 1; Suein L. Hwang
and Alix M. Friedman, "RJR is Testing a 'Smokeless Cigarette' After
Attempt Failed Five Years Ago," Wall Street Journal, November 28, 1994, p.
A5.]
U.S. Patent No.
5,020,548 ("Smoking Article with Improved Fuel Element"), issued
on June 4, 1991, and assigned to the R.J. Reynolds Tobacco Company,
appears to describe major features of Eclipse. The patent states that, inter
alia, "nicotine," "spray dried tobacco extract"
and "tobacco extracts" can be added to the
product, supporting the presumption that RJR may be adding one or
more of these additives to Eclipse in the manufacturing process. If RJR is
doing so, James Johnston and Andrew Schindler may have
further perjured themselves when they denied that any consumer tests of
Eclipse for more than a year, starting several months before the hearing
on April 14, 1994, according to the New York Times. [Philip J. Hilts, "Little Smoke,
Little Tar, but Still Lots of Nicotine," New York Times, November 27,
1994, p. 1.]
Based on information
and belief, RJR also manipulates the nicotine content and delivery of
Eclipse in at least four other ways, which James Johnston and
Andrew Schindler failed to make any mention of in their
sworn Congressional testimony, despite the obvious material relevance
of this information to the proceedings. These include:
1) the addition of
specially blended, not ordinary, tobacco near the filter end of the
product, which contains extremely high nicotine levels of between four
and five percent (versus the average of 1.5 to 2.5 percent);
2) the addition of
potassium carbonate to change the product's pH level, freeing up more
nicotine for absorption into the consumer's bloodstream;
3) the transfer of
nicotine and other poisons to the consumer by vapor, rather
than by ordinary tobacco smoke, a portion of whose contents may,
because of vapor's different makeup, not be detectable by the outmoded
and inaccurate Federal Trade Commission tests employed by the
tobacco companies; and
4) the use of nearly
invisible vent holes near the filter, which dilute the smoke or vapor
in machine tests, but which often are covered by the consumer's fingers or
lips, resulting in a higher delivery of nicotine, tar and carbon
monoxide than the test levels indicate. [It is also noteworthy that the dissection of an Eclipse
discloses that the filter is much smaller than the markings on the external
wrap indicate.]
In light of the RJR
officials' apparently perjurious denials about the company's manipulation
of nicotine and the fact that there appears to be much more to
Eclipse than meets the eye, the Department of Justice is asked to further
investigate RJR's use and manipulation of the content and delivery of
nicotine in Eclipse and the company's other products.
c. Perjury by
Andrew H. Tisch and Alexander Spears (Lorillard)
Tisch Perjury #1 and #2
#1 "Nicotine
levels follow tar levels and are not raised or reduced for particular
brands."
#2 "Lorillard
does not take any steps to assure a minimum level of nicotine in our
products. Lorillard does not add nicotine to cigarette tobacco for
the purpose of manipulating or spiking the amount of nicotine received by
the smoker."
Spears Perjury #1
#1 "The
statement [that Spears made at a March 25, 1994, hearing before the
same subcommittee [Testimony of
Alexander Spears before the Subcommittee on Health and the Environment,
Committee on Energy and Commerce, House of Representatives, United States
Congress, March 25, 1994.] ] was
that nicotine follows tar from the period 1950s to 1990. I stick
with that statement and I believe it is accurate. We've gone back and
rechecked the calculations." At the March 25 hearing,
Spears said: "We do not set nicotine levels for
particular brands of cigarettes. Nicotine levels follow the tar level."
He also stated that the correlation between tar and nicotine levels
"is essentially perfect."
Discussion of Tisch
Perjury #1 and #2 and Spears Perjury #1
A 1981 study
co-authored by Dr. Spears in his capacity as Vice Chairman of Lorillard,
and S.T. Jones, who also worked for Lorillard, discusses techniques
for raising or lowering the amount of nicotine in cigarettes. The paper states
explicitly that low-tar cigarettes use special blends of tobacco
to keep the level of nicotine up while tar is reduced: "Higher
nicotine levels can be achieved by decreasing Oriental [tobacco], and the stem
and tobacco sheet, and increasing the Burley and upper stalk
positions of both the Flue-cured and the Burley tobacco." As a
result, "current research is directed toward increasing the nicotine
levels while maintaining or marginally reducing the
tar deliveries." The Spears/Jones report further states: "The
lowest tar segment [of product categories] is composed of cigarettes utilizing
a tobacco blend which is significantly higher in nicotine." [The report by Alexander W. Spears and
S.T. Jones was presented to the 35th Tobacco Chemists' Research Conference in
1981 (emphasis added).]
Spears released a
statement on the day of the April 14, 1994, hearing, in which he appears
to have claimed falsely that there was no inconsistency between
his 1981 study and his March 25, 1994, testimony. He asserted that
the amount of nicotine in ultra-low-tar cigarettes was lower than the
nicotine in regular cigarettes. However, of material relevance
is the fact that Spears' statement did not dispute that tobacco
companies used tobacco blends with higher levels of nicotine when they
make low-tar cigarettes. As a result, the nicotine levels of
the low-tar brands are closer to the nicotine levels of the regular
brands than they would be if high-nicotine blends were not used, [For a useful factual background, see
Philip J. Hilts, "'81 Tobacco Study Discussed Raising Levels of
Nicotine," New York Times, April 14, 1994, p. A1; John Schwartz,
"1981 Report on Tobacco is Released," Washington Post, April 14,
1994, p. A3.] a fact that
is in direct conflict with Spears' sworn testimony and the findings
of his own 1981 report.
Further contradicting
Tisch's and Spears' testimony is the fact, not opinion, that the tobacco
from the five leading cigarette brands in 1952 contained less,
not more, nicotine (an average of 1.58 - 1.82 percent nicotine on a
dry weight basis) than the 1.5 - 2.5 percent nicotine reported for
finished cigarettes by RJR Chairman and CEO James W. Johnston in
a February 28, 1994, letter to the FDA. [Letter from James W. Johnston to David A. Kessler, M.D.,
February 28, 1994.]
d. Perjury by
Edward A. Horrigan (Liggett)
Horrigan Perjury #1, #2
and #3
#1 "Secondly, Liggett
does not manipulate the level of nicotine in our cigarettes to hook or
addict smokers."
#2 "Therefore, Liggett,
like the rest of us, does not manipulate or spike the amount of nicotine
during the manufacture of its cigarettes to achieve an
alleged addicting level of nicotine."
#3 "In all
of my years in this business worldwide, I have never known of
a product-designed objective or goal that included even the notion of
spiking the amount of nicotine in a cigarette to achieve a level that
would hook or addict smokers."
Discussion of Horrigan
Perjury #1, #2, and #3
Horrigan worked from
1978 until the late-1980s for R.J. Reynolds Tobacco Company, where he
served as Chairman and CEO, and for RJR Nabisco, where he was Vice
Chairman of the Board. Based on information and belief, Horrigan was
directly involved in corporate decisions and the setting of strategy
concerning the development and marketing of Premier and numerous other RJR
cigarette brands whose manufacturing processes included
the manipulation of nicotine content and delivery. See Discussion, supra,
regarding the alleged perjury of current RJR CEO James Johnston.
Notably, too, Liggett
(then called Liggett & Myers) had extensive tobacco-related health
research done by Arthur D. Little, Inc. in Boston, Massachusetts. For
example, a report for Liggett dated March 15, 1961, labeled
"confidential -- limited," states:
"1. There are
biologically active materials present in cigarette tobacco.
These are:
a) cancer causing
b) cancer
promoting
c) poisonous
d) stimulating,
pleasurable, and flavorful." [Arthur D. Little, Inc., "L & M - Perspective
Review, March 15, 1961, Plaintiff's Exhibit in the case of Cipollone v.
Liggett. See also Philip J. Hilts, "A History of Starting Research, and
Stopping It," New York Times, June 17, 1994, p. A22.]
See multiple discussions
throughout this Prosecution Memorandum regarding the addictiveness of
nicotine and the manipulation of nicotine by tobacco manufacturers
and companies doing business with the tobacco industry.
e. Perjury by
Joseph Taddeo (UST)
Taddeo Perjury #1
#1 "The
assertion that smokeless tobacco use can be addictive is without
merit."
Discussion of Taddeo
Perjury #1
Nicotine in tobacco is
addicting, according to the overwhelming consensus of the scientific
and medical communities, including all of the following:
U.S. Surgeon General [U.S. Department of Health and Human
Services, Public Health Service, The Health Consequences of Using Smokeless
Tobacco: A Report of the Advisory Committee to the Surgeon General, 1986; U.S.
Department of Health and Human Services, Public Health Service, Centers for
Disease Control, Center for Chronic Disease Prevention and Health Promotion,
Office on Smoking and Health, Reducing the Health Consequences of Smoking; 25
Years of Progress: A Report of the Surgeon General, 1989.]
U.S. Department of
Health and Human Services [U.S.
Department of Health and Human Services, Office of the Inspector General, Spit
Tobacco and Youth, 1992; U.S. Department of Health and Human Services, Drug
Abuse and Drug Abuse Research: The Third Triennial Report to Congress from the
Secretary, 1991.]
National Institutes of
Health [National
Institutes of Health, U.S. Department of Health and Human Services, Health
Implications of Smokeless Tobacco Use: National Institutes of Health Consensus
Development Conference Statement, Vol. 6, No. 1, 1986.]
National Cancer
Institute [E.g., National
Cancer Institute, "NCI Supports FDA's Position on Nicotine and
Cigarettes" (Press Release), February 28, 1994 ("Nicotine is a
naturally occurring drug found in all tobacco plants, and the pharmacologically
active ingredient responsible for tobacco addiction.")]
Food and Drug
Administration Drug Abuse Advisory Committee [See Philip J. Hilts, "F.D.A. Panel
Takes Step Toward Setting Control on Nicotine," New York Times, August 3,
1994, p. A1.]
World Health
Organization [World Health
Organization, Smokeless Tobacco Control: A Report of a WHO Study Group (World
Health Organization Technical Report Series 777 ), 1988.]
Medical Research
Council (United Kingdom) [Medical
Research Council, The Basis of Drug Dependence (Medical Research Council:
London, England, 1994). The Medical Research Council serves as the official
conduit for government funding for scientific and medical research in the
United Kingdom, and is comparable to the National Institutes of Health in the
United States.]
American Medical
Association
American Psychiatric
Association
American Psychological
Association
Royal Society of
Canada
It is apparent that
the only critics of the concept that nicotine addicts are those with
financial ties to tobacco companies or their agents. [See, e.g., John H. Robinson and Walter S.
Pritchard (Biobehavioral R&D, R.J. Reynolds Tobacco Company), "The
Role of Nicotine in Tobacco Use," 108 Psychopharmacology 397-407, 1992.
Robinson and Pritchard of RJR admit that nicotine has pharmacological effects
on the human body and central nervous system, it reduces anxiety and increases
mental alertness. They also acknowledge that "the beneficial effects of
smoking on cognitive performance are a function of nicotine absorbed from
cigarette smoke." However, the RJR scientists, like those who work within
or for other tobacco companies, claim that the definition of addiction applied
by the U.S. Surgeon General and other leading experts is faulty and that nicotine
is, therefore, not addictive. Playing a semantic rather than substantive game,
the tobacco industry authors claim that to be defined as "addictive,"
a substance must cause intoxication. "It is not that Dr. Robinson and
other scientists supported by tobacco companies disagree with the main points
made by mainstream scientists, but that they define addiction
differently," reported the New York Times. Indeed, the tobacco industry
scientists have admitted the existence of the hallmarks of addiction, including
compulsive use, withdrawal symptoms and continued use despite knowledge of harm
to oneself and others. See Philip J. Hilts, "Is Nicotine Addictive? It
Depends on Whose Criteria You Use," New York Times, August 2, 1994 p. C3.]It is the work of these individuals that
Joseph Taddeo and UST consistently rely on in claiming that nicotine
is non-addictive. In contrast, the combination of UST's own
internal research and conduct demonstrate a clear understanding on the
part of UST's own executives and scientists that nicotine is a drug
and that it is indeed addictive.
The approach taken by
David M. Warburton, whom Taddeo cited in support of his claim that
smokeless tobacco is not addictive, has been rejected by
every leading expert source, including those listed above. [Taddeo relied, as tobacco industry
witnesses often do, on the work of British psychologist D.M. Warburton
("Is Nicotine Use and Addiction?, The Psychologist, April 1989, pp.
166-170). While some of Warburton's work has been accepted, his and other
tobacco industry supporters' claim that nicotine is non-addictive has been
soundly rejected, most recently by the FDA Drug Abuse Advisory Committee on
August 2, 1994, which reaffirmed overwhelmingly that nicotine is: 1) addictive;
and 2) the substance in tobacco products that causes addiction. See, generally,
Philip J. Hilts, "F.D.A. Panel Takes Step Toward Setting Control on
Nicotine," New York Times, August 3, 1994, p. A1. In addition, Taddeo
testified that Warburton contributed to the 1988 Surgeon General's report on
nicotine addiction, but he failed to mention that Warburton's contribution to
that report was small and specifically did not address the fundamental issue of
whether nicotine is addictive. See also Medical Research Council, The Basis
of Drug Dependence (Medical Research Council: London, England, 1994). The MRC
report is a leading authoritative reference for the scientific and medical
communities in the United Kingdom, Warburton's home. It states: "Tobacco
is widely regarded as one of the major environmental causes of illness and
death. That most people use tobacco to obtain the effects of nicotine, and that
nicotine is an addictive drug that supports dependence processes, is widely accepted."
Rejecting the tobacco industry's frequent comparison of nicotine to caffeine,
it states: "Caffeine is almost certainly the most widely used drug of
dependence in the world. Despite this, almost no evidence of morbidity other
than gastric irritation, insomnia and cardiovascular effects has been found.
Studying caffeine is unlikely to tell us very much about the harmful effects of
drugs of dependence, but it does illustrate that dependence per se is not a
problem." (Emphasis added.)] Warburton,
himself, has acknowledged in his own research that the "effects of
smoking on cognitive function, when considered together with the
rapid absorption and elimination of nicotine, suggest a major role in the
motivation for smoking."
The investigation
coincident to preparation of this Prosecution Memorandum has confirmed,
moreover, that Warburton's nicotine research has been extensively
funded by the tobacco industry at least since 1978, [E.g., by the Tobacco Research Council and
Carreras Rothmans Ltd. Warburton also has acknowledged receiving assistance
from the British-American Tobacco Company. All of the following studies have
been so funded: Keith Wesnes and David M. Warburton, "The Effects of
Cigarette Smoking and Nicotine Tablets Upon Human Attention," in Smoking
Behaviour: Physiological Influences, Raymond E. Thornton, Senior Scientist,
Group Research and Development Centre, British-American Tobacco Company
Limited, ed. (Churchill Livingstone: Edinburgh, London and New York, 1978); K.
Wesnes and D.M. Warburton, "Effects of Smoking on Rapid Information Processing
Performance," Neuropsychobiology, Vol. 9, 1983, pp. 223-229; K. Wesnes and
D.M. Warburton, "The Effects of Cigarettes of Varying Yield on Rapid
Information Processing Performance, Psychopharmacology, Vol. 82, 1984, pp.
338-342; K. Wesnes and D.M. Warburton, "Smoking, Nicotine and Human
Performance," Pharma. Ther., Vol. 1, 1983, pp. 189-208; K. Wesnes, D.M.
Warburton, B. Matz, "Effects of Nicotine on Stimulus Sensitivity and
Response Bias in a Visual Vigilance Task," Neuropsychobiology, Vol. 9, 1983,
pp. 41-44.] and that he was given
honoraria and sent on all-expenses-paid trips by tobacco interests
to testify against the regulation of tobacco at hearings held in New
Zealand. [Telephone interviews with Martin Jarvis, M.Phil.,
Principal Scientist, Imperial Cancer Research Fund, Health Behaviour Unit,
Department of Psychiatry, Institute of Psychiatry, December 1-2, 1994; private
communications received from Dr. Murray Laugesen, scientific editor of Toxic
Substances Board, Department of Health (Wellington, New Zealand), Health or
Tobacco, May 1989]
It also has been
learned that Warburton is the founder of Associates for Research into the
Science of Enjoyment ("ARISE"), a British organization
funded by tobacco, distilling and brewing companies which, among
other things, advocates for "smokers' rights." Explaining
ARISE's mission, Warburton recently claimed that the health
benefits of cigarette smoking may outweigh the damage. "It's
interesting how few people die from smoking," he said.
"Most smokers live to a ripe old age. Don't forget, the
death rate for smokers and non-smokers is the same in the end - 100
percent." [Quoted in
Madeleine Bunting, "Eat, Drink, and Be Very Provocative," The
Guardian, November 12, 1994, p. 29.] Further placing the position of Warburton's group in
perspective, ARISE member James McCormick said that
"[t]he addictive properties of cocaine and heroin
are overstated. Not everyone becomes dependent. A lot of people are
stable addicts." [Id.]
The fact that Taddeo
cited one discredited researcher for the blanket statement quoted above is
tantamount to citing no support at all. One who wishes to
cite support for an insupportable proposition and who has the
resources to do so, can nearly always locate, or create, such
support based on junk science. Unfortunately, there will always be
someone, or a handful of persons, who are willing to
present themselves as experts on a given subject and who to attest
for financial or other reasons to the "fact" that, e.g.,
the Earth is flat. Taddeo appears to have quite knowingly exploited this
phenomenon and, thus, it is argued here, testified falsely under
oath. The likelihood that this deception rises to the level
of perjury seems greater in light of the other omissions and
misstatements of fact conveyed elsewhere in his testimony.
Taddeo's testimony is
contradicted, moreover, by his company's internal communications,
which acknowledge the real role played by nicotine
in smokeless tobacco. For example, intra-company correspondence dated June
5, 1981, from Per Erik Lindqvist, UST Senior Vice President of
Marketing, to B.J. Nova, President of the Tobacco Division, stated:
"Flavorwise we should try for innovation, taste and strength. Nicotine
should be medium, recognizing the fact that virtually all tobacco
usage is based upon nicotine, 'the kick,' satisfaction." [See Marsee v. U.S. Tobacco co. (W.D.Okla.
1986), UST document read into evidence by plaintiff's attorney George Braly (
Marsee trial transcript, Vol. 4, May 21, 1986, pp. 1661-1662), quoted in Testimony
of Gregory N. Connolly, D.M.D., M.P.H., before Subcommittee on Health and the
Environment, Committee on Energy and Commerce, House of Representatives, United
States Congress, March 25, 1994, and November 29, 1994 (emphasis added).] Lindqvist was examined about this
reference at trial in Marsee v. United States Tobacco, a
celebrated case that addressed the death of a teenage
smokeless tobacco user. Marsee's counsel, George W. Braly, asked what
Lindqvist meant by "the kick," to which the witness responded,
"All tobacco products contain nicotine. Nicotine gives the
consumer satisfaction. Some would describe it as a pleasant feeling.
Others would describe it as a kick... Others would describe it as a
relaxing feeling." [Id.] In another intra-company memorandum, dated September 22, 1981, and
addressed to UST's Strategic Management Team regarding development of
"portion pack" starter brands, Lindqvist refers to
"difficulties in finding the acceptable product as regards taste, strength,
kick and size." [Marsee v. U.S. Tobacco Co., U.S.
Tobacco Intra-Company Correspondence. "Re: Product Development,"
September 22, 1981, Exhibit 5 to Per Erik Lindqvist Deposition (obtained from
Fort Worth, Texas. Federal Records Center) (emphasis added).] See also, infra.
Taddeo Perjury #2, #3
and #4
#2 "U.S. Tobacco does not in any
way manipulate the nicotine level in its tobacco products, nor does
U.S. Tobacco take any action to control the nicotine content of its
tobacco products before, during, or after the manufacturing process. In
fact, an incidental effect of our manufacturing process is that the nicotine
content of our smokeless tobacco products is less than that which occurs
naturally in the tobacco. Other than tobacco itself, the only material used in
the manufacture of U.S. Tobacco's smokeless tobacco products which contains
nicotine is denatured alcohol, which is purchased from a supplier as a carrying
agent for the application of certain flavorings that do not dissolve in
water."
#3 "Furthermore, the inflammatory allegations
of Drs. [Gregory] Connolly and [David] Kessler regarding a so-called
'graduation strategy' are not supported by the facts. Smokeless tobacco
products, like all tobacco products, vary in nicotine content. Any
suggestion that U.S. Tobacco's line of products is developed based on
'graduating' levels of nicotine is not true."
#4 "The only material used in the
manufacture of U.S. Tobacco's smokeless tobacco products, other than
the tobacco itself, which contains nicotine, is denatured alcohol which
is purchased from a supplier as a carrying agent for the application of certain
flavorings that do not dissolve in water. The denatured alcohol (SDA-4) used by
U.S. Tobacco has been denatured by its manufacturer with small amounts of
nicotine."
Discussion of Taddeo
Perjury #2, #3 and #4
Extensive evidence has come to light that UST
for years has deliberately manipulated the nicotine levels ingested by its
consumers by controlling the total quantity of nicotine in its products and the
portion of that nicotine that is "freed" by chemical processes for
absorption into the human body. [For extensive background on UST's manipulation
and control of nicotine content and delivery, see, respectively, Testimony of
Gregory N. Connolly, D.M.D., M.P.H., and Jack Henningfield, Ph.D., before
Subcommittee on Health and the Environment, Committee on Energy and Commerce,
House of Representatives, United States Congress, November 29, 1994. See also
Alix M. Friedman, "Juiced Up: How a Tobacco Giant Doctors Snuff Brands to
Boost Their 'Kick,'" Wall Street Journal, October 26, 1994, p. A1. (The
evidence discussed here is based, in significant part, on these sources.)]
Exercising total discretion, UST manipulates upward the levels
of free nicotine by increasing the pH levels of tobacco, causing rapid
absorption of elevated quantities of the addictive drug through the membranes
of the mouth directly into the bloodstream. UST also controls total nicotine
levels through selection and blending of tobacco leaf, fermentation and the
addition of alkaline buffering agents such as sodium carbonate and ammonium
carbonate. [Sodium carbonate and ammonium carbonate are included in a list of
562 additives that the Smokeless Tobacco Council, the industry's trade
association, submitted to the Subcommittee on Health and the Environment in May
1994. The additives were misleadingly described by the Smokeless Tobacco
Institute merely as ingredients in edibles such as baked goods. Larry D. Story,
a UST chemist until 1982, disclosed that UST routinely adds chemicals to its
snuff "to deliver the free nicotine faster and to make the product
stronger." Similarly, James C. Taft, head of UST's product development
from 1972 until 1991, said: "The fermentation process involves adding
chemicals during and after fermentation and, at the end, you add some more
chemicals which increase pH, too." Without increasing the pH levels,
"you couldn't nicotine release." See Alix M. Friedman, "Juiced
Up: How a Tobacco Giant Doctors Snuff Brands to Boost Their 'Kick," Wall
Street Journal, October 26, 1994, p. A1. In addition, another manufacturer of
oral snuff, the Swedish Tobacco Company, with which UST has cooperated closely
( see infra ), has admitted and described its control over nicotine delivery in
a 1994 report on its production process, stating that "in order to release
the nicotine from the tobacco, the snuff" is manipulated by adding
"slightly alkaline sodium carbonate... during the production process, as
this alters into bicarbonate." Quoted in Testimony of Gregory N. Connolly,
D.M.D., M.P.H., before Subcommittee on Health and the Environment, Committee on
Energy and Commerce, House of Representatives, United States Congress, November
29, 1994.]
Even if it were true in some extremely narrow
sense that, as Taddeo falsely testified, UST "does not in any way
manipulate the nicotine level in its tobacco products... or take any action to
control the nicotine content," his testimony seriously misled the Congress
by failing either to disclose or explain the fact that UST controls to an
exacting degree the amount of nicotine absorbed into consumers' bodies and,
thus, the addiction of consumers to UST's products.
As explained by Jack Henningfield, Ph.D., Chief
of the Clinical Pharmacology Branch of the National Institute on Drug Abuse's
Addiction Research Center, in testimony before the House Subcommittee on Health
and the Environment: "Without pH levels, nicotine content is of little
value in comparing nicotine bioavailability across products... pH is a crucial
determinant of nicotine absorption through the nose and mouth... [T]he amount
of nicotine available for absorption... ultimately determines the dose of
nicotine delivered to the user." [Committee on Energy and Commerce, House
of Representatives, United States Congress, November 29, 1994.]
Furthermore, there are numerous examples of
UST's own internal statements, which, when coupled with the company's actual
conduct, illuminate the active execution of the "graduation" strategy
that Taddeo, under oath, denied his company uses. [See Alix M. Friedman,
"Juiced Up: How a Tobacco Giant Doctors Snuff brands to Boost Their
'Kick.'" Wall Street Journal, October 26, 1994, p. A1; Testimony,
respectively, of Gregory N. Connolly, D.M.D., M.P.H., and Jack Henningfield,
Ph.D., before Subcommittee on Health and the Environment, Committee on Energy
and Commerce, House of Representatives, United States Congress, November 29,
1994; Testimony of Gregory N. Connolly, D.M.D., M.P.H., before Subcommittee on
Health and the Environment, Committee on Energy and Commerce, House of
Representatives, United States Congress, March 25, 1994.] One such example is a
statement by UST Executive Vice President Jack Africk in an interview published
in the Spring 1985 edition of "Up to Snuff," a UST newsletter, [Appended
to Testimony of Gregory N. Connolly, D.M.D., M.P.H., before Subcommittee on
Health and the Environment, Committee on Energy and Commerce, House of
Representatives, United States Congress, November 29, 1994.] which was mailed
to members of UST's sales force:
"As far as our strategy for entering a new
market is concerned - for each market there is a set of criteria which have
been established, and must be met. Skoal Bandits is the
introductory product, and then we look towards establishing a normal graduation
process.
(Underlining added.) The Wall Street
Journal explains further:
"U.S. Tobacco denies that it has a
'graduation process' to ratchet users up the line to stronger brands, saying
that 'there is no set pattern of brand switching.' However, the company itself
used the term internally, and publicly alluded to it in the mid-1980s. 'They
talked about graduation all the time - in sales meetings,
memos and manuals for the college program. It was a mantra,' says Ken Carlsen,
a division manager in U.S. Tobacco's sales department, who worked at the
company from 1979 until 1986.
"'For people who haven't ever tasted
[snuff], you'd of course begin them on a product that had a little tobacco
taste, but wouldn't turn them off,' explains Barry Nova, U.S. Tobacco's
president until 1984. He adds: 'The graduation is to a more
tobacco-y product... to a stronger product.'" [Alix M. Friedman,
"Juiced Up: How a Tobacco Giant Doctors Snuff Brands to Boost Their
'Kick,'" Wall Street Journal, October 26, 1994, p. A1 (underlining
added).]
The use of the graduation strategy was
highlighted, as well, at the time that the starter product Skoal Bandits was
introduced in 1983. Based on an interview with Barry Nova, then-President of
UST's tobacco division, Advertising Age reported the
following:
"Aside from appealing to smokers, the
new product is designed to hook consumers into what Mr. Nova called a
'graduation process' from Bandits to Skoal itself and then to
Copenhagen, the company's strongest chewing tobacco. The success of those
two products has given U.S. Tobacco a 40% increase in volume sales over the
last five years. Because the product is aimed at new users of
oral tobacco, Mr. Nova denied that Bandits will cannibalize the older
brands." [Jeremy Feigelson, "Skoal Bandits Blitz Kicks Off N.Y.
Entry," Advertising Age, August 8, 1983 (emphasis added)]
Underscoring the fact that UST naturally would
have a vested interest in employing a "graduation" strategy is the
company's acknowledgment in internal communications of the role played by
nicotine in smokeless tobacco. For example, intra-company correspondence dated
June 5, 1981, from Per Erik Lindqvist, UST Senior Vice President of Marketing,
to B.J. Nova, President of the Tobacco Division, states: "Flavorwise we
should try for innovation, taste, and strength. Nicotine should be
medium, recognizing the fact that virtually all tobacco usage is based
upon nicotine, 'the kick,' satisfaction," [See Marsee v.
U.S. Tobacco Co., UST document read into evidence by plaintiff's attorney
George Braly ( Marsee trial transcript, pp. 1661-1662), quoted in Testimony of
Gregory N. Connolly, D.M.D., M.P.H., before Subcommittee on Health and the
Environment, Committee on Energy and Commerce, House of Representatives, United
States Congress, March 25, 1994, and November 29, 1994 (emphasis added).] In
another intra-company memorandum, dated September 22, 1984, and addressed to
UST's Strategic Management Team regarding development of "portion
pack" starter brands, Lindqvist refers to "difficulties in finding
the acceptable product as regards taste, strength, kick and
size." [Marsee v. U.S. Tobacco Co., U.S. Tobacco Intra-Company
Correspondence, "Re: Product Development," September 22, 1981,
Exhibit 5 to Per Erik Lindqvist Deposition (obtained from Fort Worth, Texas,
Federal Records Center) (emphasis added).]
Yet another internal document confirming UST's
use of the graduation strategy and the central role played by nicotine in UST's
products is a March 30, 1981, memorandum from Tom Molito of Product Marketing
management to Lindqvist. Molito's memorandum describes Good Luck, a starter
product, as "Just strong enough to re-inforce nicotine expectation"
(emphasis added).
See also Discussion of Taddeo Perjury #6, infra.
Taddeo Perjury #5
#5 "Oral tobacco has not been
established as a cause of oral cancer."
Discussion of Taddeo
Perjury #5
Taddeo had no credible basis whatsoever on which
to claim that oral tobacco has not been established as a cause of oral cancer.
As important, while he is, of course, at liberty to hold any opinion he
chooses, no matter how outlandish, he in no way framed the quoted statement as
opinion, but delivered it as a blanket declaration of fact while under oath.
A recent report of the prestigious National
Academy of Science's Institute of Medicine concluded, as have the U.S. Surgeon
General, the National Cancer Institute, the Centers for Disease Control and
Prevention, the American Cancer Society, the American Heart Association and the
American Lung Association, that "Use of tobacco products is the nation's
deadliest addiction." [National Academy of Sciences, Institute of
Medicine, Committee on Preventing Nicotine Addiction in Children and Youths,
Growing Up Tobacco Free: Preventing Nicotine Addiction in Children and Youths,
Barbara S. Lynch and Richard J. Bonnie, eds. (National Academy Press:
Washington, D.C., 1994), p. 3.] This statement fully encompasses smokeless
tobacco products.
It has been proven overwhelmingly that the use
of smokeless (or "spit") tobacco, including the brands manufactured
and marketed by UST, causes oral cancer, gum disease and tooth loss. Long term
snuff users are 48 times more likely than non-users to develop cancers of the
gingiva (gums) and buccal mucosa (cheek) and four times more likely to develop
mouth cancer than non-users. Persons chewing tobacco are six times more likely
to develop mouth cancer of the hypopharynx and three times more likely to
develop cancer of the oropharynx. Nearly 30,000 new cases of oral cancer are
diagnosed each year in the United States, many of them due directly to the use
of smokeless tobacco, and half of those diagnosed die within five years. [U.S.
Department of Health and Human Services, Office of the Inspector General, Spit
Tobacco and Youth, 1992, p. 3-6; Testimony of Michael P. Eriksen, Sc.D. (Office
on Smoking and Health, Department of Health and Human Services), before
Subcommittee on Health and the Environment, Committee on Energy and Commerce,
House of Representatives, United States Congress; D.M. Winn, W.J. Blot, C.M.
Shy, L.W. Pickle et al., "Snuff Dipping and Oral Cancer Among Women in the
Southern United States," New England Journal of Medicine, March 26, 1981,
pp. 745-749; National Academy of Sciences, Institute of Medicine, Committee on
Preventing Nicotine Addiction in Children and Youths, Growing Up Tobacco Free:
Preventing Nicotine Addiction in Children and Youths, Barbara S. Lynch and
Richard J. Bonnie, eds. (National Academy Press: Washington, D.C., 1994), p.3.]
One popular form of smokeless tobacco, snuff, which is the foremost smokeless
tobacco product manufactured by UST, is considered such an alarming cause of
oral cancer and other illnesses that its sale is prohibited in numerous
countries, including the nations of the European Community, Australia and New
Zealand.
Taddeo Perjury #6
#6 "Dr. [Gregory] Connolly [in testimony
before the Subcommittee on Health and the Environment] [Committee on Energy and
Commerce, House of Representatives, United States Congress, March 25, 1994.]
asserts that U.S. Tobacco's Skoal Bandit product was targeted at 'new users,
mainly cigarette smokers, age 15-35.' That allegation is also
false. The [Lotus Project] document relied upon by Dr. Connolly to support
his assertion was written over 20 years ago, does not mention Skoal Bandits,
was not created by U.S. Tobacco and does not reflect U.S. Tobacco
policy."
Discussion of Taddeo
Perjury #6
Again under oath, Taddeo seriously
misrepresented Dr. Connolly's testimony regarding the "Lotus Project"
and UST's connection to it, again deceiving the Congressional subcommittee to a
degree that may have reached the level of perjury. The Wall Street
Journal, in an extensive investigative article, recently identified the
Lotus Project as "a joint venture between UST and
Swedish Tobacco Co." [Alix M. Friedman, "Juiced Up: How a Tobacco
Giant Doctors Snuff Brands to Boost Their 'Kick,'" Wall Street Journal,
October 26, 1994, p. A1 (emphasis added).] A document containing the minutes
from a July 18, 1972, meeting held in the office of UST's then-President
Louis A. Bantle, relied upon in part by Dr. Connolly and also cited by
the Journal, indicates that the meeting was attended by 10
individuals and concerned "The Lotus Project." ["Minutes
from a Meeting in Greenwich 7-18-72 at Mr. L.A. Bantle's Office," Document
No. UST 000004026, in Marsee v. U.S. Tobacco Co., appended to Testimony of
Gregory N. Connolly, D.M.D., M.P.H., before Subcommittee on Health and the
Environment, Committee on Energy and Commerce, House of Representatives, United
States Congress, March 25, 1994 (emphasis added).] That document states:
"Mr. L.A. Bantle opened the meeting by
explaining that 'Lotus' is the code name for smokeless tobacco in a portion
pack form. This project is being launched this fall in Sweden by Swedish Tobacco
Company. It is and understanding between the Swedish Tobacco
Company and United States Tobacco to keep one another informed and
to cooperate on this project.
"Mr. Bantle further declared that he
wanted a Lotus product for the U.S. market as soon as possible and
that this product should not be a Copenhagen or Skoal in the portion pack form,
but an entirely new product aimed at new consumers, mainly cigarette smokers.
***
"Mr. Bantle explained that in agreement
with Swedish Tobacco Company, United Scandia International is going to offer
Lotus to the international market. The product USA [United Scandia
International] will offer may be choosen [sic] from either of the two mother
companies, whichever company USI thinks is making the right product for X market.
This could mean that several products might have to be developed although the
ideal situation would be if the U.S.-Lotus could be used worldwide.
"To accomplish a sound an [sic] rapid
development of the Lotus project, Mr. Bantle declared that he wanted to set up
a special task force with the following participants:..."
The document then lists eight individuals under
the heading "United States Tobacco Co." and two, including P.E.
Lindqvist (identified, supra, as Per Erik Lindqvist, UST Senior
Vice President of Marketing), under the heading "U.S.I." The document
then states, "This task force should report directly to Mr.
Bantle and always bear in mind the secrecy of the project"
(emphasis added).
A second UST document relied on by Dr. Connolly
-- curiously, Taddeo referred only to one document in his testimony -- is an
internal memorandum entitled "LOTUS," printed on "United States
Tobacco Company" letterhead and addressed from W.W. Watson, President,
United Scandia International, to L.A. Bantle, UST's President. The memorandum,
dated June 2, 1972, describes the activities of two working groups, one from
UST and the other from Swedish Tobacco. [Document No. UST 000001471, in Marsee
v. U.S. Tobacco Co., appended to Testimony of Gregory N. Connolly, D.M.D., M.P.H.,
before Subcommittee on Health and the Environment, Committee on Energy and
Commerce, House of Representatives. United States Congress, March 25, 1994. See
also Dr. Connolly's testimony of November of November 29, 1994.]
Yet a third document obtained from UST's
internal files and relied on by Dr. Connolly, entitled "THE LOTUS
PROJECT," [Document No. UST 000004028, in Marsee v. U.S. Tobacco Co.,
appended to Testimony of Gregory N. Connolly, D.M.D., M.P.H., before
Subcommittee on Health and the Environment, Committee on Energy and Commerce,
House of Representatives. United States Congress, March 25, 1994. See also Dr.
Connolly's testimony of November 29, 1994.] describes the project and
identifies the "target group" as "[n]ew users, mainly cigarette
smokers, age group 15-35." Under the heading "Strength," it
lists the following:
"1 Nicotine satisfaction.
Mild like Happy Days.
Instant but not shocking.
2 Feeling in the mouth.
As little harshness as possible
on the gum and in the throat."
Soon after the UST documents cited by Dr.
Connolly (and used by the Wall Street Journal) were written, UST
did in fact introduce a snuff product in a tea-bag-like pouch called Good Luck,
which was in many ways the mirror image of the product described in the Lotus
Project. Good Luck ultimately failed in the marketplace. [Alix M. Friedman,
"Juiced Up: How a Tobacco Giant Doctors Snuff Brands to Boost Their
'Kick,'" Wall Street Journal, October 26, 1994, p. A1.] Subsequently (in
1983), as Dr. Connolly accurately testified, UST successfully introduced
another "starter" smokeless tobacco product, Skoal Bandits, likewise
sold in a tea-bag-like pouch. [Testimony of Gregory N. Connolly, D.M.D.,
M.P.H., before Subcommittee on Health and the Environment, Committee on Energy
and Commerce. House of Representatives, United States Congress, march 25, 1994,
and November 29, 1994.]
To date, Taddeo and UST have taken no action
against the Wall Street Journal or Dr. Connolly for allegedly
misrepresenting the nature of UST's internal communications and conduct.
f. Perjury by
T.F. Riehl (B&W)
Riehl Perjury #1
1. The following exchange took place with Riehl:
Mr. Bryant: "The average nicotine content
in tobacco is 1.7 percent. So if 2.3 percent [in B&W's Barclay cigarette]
is correct, it's 35 percent higher than the nicotine content in the average
tobacco leaf. My question is, do you deliberately mix the tobacco for the
Barclay cigarette so that it will have a much higher concentration of
nicotine?"
***
Mr. Riehl: "No, sir. We blend for taste,
not nicotine."
Mr. Bryant: "In order to obtain your goals
with regard to taste, do you deliberately mix the tobacco for the Barclay
cigarette so that it will have a much higher concentration of nicotine?"
Mr. Riehl: "No, sir, we don't. We blend
for taste."
Discussion of Riehl
Perjury #1
Internal documents from B&W indicate that
Riehl himself has for years conducted research and development on nicotine and
tar content and delivery for his company. His research appears to have focused on
adjusting nicotine and tar levels without regard to taste. At the 1984
Smoking Behavior-Marketing Conference, for example, Riehl gave a presentation
on "Project Aries," the aim of which was to develop a
"safer" cigarette. According to Riehl's presentation, Aries used a
novel filter that "achieved tar reduction by ventilation alone and thus
provided unfiltered smoke at low tar deliveries." He said, further, that
"Aries' smoke chemistry differs" because it provides "nicotine
enrichment in later puffs." His observations were made in the context of
considering the levels of certain constituents found to be transmitted in
Aries' cigarette smoke, and did not address the question of "taste."
A thorough review of available tobacco
company-sponsored research and publications has unearthed little, of any,
analysis of nicotine's role as a flavor or taste agent. As noted by FDA
Commissioner David Kessler in testimony before the House Subcommittee on Health
and the Environment:
"The tobacco industry may tell you that
nicotine is important in cigarettes solely for 'flavor.' There is a great deal
of information that suggests otherwise. Some of the patents specifically
distinguish nicotine from flavorants. [Footnote omitted.] An RJR book on
flavoring tobacco, while listing around a thousand flavorants, fails to list
nicotine as a flavoring agent." [Committee on Energy and Commerce, House
of Representatives, United States Congress, March 25, 1994 (citing J.C.
Leffingwell and H.J. Yound, Tobacco Flavoring for Smoking Products [R.J.
Reynolds Tobacco Company, 1972]).]
On the other hand, tobacco companies and their
agents have funded extensive research on the pharmacology of nicotine. In
testimony before Congress three weeks prior to the tobacco executives'
appearance on April 14, 1994, John Slade, M.D., a leading expert in nicotine
addiction and the specialty of addiction medicine, stated:
"Funded research [by or for the tobacco
industry] has encompassed the entire spectrum of subjects relevant to nicotine
pharmacology. Studies have ranged from basic work on nicotine receptors and
nicotine analogues to human psychopharmacology studies. The existence of these
research programs means that the cigarette industry is knowledgeable about all
aspects of the pharmacology of nicotine.
"While there is a very large body of
published research on the pharmacology of nicotine, there is remarkably little
on the contribution nicotine makes to the taste and flavor of tobacco products.
In fact, apart from a few patents in which experimental cigarettes were
assessed for flavor, taste, harshness and the like, I cannot recall a
single published study since the 1930s in which this aspect was a
central focus ofthe research." [Testimony of John Slade, M.D., before
the Subcommittee on Health and the Environment. Committee on Energy and
Commerce, House of Representatives, United States Congress, March 25, 1994
(emphasis added).]
Re: Evidence from
internal documents from B&W and its parent, British-American Tobacco
Company [The working
relationship between parent British-American Tobacco and Brown and Williamson
is, and has long been, a close one. Therefore, it is likely that B&W has
been well aware of the tobacco-related health research carried out by the
parent company. A July 9, 1969, contract between the two companies ("BAT/B&W
R&D Cost and Risk Pooling Agreement"), and a February 7, 1977, letter
plus handwritten notes suggesting later amendments to their agreement, provide
a detailed look at the close working relationship.]
A series of internal documents from B&W's
parent, British-American Tobacco Company, [Brown & Williamson Tobacco
Corporation (B&W) was formed in 1906. B&W was purchased by the
British-American Tobacco Company in 1967. British-American Tobacco is now
called BAT Industries (BAT). Imperial Tobacco Company is also a subsidiary of
BAT Industries. In 1961, B&W and BAT entered into an agreement to pool
their research efforts. In 1969, B&W and BAT entered a cost-sharing
arrangement, under which B&W would help fund the research conducted at BAT
laboratories. The principal research laboratory for the BAT-affiliated
companies is the Group R&D Centre in Southampton, England. The BAT research
program receives research recommendations and makes research reports to
committees made up of representatives of BAT-affiliated companies. E.g., the
"Biological Research Committee" makes recommendations for biological
testing. Representatives of B&W regularly sit on these supervisory
committees. Since 1962, the BAT-affiliated companies have held annual research
conferences involving researchers from each of the affiliated companies. At
these conferences, the results of all BAT-affiliated research are discussed and
recommendations for future research are made. Representatives of B&W
regularly attend these annual conferences. (Information adapted from
explanatory documents prepared by Majority Staff, Subcommittee on Health and
the Environment, June 23, 1994.)] illustrate vividly the company's long-term,
sophisticated awareness that it manufactures and markets a powerfully addictive
product, whose addictive character results from use of the drug nicotine and
its manipulation by the manufacturer. Selected examples follow, with key
portions highlighted by italics:
1) 1963:
A research report dated May 30, 1963, prepared under contract by researchers in
Switzerland for British-American Tobacco/B&W and deliberately withheld by
B&W from the U.S. Surgeon General, explained the physiological basis of
nicotine addiction. The report did not question that nicotine is addictive.
Rather, it sought to explain the addiction by using "the then-current
understanding of how nicotine might interact in the brain and with the
endocrine system," according to Dr. Slade, who analyzed the report. In an
interview broadcast on National Public Radio, Dr. Slade observed that B&W-commissioned
report shows that tobacco industry research on the addictive properties of
nicotine was years ahead of the research on the subject conducted outside of
the industry. He noted, as well, that B&W and other tobacco companies never
admitted to conducting such research. [Richard Harris, National Public Radio,
"Report Shows Study of Nicotine Addiction in 1963," Morning Addition,
May 20, 1964, see also Philip J. Hilts, "Tobacco Company Was Silent on
Hazards," New York Times, May 7, 1994, p. A1, reporting that B&W
explicitly decided to withhold from the U.S. Surgeon General significant
research findings from Battelle Laboratories of Geneva, which had been hired to
do health-related research on tobacco.] The report stated:
"In a chronic smoker the normal equilibrium
in the corticotropin releasing system can be maintained only by
continuous nicotine intake.
If denied nicotine, the report said:
"A body left in this unbalanced
state craves for renewed drug intake in order to restore the
physiological equilibrium. This unconscious desire explains
the addiction of the individual to nicotine." [Philip J. Hilts,
"Tobacco Maker Studied Risk But Did Little About Results, " New York
Times, June 17, 1994, p. A1.]
2) 1967:
At a June 1967 meeting of British-American Tobacco scientists convened
specifically to discuss nicotine, the company's research chronology,
emphasizing the importance of nicotine to the company, reported that "Sir
Charles Ellis [Scientific Advisor to the Board of British-American Tobacco]
states that Batco is in the nicotine rather than the tobacco industry.
[Id.]
3) 1962:
Sir Charles Ellis, himself, presented a paper in 1962, in which he said:
"One result of the recent public
discussions on smoking and health must have been to make each of us examine
whether smoking is just a habit or addiction or has any positive effects. It is
my conviction that nicotine is a very remarkable beneficent drug that
both helps the body to resist external stress and also can as a
result show a pronounced tranquilizing effect. You are all aware of
the very great increase in the use of artificial controls, stimulants,
tranquilizers, sleeping pills and it is a fact that under modern conditions of
life people find that they cannot depend just on their subconscious reactions
to meet the various environmental strains with which they are confronted, they
must have drugs available which they can take when they feel the
need. Nicotine is not only a very fine drug, but the
techniques of administration by smoking has considerable
psychological advantages and a built-in control against excessive
absorption. It is almost impossible to take an overdose of nicotine in the way
it is only too easy to do with sleeping pills." [Sir Charles Ellis,
"The Smoking and Health Problem," Paper presented at Research
Conference, Southampton, England, pp. 15-16 (1962)]
4) 1968:
A British-American Tobacco research conference held on Hilton Head Island,
South Carolina, in 1968 reached the following conclusion:
"In view of its pre-eminent importance, the pharmacology
of nicotine should continue to be kept under review and attention
paid to the possible discovery of other substances possessing the
desired features of brain stimulation and stress-relief without
direct effects on the circulatory system. The possibility that nicotine and
other substances together may exert effects larger than either separately
(synergism) should be studied and if necessary the attention of Marketing
Departments should be drawn to these possibilities."
5) 1972:
A report of the British-American Tobacco Company, dated November 9, 1972,
["Preparation and Properties of Nicotine Analogues."] accented the
fundamental role of nicotine in the success of the tobacco industry:
"It has been suggested that a
considerable proportion of smokers depend on the pharmacological
action of nicotine for their motivation to continue smoking. If this
view is correct, the present scale of the tobacco industry is
largely dependent on the intensity and nature of the pharmacological
action of nicotine."
6) 1980:
A British-American Tobacco Company report dated May 21, 1980, ["Method for
Nicotine and Cotinine in Blood and Urine."] found that:
"Nicotine is an extremely active
biological compound capable of eliciting a range of pharmacological,
biochemical and physiological responses in vivo... In some
instances, the pharmacological response of smokers to nicotine
is believed to be responsible for an individual's smoking behavior,
providing the motivation for and the degree of satisfaction by the
smoker."
7) 1984:
The following statements were made in presentations by scientists at
British-American Tobacco's Smoking Behavior-Marketing Conference in 1984:
"Nicotine interacts with specialized sites
in the body termed receptors (nicotinic cholinergic receptors)... [I]n
its simplest sense puffing behavior is the means of providing
nicotine dose in a metered fashion." [Presentation by G.A. Read,
Group Leader, Smoker Behavior, British-American Tobacco Company, 1984.]
"Smoking is then seen as a personal tool
used by the smoker to refine his behavior and reactions to the world at
large. It is apparent that nicotine largely underpins those
contributions through its role as a generator of central physiological
arousal effects which express themselves as changes in human
performance and psychological well-being." [Presentation by Rob
Ferris, Manager, Psychology Group, British-American Tobacco Company, 1984.]
8) 1984:
The Proposed Revisions for 1985-1987 submitted to British-American Tobacco
GR&DC Research Programme, Smoker Behavior, dated September 1984, stated:
"Smoke Pharmacology... The work
will continue to identify the mechanisms of nicotine interaction
within the central nervous system. It will be extended to determine
the specific and changing brain concentration of nicotine using
the positron emission tomography techniques."
Re: Evidence that
B&W manipulates nicotine levels in its cigarette manufacturing process
Reconstituted tobacco ordinarily contains 25
percent or less of the nicotine in regular tobacco. At the request of ABC News'
"Day One" program, the American Health Foundation performed a
thorough, independent analysis of the reconstituted tobacco in several brands
of cigarettes, including B&W brand GPC. The samples that
were tested were found to have up to 70 percent (as opposed to
the expected 25 percent) of the nicotine that would be found in regular
tobacco, indicating that B&W had fortified the reconstituted
tobacco in GPC cigarettes with additional nicotine. B&W is
not known to have provided any credible alternative explanation for the
unexpectedly high level of nicotine found in its reconstituted tobacco. In an
interview broadcast on "Day One," Bogdan Prokopczyk, Ph.D., the
Section Head of Bio-Organic Chemistry for the American Health Foundation who
performed the analysis, expressed surprise at the nicotine levels identified,
"because," he said, "I expected it to be less. The most likely
explanation," he concluded, "is that some nicotine has been added,
either with flavoring agents or by itself." [Day One, ABC News,
"Smoke Screen," February 28, 1994.]
Dr. Prokopczyk confirmed in a telephone
conversation on November 23, 1994, that B&W added nicotine to the
reconstituted tobacco implanted in GPC. Dr. Prokopczyk said he was certain that
this nicotine was added either alone or as a part of a solution of flavorings.
Since B&W and other tobacco companies have the technology to add flavorings
with or without nicotine, the addition of nicotine to
reconstituted tobacco is purely at the manufacturer's discretion, he said.
[Telephone interview with Bogdan Prokopczyk, Ph.D., American Health Foundation,
November 23, 1994.]
Internal documents from B&W itself also
highlight some of the tobacco industry's early research efforts to blend for
higher nicotine content while lowering tar levels. In a "strictly
confidential" report to B&W executives, Dr. R.B. Griffith, the
company's chief of research, discussed research being done at the Tobacco
Research Council laboratory in Harrogate, England. In addition to noting that
the Harrogate research showed the health hazards of cigarettes and ways to
produce less hazardous cigarettes, Griffith reported that Harrogate's
"approach seems to be to find ways of obtaining
maximum nicotine for minimum tar." According to the New York
Times, Harrogate's research was halted in the mid-1960s because of concerns
that it could prompt significant government regulation. [See Philip J. Hilts,
"Method to Produce Safer Cigarette Was Found in 60's, but Company Shelved
Idea," New York Times, May 13, 1994, p. A20 (emphasis added).]
"Y-1": On June 21, 1994, FDA
Commissioner David A. Kessler, M.D., disclosed in testimony before the
Subcommittee on Health and the Environment that FDA investigators had
discovered that Brown & Williamson had developed a super-high-nicotine
tobacco plant, which the tobacco company called "Y-1." The discovery
followed B&W's denials to the FDA on May 3, 1994, that it had engaged in
"any breeding of tobacco for high or low nicotine levels." [Testimony
of David A. Kessler, M.D., before Subcommittee on health and the Environment,
Committee on Energy and Commerce, House of Representatives, United States
Congress, June 21, 1994.] Four FDA investigators who had visited the B&W
plant in Macon, Georgia, on May 3 swore in affidavits that they had asked
company officials whether B&W was involved in breeding tobacco for specific
nicotine levels, and that the officials had said no. Only after the FDA learned
of the development of the plant in its investigation and confronted company
officials with the evidence did B&W admit that it was growing and using the
high-nicotine plant. [See generally Marlene Cimons, "FDA Followed Paper
Trail in Hunt for Potent Tobacco," Los Angeles Times, July 18, 1994, p.
A2; John Schwartz, "FDA Chief Discloses High-Nicotine Leaf,"
Washington Post, June 22, 1994, p. A1; Warren E. Leary, "Cigarette Company
Developed A Potent Gene-Altered Tobacco," New York Times, June 22, 1994,
p. A1; Laurie McGinley, "FDA Chief Says Firm Developed Altered
Tobacco," Wall Street Journal, June 22, 1994, p. A3; Doug Levy, "FDA:
'Y-1' Boosts Nicotine," USA Today, June 22, 1994, p. 1A.]
The facts are that in a decade-long project,
B&W secretly developed a genetically-engineered tobacco plant with a
nicotine content of 6.2 percent by weight, more than twice the average found
naturally in flue-cured tobacco. Use of this tobacco would enable B&W
simultaneously to lower tar and raise nicotine levels. B&W took out a
Brazilian patent for the new plant, which was printed in Portuguese. B&W
and a Brazilian sister company, Souza Cruz Overseas, grew Y-1 in Brazil and
shipped it to the United States for use in five B&W cigarette brands:
Viceroy King Size, Viceroy Lights King Size, Richland King Size, Richland
Lights King Size and Raleigh Lights King Size. When B&W's deception was
uncovered, company officials admitted that it had as much as four million
pounds of Y-1 stored in company warehouses in the United States. [Id.]
Dr. Kessler testified that B&W's cover-up
extended to the company's going so far as to instruct the DNA Plant Technology
Corporation of Oakland, California, which had helped develop the tobacco, to
tell FDA investigators, that Y-1 had "never [been] commercialized."
Only after the FDA discovered two United States Customs Service invoices indicating
that "more than a half-million pounds" of Y-1 tobacco had been
shipped to B&W on September 21, 1992, did B&W confess that it had
developed the high-potency tobacco. [Id.]
In subsequent testimony before the Subcommittee
on Health and the Environment, B&W CEO Thomas E. Sandefur, Jr., denied
secretly growing Y-1 and stated that his company was being "set up."
He admitted that B&W controlled nicotine, but stated that the company did
so only for "taste." [Testimony of Thomas E. Sandefur, Jr., before Subcommittee
on Health and the Environment, Committee on Energy and Commerce, House of
Representatives, United States Congress, June 23, 1994.]
In his testimony, Dr. Kessler stated,
"These findings lay to rest any notion that there is no manipulation and
control of nicotine undertaken in the tobacco industry."
As for the "taste" argument, B&W
and other tobacco manufacturers' claim that they blend and manipulate tobacco
for taste and not for nicotine is further belied by the fact that, as noted by
Dr. Kessler, "[a]fter surgery for lung cancer, almost half of smokers
resume smoking. Among smokers who suffer a heart attack, 38 percent resume
smoking while they are still in the hospital. Even when a smoker has his or her
larynx removed, 40 percent try smoking again." [Testimony of David A.
Kessler, M.D., before Subcommittee on Health and the Environment, Committee on
Energy and Commerce, House of Representatives, United States Congress, March
25, 1994 (footnotes omitted).] Health policy expert Clifford E. Douglas observed
in public testimony before the FDA's Drug Abuse Advisory Committee, that:
"[M]uch of the so-called flavor comes when
the nicotine is burned, and... the burning sensation experienced by the smoker
is replicated in nicotine chewing gum merely by adding ground pepper. In short,
the industry's argument about 'flavor' is specious, and it is remarkable that
the industry has got us talking about it at all. As far as flavor goes, perhaps
the industry witnesses here today can explain why so many smokers who have
endured tracheostomies due to throat cancer find it necessary to continue to
smoke through the holes in their throats, where they cannot taste a
thing." [Testimony of Clifford E. Douglas before Food and Drug
Administration Drug Abuse Advisory Committee, August 2, 1994.]
Further, a tobacco extract industry manager told
ABC News' "Day One" in an interview that, as reported by "Day
One" correspondent John Martin, "cigarette makers use his [the
tobacco extract industry manager's] product to give reconstituted tobacco a
'kick.' That kick, he [the tobacco extract industry manager] says, comes from
nicotine." [Day One, ABC News, "Smoke Screen," February 28,
1994.]
See also the April 28, 1994, Congressional testimony of former Philip
Morris Tobacco Company scientist Victor DeNoble, Ph.D., discussed more
fully supra. DeNoble flatly contradicted tobacco executives' sworn
testimony that nicotine was in cigarettes for "taste," noting that
nicotine's effect on the brain, not flavor, was the focus of
his own company's research.
See also Discussion, supra, regarding the widely used
nicotine manipulation process patented by the Kimberly-Clark Corporation
subsidiary LTR Industries, whose primary use is to control nicotine levels
without affecting the taste or other sensory characteristics of
tobacco products.
2. PROVIDING
FALSE INFORMATION TO, OR WITHHOLDING INFORMATION FROM, A COMMITTEE
OF THE U.S. CONGRESS IN THE ABSENCE OF OATH
Tobacco company representatives, acting in their
official capacities, also deceived committees of the United States Congress in
violation of 18 U.S.C. §1001. Following are documented instances of specific
conduct constituting the provision of false and misleading information to, or
withholding of information from, a committee of the U.S. Congress:
a. The Tobacco
Instituted Failed to Provide Requested Information to the House
Subcommittee on Health and the Environment and Also May Have Provided
or Facilitated False Testimony by Health Buildings Inter-national
Before the Subcommittee.
On March 17, 1994,
Gray Robertson, President of Healthy Buildings International
("HBI"), testified before the Subcommittee on Health and
the Environment, Committee on Energy and Commerce, U.S. House of
Representatives on behalf of the Tobacco Institute ("TI"). In
his testimony, Robertson argued that environmental tobacco smoke is
not a health hazard.
Documents obtained
by USA Today indicate that HBI has consulted for the
Tobacco Institute since at least 1985. Donald Hoel, an attorney with the
Kansas City, Missouri, law firm of Shook, Hardy &
Bacon, representing the Council for Tobacco Research, recommended at
that time payment to HBI (then called ACVA Atlantic Inc.) for a study to
determine causes of indoor air pollution other than cigarette smoke.
Homes included in the study were to be chosen "by the Tobacco
Institute," according to the consultant's May 2, 1985, proposal
signed by Robertson. "Results of such a study...
could demonstrate that environmental tobacco smoke has a relatively
insignificant effect on indoor air quality," stated the proposal,
which was circulated among tobacco industry lawyers. [Doug Levy, "Struggling to Clear the
Air on Tobacco," USA Today, October 12, 1994, p. 1D.]
Robertson's testimony
before the Subcommittee on Health and the Environment was based in part
on data that reportedly was falsified. Former HBI technician Reginald
Simmons and anotherunnamed former HBI technician have said that
HBI falsified field measurements of indoor smoke levels. A former
"senior consultant" at HBI, Jeffrey Seckler, said that he
regrets the three years he spent telling tobacco industry "lies of
omission." [Id.] The unnamed technician told
Subcommittee investigators that Robertson himself falsified the data.
At the time, the tobacco industry-funded Center for Indoor Air Research
paid HBI $118,415 to measure tobacco smoke in "typical" offices.
HBI's attorney, Jeffrey Howard, has denied the allegations of
falsification. [Doug Levy, "Smoking Data Tampered With,
Researchers Say," USA Today, November 2, 1994, p. 1D. See also Myron
Levin, "Who's Behind the Building Doctor," The Nation, August 9/16,
1993, p. 168-171.]
HBI also received
between $500,000 and $750,000 per year to publish a slick-glossy magazine
in French, German, Spanish, Italian and Dutch. Seckler and another
source said that the money was funneled by Philip Morris through Covington
& Burling, a Washington, D.C., law firm that represents the
TI and Philip Morris. Most of the magazine's articles stressed
ventilation improvements and made no reference to smoking. [Myron Levin, "Who's Behind the
Building Doctor?," The Nation, August 9/16, 1994, pp. 168-171.]
On August 23, 1994,
the Subcommittee on Health and the Environment of the Committee on Energy
and Commerce, U.S. House of Representatives, requested that the TI
provide copies of all correspondence between the TI and HBI. On October
31, 1994, the Chairman of the Subcommittee on Health and
the Environment, Rep. Henry Waxman, wrote to the TI's President,
Samuel Chilcote, expressing his "dismay at the tobacco
investigation." [Letter to Mr.
Samuel Chilcote, President, Tobacco Institute, from Henry A. Waxman, Chairman,
Subcommittee on Health and the Environment, October 31, 1994.] His letter further states:
"The Tobacco
Institute has so far refused to provide the Subcommittee with
this correspondence.
"New information
received by the Subcommittee makes the failure to provide this
correspondence particularly troubling. As you know, one of the allegations
being investigated by the Subcommittee is the allegation of a former
employee of HBI, Jeffrey Seckler, that HBI falsified environmental
tobacco smoke measurements in exchange for financial assistance from
the Tobacco Institute and other tobacco interests. Now
new information obtained by the Subcommittee appears to corroborate
the allegation that falsification occurred.
"The new
information is a building inspection report and field notes for
a building inspection conducted by HBI at an office building in San
Diego, California, in July 1989. The information shows that the
inspection data appears to have been altered to cover up an
environmental tobacco smoke problem in the building. Excerpts from
the building inspection report (Exhibit A) and field notes(Exhibit B) are
attached. [Exhibits are not
included here.] (In the
final inspection report, the name of the building has been changed
from the field notes, because apparently the report was used as a
model report by HBI for promotional purposes. However, a comparison
between the field notes and the inspection report shows that the
same building is involved in each case.)
"In the summary
of findings in the final building report, there is no mention made of
an environmental tobacco smoke problem in the building. To the
contrary, the summary states:
"'Measurement of
the environmental tobacco smoke (ETS) fraction of indoor air
pollution in two areas featuring active smoking showed no
excessive accumulation of pollutants from this source. This
confirms that the current ventilation system is able to cope
with moderate smoking activity' (p. 43)
"The field notes
appear to contradict this statement, however. They show that
the particulate level in an area occupied by two smokers was 150
micrograms per cubic meter (see 'ACVA Air Quality Survey Form,'
sample 43). This is a high level. It is twice the level that HBI
recommends as acceptable for indoor air.
"The field notes
further disclose an apparent attempt to alter this measurement. The
notes show that the reading of '150' was struck out, and a lower
number, '75,' inserted in its place. Likewise, in the final report, the
particulate level for sample 43 is reported as '85' -- not the
reading of '150' originally recorded (p. 19).
"To further
understand these changes, the Subcommittee contacted the field
inspector who conducted the building inspection in question. This
inspector told the Subcommittee that the true reading was '150' and
that the change in the measurement to '75' in the field notes
and '85' in the final report was an alternation [sic] of the actual
measurement. The inspector further informed the Subcommittee that the
change in the field notes was made in the handwriting of the
President of HBI, Gray Robertson.
"The Subcommittee
has further been informed, by persons other than HBI, that during the
period that this inspection was conducted, HBI was
receiving compensation from tobacco-industry organizations, including
your organization, to inspect levels of environ-mental tobacco smoke
in buildings and to testify about these results before federal, state
and local panels.
"These are
matters of great concern to the Subcommittee. The charge of alteration
or falsification of data is extremely serious in its own right.
Moreover, in this case the data may have been used to
mislead Congress and the State of California.
"As you may recall,
HBI appeared before the Subcommittee on March 17, 1994, on your
behalf to argue that environmental tobacco smoke is not a health
hazard. Similar testimony by HBI was provided to the California
Assembly Labor Committee in 1991 and 1993. In these appearances, HBI
relied heavily on the data from HBI field inspections to substantiate
its contentions. If this data were tampered with, it would call into
question the basis for the testimony that environmental tobacco smoke
is not a health hazard."
It is not known at
this writing whether, or in what fashion, the Tobacco Institute, Samuel
Chilcote, Healthy Buildings International or Gray Robertson have
responded to Chairman Waxman's letter.
b. Misrepresentations
by Charles O. Whitley (Senior Consultant, Tobacco Institute) before
House Subcommittee on Health and the Environment
Charles O. Whitley, the Tobacco Institute's
Senior Consultant, testified before the Subcommittee on Health and the
Environment, Committee on Energy and Commerce, U.S. House of Representatives,
on March 25, 1994. In his testimony, he stated:
"[FDA] Commissioner [David] Kessler
suggested that the cigarette manufacturers... deliberately manipulate the
amount of nicotine in cigarettes in order to 'produce and sustain addiction.'... I
am here today to tell you -- unequivocally -- that these suggestions
are false... [N]icotine levels are a function of 'tar' levels. When
'tar' levels are set, nicotine levels follow." (Emphasis added.)
In light of the evidence presented throughout
this Prosecution Memorandum of tobacco companies' manipulation of nicotine
content and delivery and of the companies' knowledge that nicotine is
addictive, it appears that Charles Whitley deliberately sought to mislead
Congress in this testimony. The Tobacco Institute, and thus Whitley, represents
most of the major cigarette manufacturers in the United States, including those
shown to manipulate nicotine content and delivery.
c. Deceptive
Communications of Smoke-less Tobacco Council with House Subcommittee
on Health and the Environment
The Smokeless Tobacco Council is the trade
association of the major smokeless, or "spit," tobacco companies in
the United States. In May 1994, the Smokeless Tobacco Council submitted to the
House Subcommittee on Health and the Environment a list of 562 additives used
in the manufacture of smokeless tobacco.
Two of the additives listed were sodium
carbonate and ammonium carbonate. The Smokeless Tobacco Council's list
described these additives merely as ingredients in edibles such as baked goods.
This representation of two chemicals used, in fact, to "free"
nicotine from smokeless tobacco for more efficient absorption into the user's
bloodstream was highly deceptive.
Larry D. Story, a U.S. Tobacco chemist until
1982, disclosed that UST routinely adds such chemicals to its snuff "to
deliver the free nicotine faster and to make the product stronger."
Similarly, James C. Taft, head of UST's product development from 1972 until
1991, said: "The fermentation process involves adding chemicals during and
after fermentation and, at the end, you addictive some more chemicals which
increase pH, too." Without increasing the pH levels, "you couldn't
get nicotine release." [See Alix M. Friedman, "Juiced Up: How a
Tobacco Giant Doctors Snuff Brands to Boost Their 'Kick,'" Wall Street
Journal, October 26, 1994, p. A1.] UST is the Smokeless Tobacco Council's
largest member company.
In short, for the Smokeless Tobacco Council and
its member companies, these chemical additives appear to have nothing to do
with edibles such as baked goods and much to do with boosting the
pharmacological impact of the addictive drug nicotine on the nervous system and
brain of the user.
d. Deception of
Congress by Council for Tobacco Research and James F. Glenn, M.D.,
CTR's Chairman, President and CEO
As discussed at some length elsewhere in this
Prosecution Memorandum (see Section C(1)(a)(2)(a), infra),
one of the primary means by which the major tobacco companies have sought to
induce members of the public to purchase tobacco products containing addictive
levels of nicotine was by the creation and utilization of the Council for
Tobacco Research - U.S.A., Inc. ("CTR"), a joint tobacco industry
group originally named the Tobacco Industry Research Committee. The
establishment of the tobacco company-funded CTR has consistently provided the
major tobacco manufacturers with an effective vehicle for disseminating or
causing to be disseminated to the media, the public, the Congress and others
false and misleading information regarding the health effects of tobacco use.
James F. Glenn, M.D., the CTR's current
chairman, president and CEO, testified before the Subcommittee on Health and
the Environment of the Committee on Energy and Commerce, U.S. House of
Representatives, on May 25, 1994. His testimony included several attempts to
mislead the Sub-committee. Some examples follow, with key portions highlighted
by italics. Brief explanatory comments, which are based on the
extensive information now available concerning CTR's true activities (see Section
C(1)(a)(2)(a), infra), are included.
Glenn began by referring to "the contributions the
Council has made to the progress of scientific knowledge about
diseases associated with smoking." (Fact: CTR has long blocked, sidetracked or weakened
scientific research it deemed unfavorable to its sponsoring tobacco companies.
The most damning study results were secreted away in CTR's "Special
Projects" unit.)
Glenn stated that CTR "sponsors research
into questions of tobacco use and health and makes the results of
that research available to the public." (Fact: CTR has sponsored only that research which is unlikely
to result in any meaningful progress in the understanding of the health impact
of tobacco use. CTR has made available to the public only those results that
the organization and its lawyers deemed harmless.)
"Council grantees are assured
complete scientific freedom in conducting their studies. They
alone are responsible for reporting their findings in the accepted scientific
manner -- through medical and scientific journals and societies. Publication of
research results is encouraged in all instances." (Fact: Based on the extensive
information now available regarding the inner-workings of CTR and the influence
of its sponsoring tobacco companies and their lawyers, this statement appears
to be patently untrue.)
B. TOBACCO
COMPANIES ENGAGED IN CRIMINAL CONDUCT BY DELIBERATELY DECEIVING THE
U.S. SURGEON GENERAL AND THE FOOD AND DRUG ADMINISTRATION
This Prosecution Memorandum documents what
appears to be a pattern and practice, spanning decades, on the part of tobacco
companies and their executives, lawyers, public relations agents, scientists,
trade associations and suppliers of failing to disclose critical health and
manufacturing information to the U.S. Surgeon General and the Food and Drug
Administration, as well as members of the public, the U.S. Congress and others.
The tobacco industry is an oligolopy consisting
of a few large manufacturing companies which, while in competition with each
other, have shared resources, information and strategy, informally and through
trade associations -- e.g., the Tobacco Institute and the
Smokeless Tobacco Council -- and other entities such as the Council for Tobacco
Research and the Center for Indoor Air Research.
These companies and the entities formed to
represent or work for them, having long been informed of the addictive and
debilitating health effects of their tobacco products, and having long been
engaged in (and/or fully informed of) the willful manipulation of such products
to cause and maintain addiction in American consumers, appear to have violated
18 U.S.C. §1001 by providing false information to, and withholding information
from, the U.S. Surgeon General and the Food and Drug Administration on matters
within their jurisdiction. Tobacco company representatives and agents, acting
in their official capacities, have systematically provided misleading and
incomplete information, or no information at all, to these Federal government
offices.
Following are selected examples of conduct that
may have risen to the level of such crimes.
1. Brown and
Williamson's Deception of the U.S. Surgeon General Regarding the Health
Effects and Addictiveness of Tobacco and Nicotine:
In 1963, members of the tobacco industry were
fully aware that the U.S. Surgeon General was preparing the first Surgeon
General's report on smoking and health, which was released on January 11, 1964.
Tobacco industry officials were consulted during the process and, prior to
that, recommended and unofficially signed off on the naming of experts to the
Surgeon General's committee assigned to oversee preparation of the report.
Tobacco company officials kept in contact with the committee, sought to monitor
its progress and undertook to provide their own health-related information to
the committee.
It was during this period that B&W general
counsel Addison Yeaman and senior British-American Tobacco Company official
A.D. McCormick exchanged six letters and telexes, dated between June 28, 1963,
and August 8, 1963, in which they discussed whether to submit to the U.S.
Surgeon General their research findings on the addictive and other harmful
effects of nicotine and the disease-causing properties of cigarettes. In the
course of this dialogue, the two senior officials explicitly agreed to
withhold this information, which they then proceeded to do.
According to the New York Times:
"The [Battelle] report found that there
were some beneficial effects of nicotine, including a tranquilizer-like effect
and an appetite-suppressing effect. But is also showed that it might cause
heart disease.
"Mr. Yeaman wrote to Anthony D. McCormick,
a senior executive of the parent company in London, that the company would have
to decide what to disclose to the American Surgeon General, Dr. Luther Terry,
who was about to issue the first report by a Surgeon General condemning
cigarettes as a health hazard.
"Mr. Yeaman referred to the Battelle
'nicotine report' and to a new filter created by a company scientist, R.B.
Griffith, which could filter out some hazardous substances in cigarettes.
"Mr. McCormick cabled back on July 3, 1963,
that 'it is too early to submit Battelle reports to Surgeon Generals'
Committee.'
"Mr. Yeaman cabled back 'submission
Battelle or Griffith developments to Surgeon General undesirable and we agree
continuance of Battelle work useful but disturbed at its implications re
cardiovascular disorders.' He said the new research should cause a
'reassessment fundamental policy re health.'
"Two weeks later, as part of the corporate
debate about how to handle the health hazards of cigarettes while continuing to
keep the company free of the possibility of lawsuits by smokers, Mr. Yeaman
wrote a 2,000-word analysis of whether the company should acknowledge the
hazards of cigarettes and accept the risks of litigation, or say nothing, but
give up the ability to talk about its research in public and give up credible
standing to analyze and criticize the Surgeon General's report.
"Mr. Yeaman said in the report, labeled
'strictly private and confidential' and dated July 17, 1963, that the new
information about the tranquilizing effects of nicotine and its positive
effects on weight loss 'delivers to the industry what may well be the first
effective instrument of propaganda counter to that of the American Cancer
Society, et al., damning cigarettes as having a causal relationship to cancer
of the lung.'
"He said the positive nicotine findings and
the Griffith filter were 'a bridge over which the industry could pass from its
present terrain of defense to a field for effective counter-attack.' The
Griffith filter could selectively take hazardous substances out of cigarette
smoke, but could leave the good taste and the nicotine. This device would
provide the opening politically, and the positive uses of nicotine would be
their 'weapon.'
"He noted that company research had shown
that nicotine has a tranquilizing, or anxiety-reducing effect, and helps
control body weight, and 'moreover, nicotine is addictive.'
"'We are, then, in the business of selling
nicotine, an addictive drug effective in the release of stress mechanisms,' he
wrote.
"The research found that despite the
beneficial effects of nicotine, cigarettes 'cause, or predispose, lung cancer.'
"'They contribute to certain
cardio-vascular disorders,' the research found. 'They may well be truly
causative in emphysema, etc. etc.'" [Philip J. Hilts, "Tobacco
Company Was Silent on Hazards," New York Times, May 7, 1994, p. A1.]
2. Brown &
Williamson's Deception of the Food and Drug Administration Regarding the
"Y-1" High-Nicotine Tobacco Plant:
On June 21, 1994, FDA Commissioner David A.
Kessler, M.D., disclosed in testimony before the Subcommittee on Health and the
Environment of the Committee on Energy and Commerce, U.S. House of
Representatives, that FDA investigators recently had discovered that Brown
& Williamson had developed a super-high-nicotine tobacco plant, which the
tobacco company called "Y-1." The discovery followed B&W's
denials to the FDA on May 3, 1994, that it had engaged in "any breeding of
tobacco for high or low nicotine levels." [Testimony of David A. Kessler,
M.D., before Subcommittee on Health and the Environment, Committee on Energy
and Commerce, House of Representatives, United States Congress, June 21, 1994.]
Four FDA investigators who had visited the B&W plant on May 3 swore in
affidavits that they had asked company officials whether B&W was involved
in breeding tobacco for specific nicotine levels, and that the officials had
said no. Only after the FDA learned of the development of the plant in its
investigation and confronted company officials with the evidence did B&W
admit that it was growing and using the high-nicotine plan. [See generally
Marlene Cimons, "FDA Followed Paper Trail in Hunt for Potent
Tobacco," Los Angeles Times, July 18, 1994, p. A1; John Schwartz,
"FDA Chief Discloses High-Nicotine Leaf," Washington Post, June 22,
1994, p. A1; Warren E. Leary, "Cigarette company Developed a Potent
Gene-Altered Tobacco," New York Times, June 22, 1994, p. A1; Laurie
McGinley, "FDA Chief Says Firm Developed Altered Tobacco," Wall
Street Journal, June 22, 1994, p. A3; Doug Levy, "FDA: 'Y-1' Boosts
Nicotine," USA Today, June 22, 1994, p. 1A.]
The facts are that B&W secretly developed a
genetically engineered tobacco plant with a nicotine content of 6.2 percent by
weight, more than twice the average found naturally in flue-cured tobacco.
B&W grew Y-1 in Brazil and shipped it to the United States for use in five
B&W cigarette brands: Viceroy King Size, Viceroy Lights King Size, Richland
King Size, Richland Lights King Size and Raleigh Lights King Size. When
B&W's deception was uncovered, company officials admitted that it had at
least three million pounds of Y-1 stored in company warehouses in the United
States.
Dr. Kessler testified that B&W's cover-up
extended to the company's going so far as to instruct the DNA Plant Technology
Corporation of Oakland, California, which had helped develop the tobacco, to
tell FDA investigators that Y-1 had "never [been] commercialized."
Only after the FDA discovered two United States Customs Service invoices
indicating that "more than a half-million pounds" of Y-1 tobacco had
been shipped to B&W on September 21, 1992, did B&W confess that it had
developed the high-potency tobacco.
In subsequent testimony before the Subcommittee
on Health and the Environment, B&W CEO Thomas E. Sandefur, Jr., denied
secretly growing Y-1 and stated that his company was being "set up."
He admitted that B&W controlled nicotine, but stated that the company did
so only for "taste." [Testimony of Thomas E. Sandefur, Jr., before
Subcommittee on Health and the Environment, Committee on Energy and Commerce,
House of Representatives, United States Congress, June 23, 1994.]
In his testimony, Dr. Kessler stated,
"These findings lay to rest any notion that there is no manipulation and
control of nicotine undertaken in the tobacco industry."
C. TOBACCO
COMPANIES ENGAGED IN CRIMINAL CONDUCT BY DELIBERATELY DECEIVING THE
AMERICAN PUBLIC
1. DISSEMINATION
OF FALSE ADVERTISEMENTS, PRESS REL-EASES AND STATEMENTS TO THE MEDIA
a. By other than
the United States Mails
Tobacco Companies, by disseminating or causing
to be disseminated false advertisements, press releases and statements to the
media via means other than the United States mails, sought directly or
indirectly to induce individual members of the public to purchase
substances known by such companies to be drugs or devices in
violation of 15 U.S.C. §52(a)(2).
(1) Background:
Tobacco Industry Representatives Fully Understand and Have Admitted
-- Privately, or Publicly Following Separation from the Industry --
that Nicotine is an Addictive Drug and that Tobacco Causes Illness
and Death.
(a) Beyond
Dispute: Nicotine is Addictive and Tobacco Causes Disease and Death
i. ADDICTION
A great deal of evidence, some of which is
discussed elsewhere in this Prosecution Memorandum [E. g. inter alia, internal
tobacco company communications, scientific studies and meeting minutes, and the
advertising and manufacturing activities of companies doing business with
tobacco companies.] makes clear the tobacco industry's understanding of the
addicting nature of nicotine and the companies' manipulation of nicotine and
other chemicals to exploit the addictive nature of the drug in order to addict
consumers. [For a thorough background, see Testimony of David A. Kessler, M.D.,
Commissioner of Food and Drugs, before the House of Representatives, Committee
on Energy and Commerce, Subcommittee on Health and the Environment, March 25,
1994; Testimony of John Slade, M.D., before the Subcommittee on Health and the
Environment, Committee on Energy and Commerce, House of Representatives, United
States Congress, March 25, 1994; Clifford E. Douglas, Special Report: The
Tobacco Industry's Use of Nicotine as a Drug: What Do the Recent Revelations
Mean for Tobacco Control? (American Council on Science and Health: New York,
N.Y., May 1994). See also Day One, ABC News, "Smoke Screen," February
28, 1994; Day One, ABC News, "Smoke Screen, Part 2," March 7, 1994;
Letter from David A. Kessler, M.D., to Coalition on Smoking OR Health, February
25, 1994.]
It is beyond legitimate dispute that nicotine is
a highly addictive substance, comparable in its physiological and psychological
properties to other addictive substances of abuse, according to the U.S.
Surgeon General and the overwhelming consensus of the world's medical and
scientific community. [See U.S. Department of Health and Human Services, Public
Health Services, Centers for Disease Control, Center for Chronic Disease
Prevention and Health Promotion, Office on Smoking and Health, The Health
Consequences of Smoking: Nicotine Addiction. A Report of the Surgeon General,
1988.] Recently, the independently constituted Drug Abuse Advisory Committee of
the Food and Drug Administration, after holding hearings that included
extensive testimony from health officials and tobacco industry representatives,
concluded that nicotine is an addictive drug and the chief reason people smoke
cigarettes. [See Philip J. Hilts, "F.D.A. Panel Takes Step Toward Setting
Control on Nicotine," New York Times, August 3, 1994, p. A1; Laurie
McGinley, "Cigarettes Now on Market are Addictive, FDA Drug Abuse Advisory
Panel Finds," Wall Street Journal, August 3, 1994, p. B8.]
It is well documented that nicotine has the
features of prototypic addictive drugs: it is psychoactive and produces
tolerance, physical dependence and reinforcement. After a smoker inhales,
nicotine from the cigarette reaches the brain within a few seconds and produces
a complex series of chemical reactions that alter mood, increase the heart rate
and drive the craving with which millions of smokers are intimately familiar.
Addiction to nicotine through tobacco use, like addiction to heroin or cocaine,
is characterized by drug craving, compulsive use and relapse after withdrawal.
[U.S. Department of Health and Human Services, Public Health Service, Centers
for Disease Control, Center for Chronic Disease Prevention and Health
Promotion, Office on Smoking and Health, The Health Consequences of Smoking:
Nicotine Addiction. A Report of the Surgeon General, 1988. See also Testimony
of Jack Henningfield, Ph.D., before Subcommittee on Health and the Environment,
Committee on Energy and Commerce, House of Representatives, United States
Congress, November 29, 1994.]
It appears that, without exception, the only
critics of the concept that nicotine is addictive are those with financial ties
to tobacco companies or their agents. [E.g. D.M. Warburton, "Is Nicotine
Use and Addiction?," The Psychologist, April 1989, pp. 166-170. See
Discussion, supra, of Taddeo Perjury #1.] Scientists at R.J. Reynolds Tobacco
Company, for example, admit that nicotine has pharmacological effects on the
human body and that it reduces anxiety and increases mental alertness. They also
acknowledge that "the beneficial effects of smoking on cognitive
performance are a function of nicotine absorbed from cigarette smoke."
[See e.g., John H. Robinson and Walter S. Pritchard (Biobehavioral R&D,
R.J. Reynolds Tobacco Company), "The Role of Nicotine in Tobacco
Use," 108 Psychopharmacology 397-407, 1992.] However, the RJR scientists,
like those who work within or for other tobacco companies, claim that the
definition of addiction applied by the U.S. Surgeon General and other leading
experts is faulty and that nicotine is, therefore, not addictive. Playing a
semantic rather than substantive game, the tobacco industry authors claim that
to be defined as "addictive," a substance must cause intoxication.
"It is not that Dr. Robinson and other
scientists supported by tobacco companies disagree with the main points made by
mainstream scientists, but that they define addiction differently,"
reported the New York Times. Indeed, the tobacco industry
scientists have admitted the existence of the hallmarks of addiction, including
compulsive use, withdrawal symptoms and continued use despite knowledge of harm
to oneself and others. [See Philip J. Hilts, "Is Nicotine Addictive? It
Depends on Whose Criteria You Use," New York Times, August 2, 1994, p.
C3.]
Moreover, tobacco industry representatives often
assert, for public consumption, that since 40 million Americans have quit
smoking, nicotine cannot be addictive. This "logic" is false and
misleading. As explained by leading experts in the field of tobacco-related and
other addictions, "[t]he 40 million Americans who quit did not do so all
at once -- the figure represents an accumulation of about 2.5 percent of all
cigarette smokers per year over 25 years. Most of them had stopped a number of
times and relapsed before final success." These experts note further that
just as 90 percent of those who stop smoking do so without professional help,
90 percent of soldiers addicted to heroin in Vietnam were able to stop on their
own when they returned to the United States. [See, e.g., Herbert D. Kleber,
M.D. (Medical Director, Center on Addiction and Substance Abuse, Columbia
University) and David Conney, M.D. (Lecturer in Psychology, Columbia
University's College of Physicians and Surgeons), Letter to the Editor,
"Don't You Believe that Nicotine Isn't Addictive," New York Times,
April 4, 1994, p. A14.]
ii. HEALTH
EFFECTS
A recent report of the prestigious National
Academy of Science's Institute of Medicine concluded that "Use of tobacco
products is the nation's deadliest addiction." [National Academy of
Sciences, Institute of Medicine, Committee on Preventing Nicotine Addiction in
Children and Youths, Growing Up Tobacco Free: Preventing Nicotine Addiction in
Children and Youths, Barbara S. Lynch and Richard J. Bonnie, eds. (National
Academy Press: Washington, D.C., 1994), p. 3.] This conclusion has been
affirmed by the U.S. Surgeon General, the National Cancer Institute, the
Centers for Disease Control and Prevention, the American Cancer Society, the
American Heart Association and the American Lung Association (see supra).
An estimated 419,000 Americans die prematurely
each year from diseases caused by tobacco use, [Centers for Disease Control and
Prevention, "Cigarette Smoking - Attributable Mortality and Years of
Potential Life Lost - United States, 1990," Morbidity and Mortality Weekly
Report, August 27, 1993, pp. 645-649.] constituting one out of every five
deaths in the United States. [J.M. McGinnis and W.H. Foege, "Actual Causes
of Death in the United States," Journal of the American Medical
Association, Vol. 270, 1993, pp. 2207-2212.] The number of deaths caused by
tobacco use is greater than the combined number of deaths caused by
the human immunodeficiency virus epidemic (AIDS), alcohol consumption, illicit
drug use, homicides, suicides, fires, automobile crashes and unintentional
injuries. [Id.] Cigarette smoking causes 87 percent of deaths from lung cancer,
30 percent of all cancer deaths, 82 percent of deaths from pulmonary disease
and 21 percent of deaths due to chronic heart disease. [U.S. Department of
Health and Human Services, Public Health Service, Centers for Disease Control,
Center for Chronic Disease Prevention and Health Promotion, Office on Smoking
and Health, Reducing the Health Consequences of Smoking: 25 Years of Progress:
A Report of the Surgeon General, 1989; National Academy of Sciences, Institute
of Medicine, Committee on Preventing Nicotine Addiction in Children and Youths,
Growing Up Tobacco Free: Preventing Nicotine Addiction in Children and Youths,
Barbara S. Lynch and Richard J. Bonnie, eds. (National Academy Press:
Washington, D.C., 1994), p.3.] Smokeless tobacco use causes oral cancer, gum
disease and tooth loss. Long term snuff users are 50 times more likely to
develop gum cancer and four times more likely to develop mouth cancer than
non-users. Nearly 30,000 new cases of oral cancer are diagnosed each year in
the United States, and half of those diagnosed die within five years. [U.S.
Department of Health and Human Services, Office of the Inspector General, Spit
Tobacco and Youth, 1992,, p. 3-6; D.M. Winn, W.J. Blot, C.M. Shy, L.W. Pickle
et al., "Snuff Dipping and Oral Cancer Among Women in the Southern United
States," New England Journal of Medicine, March 26, 1981, pp. 745-749;
National Academy of Sciences, Institute of Medicine, Committee on Preventing
Nicotine Addiction in Children and Youths, Growing Up Tobacco Free: Preventing
Nicotine Addiction in Children and Youths, Barbara S. Lynch and Richard J.
Bonnie, eds. (National Academy Press: Washington, D.C., 1994), p. 3.]
(b) Admissions by
Current and Former Tobacco Industry Representatives
Regarding Addiction, Manipulation of Nicotine Content or
Delivery, and the Health Effects of Tobacco Use
(Note: Italics added for
emphasis.)
i. F. Ross
Johnson (former Chief Executive of RJR Nabisco)
F. Ross Johnson, who ran RJR Nabisco for several
years in the mid- to late- 1980s, is recognized as having been the driving
force behind development of Premier, RJR's high-technology nicotine delivery
product that contained substantial quantities of artificially added nicotine
extract. Johnson was quoted by the Wall Street Journal as
saying the following about tobacco: "Of course it's
addictive. That's why you smoke the stuff." [Eben Shapiro,
"Big Spender Finds a New Place to Spend," Wall Street Journal,
October 6, 1994, p. B1.]
ii. Victor L.
Crawford (former lobbyist for the Tobacco Institute)
Victor Crawford, a lobbyist for the Tobacco
Institute from the mid-1980s to 1991 and a former state senator from Maryland,
was diagnosed in 1992 with throat cancer caused by cigarette smoking. Since
then, he has admitted the following:
"[Smoking is] the most insidious habit,
an addiction. I was an addictive personality. I'd stop six or eight
weeks. Then I'd have one cigarette and the next day I was back up to two packs
and the next day I was back up to three. It is highly addictive."
"The fact of the matter is that it's a
killer." [Roger Rosenblatt, "How Do They Live with Themselves?,"
New York Times Magazine, March 20, 1994, p. 73.]
"[I am] and addict, as most cigarette
smokers are."
His throat cancer, which has metastasized to his
pelvis and lung, "was caused by cigarette smoking." "This stuff
is a killer. I'm living proof -- dying proof -- of what can happen." [CBS
"This Morning," October 18, 1994.]
iii. Larry D.
Story (former UST chemist who left UST in 1982)
UST routinely adds chemicals to its snuff
"to deliver the free nicotine faster and to make the product
stronger."
UST tried to control as precisely as possible
the dose of nicotine that each product delivered. He said, "There used
to be a saying at UST that 'There's a hook in every can.' And
that hook is nicotine." [Alix M. Friedman, "Juiced Up: How a
Tobacco Giant Doctors Snuff Brands to Boost Their 'Kick,'" Wall Street
Journal, October 26, 1994, p. A1.]
iv. James C. Taft
(chemist who is former UST head of product development from 1972
to 1991)
Reflecting the nicotine-rich varieties of the
tobaccos used in UST's snuff, Taft joked that UST's products
"all have enough nicotine to kill a horse."
Taft said that while he was with UST, it used
certain chemicals, such as sodium carbonate and ammonium carbonate, to increase
the alkalinity of its tobaccos and, thus, the levels of "free"
nicotine. UST added these chemicals during and after fermentation, the process
that turns tobacco into snuff. Taft said: "The fermentation process
involves adding chemicals during and after fermentation and, at the end, you
addictive some more chemicals which increase pH, too." Without
increasing the pH levels, "you couldn't get nicotine release."
[Alix M. Friedman, "Juiced Up: How a Tobacco Giant Doctors Snuff Brands to
Boost Their 'Kick,'" Wall Street Journal, October 26, 1994, p. A1.]
v. Victor DeNoble
(Associate Senior Scientist for Philip Morris from 1980-1984)
Victor DeNoble, Ph.D., testified before Congress
that nicotine is addicting "on a level comparable to cocaine."
[Testimony of Victor John DeNoble, Ph.D., before Subcommittee on Health and the
Environment, Committee on Energy and Commerce, House of Representatives, United
States Congress, April 28, 1994.]
vi. Sir Charles
Ellis (Scientific Advisor to Board of British-American
Tobacco PLC, B&W's British parent)
In an annual meeting between executives and
researchers from B&W, Batco and British-American Tobacco PLC held in
Southampton, England, in July 1962, Batco's chief researcher, Sir (Dr.) Charles
Ellis, presented a paper in which he called nicotine "a remarkable,
beneficent drug that both helps the body to resist external stress and
also can as a result show a pronounced tranquilizing effect. Nicotine is
not only a very fine drug," he continued, "but the
techniques of administration by smoking has
considerable psychological advantages." [Sir Charles Ellis,
"The Smoking and Health Problem," Paper presented at Research
Conference, Southampton, England, pp. 15-16 (1962).] He also stated that "smoking
is a habit of addiction." Ellis was leading the discussion, which also
included Dr. S.J. Green, Vice President of Batco research, and Dr. Robert B.
Griffith, Director of Research for B&W. [Id. ]
vii. Addison
Yeaman (then-General Counsel for B&W and, later, President
of Council on Tobacco Research)
A "strictly private and confidential"
report by B&W general counsel Addison Yeaman, dated July 17, 1963, after
reviewing the findings of B&W-sponsored research on the effects of
nicotine, states the following:
"Moreover, nicotine is addictive.
"We are, then, in the business of
selling nicotine, an addictive drug effective in the release of stress
mechanisms." [See Philip J. Hilts, "Tobacco Company Was Silent on
Hazards," New York Times, May 7, 1994, p. A1, reporting that B&W
explicitly decided to withhold from the U.S. Surgeon General significant
findings from Battelle Laboratories of Geneva, which had been hired to do
health-related research on tobacco, and R.B. Griffith, B&W's chief of
research. According to the Times : "The [Battelle] report found that there
were some beneficial effects of nicotine, including a tranquilizer-like drug
effect and an appetite-suppressing effect. But is also showed that it might
cause heart disease. *** "Mr. Yeaman referred to the Battelle 'nicotine
report' and to a new filter created by a company scientist, R.B. Griffith,
which could filter out some hazardous substances in cigarettes. ***
"[Yeaman] noted that company research had shown that nicotine has a
tranquilizing, or anxiety-reducing effect, and helps control body weight, and
'moreover, nicotine is addictive.' "' We are, then, in the business of
selling nicotine, an addictive drug effective in the release of stress
mechanisms,' he wrote. "The research found that despite the beneficial
effects of nicotine, cigarettes 'cause, or predispose, lung cancer. ' "'
They contribute to certain cardiovascular disorders,' the research found. '
They may well be truly causative in emphysema, etc. etc. '" (Emphasis
added.) In addition, according to the Wall Street Journal, Yeaman's report
discussed cigarettes delivering " a nice jolt of nicotine." Eben
Shapiro, "Tobacco Firms May Face New Pressure with Disclosure of
Executive's Memo," May 9, 1994, p. A4 (underlining added).]
viii. Dr. J.G.
Burgan (Researcher, Batco, B&W's British sister company under
parent British-American Tobacco PLC)
In the July 1962 meeting noted supra,
Batco researcher Dr. J.G. Burgan told meeting participants that a new set of
dangerous compounds had just been identified by a German researcher: "They[nitrosamines]
are several hundred times more potent as carcinogens than things
like benzoapyrene; he's getting tumor yields of 100 percent and he
has the feeling that there may be some of these compounds in cigarette
smoke." [Philip J. Hilts, "Cigarette Makers Debated the Risks
They Denied," New York Times, June 16, 1994, p. A1.]
(1) False
Advertisements, False Press Releases and False Statements Made to the
Media by the Tobacco Industry.
Tobacco company executives, employees and agents
have made numerous false public statements regarding the health effects of
tobacco and nicotine, in violation of 15 U.S.C. §52(a)(2). One of the primary
means by which the major tobacco companies have sought to induce members of the
public to purchase tobacco products containing addictive levels of nicotine was
by the creation and utilization of the Council for Tobacco Research -- U.S.A.,
Inc. ("CTR"), a joint tobacco industry group originally named the
Tobacco Industry Research Committee ("TIRC").
Re: The Council for Tobacco Research, Its "Special
Projects" Unit, and the Tobacco Industry's Public Misinformation
Campaign.
The establishment of the tobacco company-funded
CTR has consistently served the major tobacco manufacturers as an effective
vehicle for disseminating or causing to be disseminated false advertisements,
press releases and statements to the media, thereby misleading consumers about
the addictiveness and debilitating health effects of tobacco use, in violation
of 15 U.S.C. §52(a)(2).
The CTR was formed not as a legitimate entity to
fund research on tobacco and health, but rather as a public relations front whose
primary purpose was to protect the profits of tobacco companies. Since its
creation 40 years ago, the CTR, on behalf of the tobacco companies that fund
it, has functioned as an integral part of the tobacco industry's endeavor to
entice customers by fraudulently minimizing the risk of tobacco use,
through the misrepresentation of some health data and the omission of
other health data.
Based on an extensive investigation, the Wall
Street Journal has characterized the CTR as the "hub"
of "the longest-running misinformation campaign in U.S. business
history." [Alix M. Friedman and Laurie P. Cohen, "Smoke and Mirrors:
How Cigarette Makers Keep Health Question 'Open' Year After Year," Wall
Street Journal, February 11, 1993, p. A1.]
All member companies of the CTR, as well as the
CTR itself, may be chargeable, therefore, for violation of §52(a)(2). [In
addition, the tobacco companies who representatives appeared before the House
Subcommittee on Health and the Environment on April 14, 1994, issued press
releases and other statements which, in light of their contents and the context
in which they were produced (as described here), may similarly fall within the
prohibitions of this statute.]
Soon after the first independent study directly
linking cigarette smoking to cancer was published in 1953, [Ernest L. Wynder,
Evarts A. Graham and Adele B. Croningen, "Experimental Production of
Carcinoma with Cigarette Tar," Cancer Research, Volume 13, Number 12,
December 1953, pp. 855-864.] most of the major tobacco companies [American
Brands, Brown & Williamson, Liggett & Myers, Philip Morris and R.J.
Reynolds.] joined forces, under the guidance of the Hill & Knowlton public
relations consulting firm, and formed what eventually came to be called the
CTR. CTR's publicly announced undertaking was and still is to provide funding
for scientific research on tobacco and health and to make accurate
tobacco-related health information available to the public. The creation of the
CTR's predecessor, the TIRC, was announced with fanfare by the sponsoring
tobacco companies, who claimed that the TIRC would offer "aid and
assistance to the [tobacco and health] research effort." An advertisement
entitled "A Frank Statement to Cigarette Smokers," which the
companies jointly ran in 448 newspapers and magazines, [E.g. New York Times,
January 4, 1954 (emphasis added).] stated: "We accept an interest in
people's health as a basic responsibility, paramount to every
other consideration in our business... We always have and always will
cooperate closely with those whose task it is to safeguard the public
health." The advertisement said further:
"Distinguished authorities point out:
1. That medical research of recent years
indicates many possible causes of lung cancer.
2. That there is no agreement among the
authorities regarding what the cause is.
3. That there is no proof that cigarette smoking
is one of the causes.
4. That statistics purporting to link cigarette
smoking with the disease could apply with equal force to any one of many other
aspects of modern life. Indeed the validity of the statistic themselves is
questioned by numerous scientists..."
Behind this announcement lay a wholly
contradictory goal. In a meeting among tobacco company CEOs and chief
scientists on December 15, 1953, in New York City, the executives agreed that
"the industry should not engage in a merely defensive campaign,"
according to minutes taken by Hill & Knowlton. Rather, "[t]hey feel
they should sponsor a campaign which is positive in nature and
entirely 'pro-cigarettes.'" The goal was "reassurance of
the public" through "communication of... the existence of weighty
scientific views which hold there is no proof that cigarette smoking is a cause
of lung cancer." The TIRC was formed soon thereafter as a public relations
arm of the industry, as documents from within the tobacco companies and Hill
& Knowlton make clear. [See Philip J. Hilts, "Cigarette Makers Debated
the Risks They Denied," New York Times, June 16, 1994, p. A1 (emphasis
added). E. g., an internal B&W memorandum written by chief counsel Addison
Yeaman, marked "Strictly Private and Confidential," states that the
TIRC "was conceived as a public relations gesture and... it has functioned
as a public relations operation." "Implications of Battelle Hippo I
& II and the Griffith Filter," July 17, 1963. See also letter from
Ernest Pepples (Vice President and General Counsel) to several fellow B&W
officials, dated April 4, 1978, stating that CTR originally was organized as a
public relations effort, and that it has since become a useful tool, as well,
for identifying expert witnesses for use in litigation. See also internal
memorandum from B&W's Director of Public Relations to Marketing Department
regarding the role of Hill & Knowlton, dated June 18, 1963: "This
organization [Hill & Knowlton] serves as the Public Relations Counsel to
The Tobacco Institute and the Tobacco Industry Research Committee. It is so
intimately involved in the affairs of both that a proper separation of
functions, as well as a strict definition of operations, is virtually
impossible in this brief summary... The T.I.R.C. should not become involved in
matters of public relations, but serve as the source of basic scientific data
for use by the Tobacco Institute in its P.R. efforts. " (Emphasis added.)]
The ensuing public relations campaign was so extensive that, as early as 1955,
the TIRC hired 35 Hill & Knowlton staff members to conduct the campaign.
[Hill & Knowlton quit the CTR account in the late 1960s, according to Loet
Velmans, a former Hill & Knowlton chief executive, out of frustration that
the tobacco industry "for legal reasons felt it couldn't admit to anything
[on tobacco and health] because then it would be sued out of existence."
Quoted in Alix M. Friedman and Laurie P. Coehn, "Smoke and Mirrors: How
Cigarette Makers Keep Health Questions 'Open' Year After Year," Wall
Street Journal, February 11, 1993, p. A1.] The TIRC and Hill & Knowlton
were located one floor apart in the Empire State Building.
The Hill & Knowlton documents that were obtained
and made public this year in Congressional hearings and by the media [See,
e.g., Philip J. Hilts, "Cigarette Makers Debated the Risks They
Denied," New York Times, June 16, 1994, p. A1.] illustrate that the
tobacco industry, with the CTR and Hill & Knowlton, launched an aggressive
tobacco industry campaign to saturate the media environment with positive,
reassuring messages about cigarette smoking. TIRC-generated studies seen as
favorable to the industry were transformed into headlines across the United
States, according to a "highly confidential" memorandum from Hill and
Knowlton, Inc., to T.V. Hartnett, Chairman, Tobacco Industry Research
Committee, providing a "Report of Activities through July 31, 1954."
[See also an internal memorandum from the Tobacco Institute's Fred Panzer to
the TI's President, Horace R. Kornegay, dated May 1, 1972, which provides an
informative review of the tobacco industry's success in executing the
TIRC/CTR-based public relations strategy. The Panzer memorandum states: "For
nearly twenty years, this industry has employed a single strategy to defend
itself on three major fronts -- litigation, politics, and public opinion.
"While the strategy was brilliantly conceived and executed over the years
helping us win important battles, it is only fair to say that it is not -- nor
was it intended to be -- a vehicle for victory. On the contrary, it has always
been a holding strategy, consisting of -- creating doubt about the health
charge without actually denying it -- advocating the public's right to smoke,
without actually urging them to take up the practice -- encouraging objective
scientific research as the only way to resolve the question of health
hazard" Cipollone v. Liggett Group, Inc. (D.C.N.J. 1988), Plaintiff's
Exhibit P-1105.]
The TIRC also sought successfully to influence
the content of news reports in major newspapers, magazines and television
shows, including the New York Times, the Washington
Post and the "Edward R. Murrow Television Show," according
to an internal Hill and Knowlton, Inc. "Confidential Memorandum" on
the subject of "Tobacco Industry Research Committee Information
Activities, August and September, 1954."
CTR past-President Addison Yeaman, who also
served as B&W's General Counsel, is quoted in a contemporaneous B&W
memorandum as saying at a CTR meeting in 1975 that "CTR is [the] best and
cheapest insurance the tobacco industry can buy and without it the Industry
[sic] would have to invent CTR or would be dead." [Cipollone v. Liggett
Group, Inc. (D.C.N.J. 1988), Plaintiff's Exhibit 964; quoted in Alix M.
Friedman and Laurie P. Cohen, "Smoke and Mirrors: How Cigarette Makers
Keep Health Question 'Open' Year After Year," Wall Street Journal,
February 11, 1993, p. A1.] Yeaman told the Wall Street Journal, in
1993 that the passage of time had not altered his faith in this view."
[See Alix M. Friedman and Laurie P. Cohen, "Smoke and Mirrors: How
Cigarette Makers Keep Health Question 'Open' Year After Year," Wall Street
Journal, February 11, 1993, p. A1.]
Recently obtained internal documents from the
files of Brown & Williamson have exposed the fact that the research
conducted through the CTR typically has been "nondirected" -- that
is, not designed to learn the truth about the health effects of tobacco use --
in contrast with the research conducted in-house by the tobacco manufacturers
and through carefully guarded outside contracts. [E.g., "Privileged"
Memorandum from Mr. E. Pepples (Vice President and General Counsel) to Mr. C.I.
McCarty (Chairman and Chief Operating Officer) discussing the value of the CTR
to B&W, dated September 29, 1978 (emphasis added). The memorandum states:
"The point here is the value of having CTR doing work in a nondirected and
independent fashion as contrasted with work either in-house or under B&W
contract which, it if goes wrong, can become the smoking pistol in a lawsuit.
"You may also want to refer to the note of February 11, 1977, to you and
Dr. Hughes on this subject. A copy is attached to this memorandum. It is
pointed out there that CTR provides a yardstick by which to measure and
challenge the claims made against us on the basis of other research reports.
Furthermore, the mere fact that CTR now has over two decades and $46 million
worth of experience behind it shows that there is [emphasis in original] a real
controversy here and that the industry is in it for the long haul, at least
until real answers are found to take the place of Hammond's statistical
guesswork. "This history of staying power and steadiness encourages good
scientists to respond favorably to the industry when we ask them to tackle
tough long-term assignments. A corollary is that, without CTR, the government
and the American Cancer Society would be the only game in town. In that
situation, the strong-minded scientists willing to deviate from the party line
of the Mary Laskers of this world would have no place to go. As long as there
is a CTR that can -- and do -- have some place to bring their
applications."] The internal documents also illustrate CTR's key role as a
tool to defend against, not learn the truth about, newly
identified health concerns involving tobacco. In an internal B&W missive
[It is not clear whether it is a letter or a memorandum. (Emphasis added.)] to
several B&W officials regarding the CTR budget, dated April 4, 1978, Ernest
Pepples writes:
"Originally, CTR was organized as a
public relations effort. The industry told the world CTR should
look at the diseases which were being associated with smoking. There was even a
suggestion by our political spokesmen that if a harmful element turned up the
industry would try to root it out. The research of CTR
also discharged a legal responsibility. The manufacturer has a duty to
know its product. The [CTR's] Scientific Advisory Board composed of highly
reputable independent scientists constitute a place where the present state of
the art is constantly being updated. Theoretically SAB is
showing us the way in a highly complex field. There is another political need for
research. Recently it has been suggested that CTR or industry
research should enable us to give quick responses to new developments
in the propaganda of the avid anti-smoking groups. For example,
CTR or someone should be able to rebut the suggestion that smokers suffer from
a peculiar disease, as widely alleged in the press some months ago. A properly
designed research effort would encompass the need for instant
response on subjects of public interest in the smoking and health
controversy. Finally the industry research effort has included special
projects designed to find scientists and medical doctors who might
serve as industry witnesses in lawsuits or in a legislative forum. All
of these matters and more should be considered in asking what kind of research
the industry should do."
Moreover, a series of internal communications
highlight the fact that the CTR and its member companies and their executives,
devised sophisticated strategies for handling documents relating to smoking and
health research in order to shield them under lawyer-client privilege from
discovery by plaintiffs who sued the companies. [See, e.g., three internal
B&W memoranda from J. Kendrick Wells, III (Corporate Counsel), to Ernest
Pepples (Vice President and General Counsel), dated June 15, 1979, November 9,
1979 (marked "Privileged"), and February 7, 1986.]
At times, nonetheless, CTR officials were forced
to kill, hide or weaken research findings considered unfavorable to the tobacco
industry. "When CTR researchers found out that cigarettes were bad and it
was better not to smoke, we didn't publicize that" in press releases, said
Dorothea Cohen, who for 24 years until her retirement in 1989 wrote summaries
of grantee research for the CTR's annual report. "The CTR is just a
lobbying thing. We were lobbying for cigarettes." [Quoted in Alix M.
Friedman and Laurie P. Cohen, "Smoke and Mirrors: How Cigarette Makers
Keep Health Question 'Open' Year After Year," Wall Street Journal,
February 11, 1993, p. A1.]
One instance of altered and squelched research
findings that has come to light involved the work of Freddy Homburger, M.D., a
certified toxicologist and research professor in pathology at Boston
University. He received TIRC and then CTR funding from approximately 1955 until
1973. [See sworn deposition of Freddy Homburger, M.D., in Cipollone v. Liggett
Group, Inc. (D.C.N.J., February 23, 1988). The details that follow were
obtained from the Homburger deposition transcript and Alix M. Friedman and
Laurie P. Cohen, "Smoke and Mirrors: How Cigarette Makers Keep Health
Question 'Open' Year After Year," Wall Street Journal, February 11, 1993,
p. A1.] Dr. Homburger and his colleagues at the Bio-Research Institute in
Cambridge, Massachusetts, developed a sophisticated new test that enabled them
to get Syrian hamsters to smoke like humans. In research conducted in the
early-1970s, the scientists found that after exposure over a period of months
to such smoking, more than 47 percent of the hamsters suffered from cancer of
the larynx and the upper respiratory tract. In similar tests using British
cigarette brands, they obtained even higher cancer rates.
Dr. Homburger informed CTR officials of the
results and showed them a manuscript designed for publication. Dr. Homburger
testified that he was required to show the manuscript to CTR because the CTR
had changed the study from a grant to a contract "so they could control
publication -- they were quite open about that." [Quoted in Alix M.
Friedman and Laurie P. Cohen, "Smoke and Mirrors: How Cigarette Makers
Keep Health Question 'Open' Year After Year," Wall Street Journal,
February 11, 1993, p. A1.] CTR research director Robert Hockett instructed Dr.
Homburger to alter the manuscript to falsely state that the hamsters
experienced only pre-cancerous lesions. The CTR's chief counsel, Edwin Jacob,
told Homburger, moreover, "You realize that if you publish it, you will
never get a penny more from the Council for Tobacco Research." [Id. ] By
that time, Dr. Homburger and his colleagues had received approximately $800
thousand in CTR funding. Notably, according to Dr. Homburger, the study in
question was "the first time we had come up with a neoplasm, cancer in the
respiratory tract." But, he added, the CTR "didn't want us to
call anything cancer." [Id. (Emphasis added).]
Dr. Homburger ultimately published the paper
after softening its findings, although he strengthened them somewhat before the
paper went to press by reinstating its references to cancer. In
April 1974, he presented the paper at a meeting of the American Federation of
Biological Societies. The CTR acted to make certain that the paper received no
press attention. As described in a confidential memorandum from Leonard Zahn,
public relations counsel for the CTR, Zahn secretly "killed" a press
conference that had been scheduled for Dr. Homburger "without
[Homburger's] knowing why or how," resulting in "[n]o press mention
of his report." Zahn's memorandum further refers to Zahn's success in this
endeavor as involving "censorship of [Homburger's] findings, et
cetera." [See deposition of Freddy Homburger, M.D., in Cipollone v.
Liggett Group, Inc. (D.C.N.J., February 23, 1988).]
Today, the CTR boasts that it "awards
approximately $20 million a year in grants-in-aid to assist biomedical
research, making it one of the largest private grant-giving organizations
funding scientific research in the United States," according to the May
25, 1994, testimony of James F. Glenn, M.D., CTR's Chairman, President and CEO,
before the House Subcommittee on Health and the Environment. According to
Glenn, the CTR "is funded primarily by five tobacco manufacturers"
and has awarded more than $220 million during its (and its predecessor's)
existence. [Committee on Energy and Commerce, House of Representatives, United
States Congress, May 25, 1994.] Glenn also testified that "Council
grantees are assured complete scientific freedom in conducting their
studies." [Id. ]
At least since the early 1950s, the tobacco
companies have advertised widely that the scientific evidence that tobacco use
causes disease is inconclusive, while promising to continue to seek the truth
about smoking and health. Following are typical examples of these false
advertisements:
1970: Tobacco Institute editorial-style
advertisement, "The question about smoking and health is still a
question" (excerpt):
"[A] major portion of this scientific
inquiry has been financed by the people who know the most about cigarettes and
have a great desire to learn the truth... the tobacco industry.
"And the industry has committed itself to
this task in the most objective and scientific way possible.
***
"Completely autonomous, CTR's research is
directed by a board of ten scientists and physicians... This board has full
authority and responsibility for policy, development and direction of the
research effort." [Haines v. Liggett Group, Inc., C.A. 84-678 (D.N.J.
1992), Plaintiff's Exhibit I, p. 3.]
***
1984: R.J. Reynolds editorial-style advertisement in
the New York Times (excerpt):
"Studies which conclude that smoking causes
disease have regularly ignored significant evidence to the contrary. These
scientific findings come from research completely independent of the tobacco
industry." [Haines v. Liggett Group, Inc., C.A. 84-678 (D.N.J. 1992),
Plaintiff's Exhibit I, p.5.]
Tobacco industry officials also have cited the
CTR/TIRC and the results of the studies it has funded in testimony before
Congress. [See Matthew Myers, "Choosing Sales Over Safety? What Haines v.
Liggett Reveals," World Smoking & Health, Volume 17, Number 2, 1992.]
In 1972, for example, Tobacco Institute president Horace Kornegay testified as
to the following:
"Let me state at the outset that the
cigarette industry is as vitally concerned or more so than any other group in
determining whether cigarette smoking causes human disease, whether there is
some ingredient as found in cigarette smoke that is shown to be responsible and
if so what it is.
"That is why the entire tobacco industry...
since 1954 has committed a total of $40 million for smoking and health research
through grants to independent scientists and institutions. [Testimony of Horace
Kornegay before the Consumer Subcommittee, Committee on Commerce, United States
Senate, United States Congress.]
In fact, however, the tobacco companies, their
lawyers and Hill & Knowlton have controlled the CTR and manipulated its
affairs so as to suppress research which demonstrated the addictive or
disease-causing effects of tobacco use. The CTR, by design, has publicized only
that research which either obscures or has little or no bearing on the
relationship between tobacco use and disease. Research indicating that
cigarette smoking is addictive or otherwise harmful has been carefully screened
by tobacco industry lawyers and assigned to the secret "Special
Projects" unit, which hid it from the public and concealed it from
discovery in tort litigation against the cigarette companies by what appears to
be the unfounded assertion of the attorney-client privilege.
In addition, overtures to scientists usually
have been handled by outside law firms, including Edwin Jacob's firm, Jacob,
Medinger, Finnegan & Hart in New York City. Jacob, Medinger served as
counsel to the CTR and Edwin Jacob took a lead role at Special Projects.
According to Roy Morse, a former RJR research director, "As soon as Mr.
Jacob funded" a study, "it was a privileged relationship and it
couldn't come into court" because it was protected by attorney-client
privilege. "So they could do projects that they could bury if they chose.
[Quoted in Alix M. Friedman and Laurie P. Cohen, "Smoke and Mirrors: How
Cigarette Makers Keep Health Question 'Open' Year After Year," Wall Street
Journal, February 11, 1993, p. A1.]
The Special Projects unit was founded at least
as early as 1966, according to Hill & Knowlton documents. Internal
discussions at B&W make clear that Special Projects was designed, moreover,
to identify contrarian scientists and medical doctors who could assist in
tobacco industry litigation and legislative efforts. [In an internal B&W
missive - it is not clear whether it is a letter or a memorandum -- to several
B&W officials regarding the CTR budget, dated April 4, 1978, Ernest Pepples
states: "Finally the industry research effort has included special
projects designed to find scientists and medical doctors who might serve as
industry witnesses in lawsuits or in a legislative forum." (Emphasis
added.)]
The Kansas City, Missouri, law firm of Shook,
Hardy & Bacon has for years been intimately involved with the CTR and the
control and perpetuation of the Special Projects division. In an opinion in the
case of Haines v. Liggett Group, Inc., C.A. 84-678 (D.N.J. 1992),
Federal District Judge H. Lee Sarokin suggested that the tobacco industry, with
the help of Shook, Hardy counsel, had withheld tobacco-related heath studies
from public and legal scrutiny, depending on the potential impact of such
studies on liability suits. "If that is true, he wrote, "then the
'use' of selected information generated for 'litigation' purposes … in and of
itself establishes fraudulent intent," [(Emphasis added.) See
also Linda Himelstein and Richard A. Melcher, "Did Big Tobacco's Barrister
Set Up a Smokescreen?, Business Week, September 5, 1994, pp. 68-70.] The
Sarokin opinion stated, further, that "[t]he evidence presented by
plaintiff supports a finding that the industry research which might indict
smoking as a cause of illness was diverted to secret research projects and that
the publicized efforts were primarily directed at finding causes other than
smoking for the illnesses being attributed to it."
Judge Sarokin's analysis is supported by the
contents of documents such as the following one, a November 6, 1978, memorandum
from Shook, Hardy law firm partner Donald Hoel regarding a CTR meeting of
October 26, 1978, in Lexington, Kentucky:
"After some further discussion, Janet and Arnie
Henson expressed American Tobacco Company's view that CTR must be maintained
but needed new people. It must be more politically oriented.
They felt that CTR must look at what is happening and what others are doing to
see what questions can be raised, etc. The approach must be
steady, slow and conservative. They must find skeptical scientists...
The staff at CTR also needed to be more tobacco oriented with
a skeptical view." (Emphasis added.)
In another internal memorandum, the research
director of Lorillard, Inc., describes CTR-funded research as having "been
selected... for various purposes, such as public relations, political
relations, position for litigation etc." [Myron Levin, "Favored
Scientists Got Tobacco Firm Funding," Los Angeles Times, May 26, 1994, p.
A1.]
One example of the sort of "public
relations" for which CTR-funded research is used is illustrated by a
letter dated January 11, 1990, from R.J. Reynolds Tobacco Company to an
elementary school principal in response to letters received from the school's
fifth grade students. [Letter from Jo F. Sprach, Manager, Public Information,
Public Relations Department, R.J. Reynolds Tobacco Company, to Principal,
Willow Ridge School, Amherst, New York, January 11, 1990 (emphasis added).]
After denying, in response to concerns raised by the children, that RJR allows
its brand names to be used on toys or candy cigarettes, the letter states:
"The tobacco industry is also concerned
about the charges being made that smoking is responsible for so many serious
diseases. Long before the present criticism began, the
tobacco industry, in a sincere attempt to determine what harmful
effects, if any, smoking might have on human health, established the
Council for Tobacco Research -- U.S.A. The industry has also supported
research grants directed by the American Medical Association. Over
the years the tobacco industry has given in excess of $162 million to
independent research on the controversies surrounding smoking --
more than all the voluntary health associations combined.
"Despite all the research going on, the simple
and unfortunate fact is that scientists do not know the cause
or causes of the chronic diseases reported to be associated with
smoking. The answers to the many unanswered controversies surrounding smoking
-- and the fundamental causes of the diseases often statistically associated
with smoking -- we believe can only be determined through more scientific
research. Our company intends, therefore, to continue to
support such research in a continuing search for answers.
"We would appreciate your passing
this information along to your students. You may also be
interested in the enclosed publications presenting the position of our company
and the tobacco industry on the issue of youth smoking."
***
Following are selected examples of acts that may
be found to violate 15 U.S.C. §52(a)(2). Each of them makes material assertions
which are flatly contradicted both by the medical evidence and the tobacco
industry's own admissions, as discussed, supra.
(a) RJR Advertisement
Published in Numerous Newspapers Across the United States in 1994:
"WE DO NOT SPIKE
OUR CIGARETTES WITH NICOTINE.
James W. Johnston,
Chairman,
R.J. Reynolds Tobacco
Company
"Recently a TV
show accused tobacco companies of somehow 'spiking' the level
of nicotine in our products to 'addict' smokers.
"As the Chairman
of a tobacco company and a smoker, I want America's 45 million smokers
to know that this is sheer nonsense. At R.J. Reynolds we do
not increase the level of nicotine in any of our products in order
to 'addict' smokers.
"Instead of increasing the
nicotine levels in our products, we have in fact worked hard to decrease 'tar'
and nicotine. Much of the recent controversy has focused on our use
of various techniques that help us reduce the 'tar' (and consequently
the nicotine) yields of our products.
"We could stop
using those techniques. But the consequences of doing that would be a
return to the 1940s, when the average cigarette yielded 40 milligrams
of 'tar' and 2.8 milligrams of nicotine --more than three times what
the average is today. According to the 1989 Surgeon General's
Report, since 1957 'tar' and nicotine have been reduced by over 60%.
"Please rest
assured that there is no truth whatsoever in these accusations.
They represent yet another tactic in the anti-tobacco lobby's
commitment to achieve what amounts to backdoor prohibition.
"We are committed
to bringing the best quality products that we can make to our
customers and we will continue to do so. If you have any questions
you'd like to ask, please don't hesitate to write to me (c/o R.J. Reynolds
Tobacco Company, PO Box 2959, Winston-Salem, NC 27102) or call our
toll-free information number at 1-800-366-8441.
"TOGETHER, WE CAN
WORK IT OUT"
(Emphasis in
original.)
Discussion of RJR Advertisement
This advertisement
from RJR is false and misleading in several critical respects, in part
because of its bald omission of material facts. Earlier sections in
this Prosecution Memorandum [See also Clifford E. Douglas, Special Report: The Tobacco
Industry's Use of Nicotine as a Drug: What Do the Recent Revelations Mean for
Tobacco Control? (American Council on Science and Health: New York, NY, May
1994); Testimony of John Slade, M.D., before the Subcommittee on Health and the
Environment, Committee on Energy and Commerce, House of Representatives, United
States Congress, March 25, 1994; Testimony of David Kessler, M.D., before the
Subcommittee on Health and the Environment, Committee on Energy and Commerce,
House of Representatives, United States Congress, March 25, 1994.] document the fact that RJR knows, but
clearly fails to admit or disclose in this advertisement, that:
* nicotine is
highly addictive;
* RJR extracts,
adjusts and uses nicotine to fortify the reconstituted tobacco
implanted in RJR's cigarettes;
* in contrast to
RJR's manufacturing practices of the 1940s, RJR now
applies sophisticated technology that enables RJR to exercise
absolute discretion and control over the level and even the presence
of nicotine in RJR's products;
* "[m]uch of
the recent controversy" to which the RJR advertisement refers
has focused not, as the advertisement claims, "on
[RJR's] use of various techniques that help[s RJR] reduce the 'tar'
)and consequently the nicotine) yields of [RJR's] products," but
has focused chiefly on RJR's use of its techniques to increase nicotine
levels in its reconstituted tobacco and on RJR's manipulation of tobacco
to increase nicotine levels in lower-tar tobacco
products; and * the tobacco from the five leading cigarette brands
(including cigarettes manufactured by RJR) in 1952 contained less,
not more, nicotine (an average of 1.58 - 1.82 percent nicotine on a
dry weight basis) than the 1.5 - 2.5 percent nicotine reported for
finished cigarettes by James Johnston in a February 28, 1994, letter
to the FDA. [Letter from James
W. Johnston to David A. Kessler, M.D., February 28, 1994. See testimony of John
Slade, M.D., before the Subcommittee on Health and the Environment, Committee
on Energy and Commerce, House of Representatives, United States Congress, March
25, 1994.] In fact, while
the advertisement states that 2.8 milligrams of nicotine is "three
times what the average is today" (emphasis in original),
which entails that the average today must be less than one
milligram, Johnston's own letter written during the same period as RJR
published this advertisement states, as noted, that the average is
now no less than 1.5 milligrams and as high as 2.5 milligrams.
This inconsistency is both material and significant as to its
inevitable impact on the tobacco use and, thereby, the drug addiction
and overall health of millions of American consumers. [See,
generally, U.S. Department of Health and Human Services, Public Health Service,
Centers for Disease Control, Center for Chronic Disease Prevention and Health
Promotion, Office on Smoking and Health, Reducing the Health Consequences of
Smoking: 25 Years of Progress: A Report of the Surgeon General, 1989.]
Furthermore, Johnston
and RJR compare apples with oranges. Comparing average nicotine yields
from the 1940s with those today, as the advertisement does, is
a highly misleading exercise - one that is guaranteed to confuse and
deceive the average consumer. Cigarettes in the 1940s bore little
resemblance to cigarettes today. For example, they had no vent holes to
dilute the smoke reaching the test machines (but which are often
ineffective when smoked by human consumers). They did not contain the
thousands of additives used in modern-day cigarettes. They also did not
contain the substances that tobacco manufacturers now add to raise the pH
of the smoke in order to free up more nicotine for absorption into
the user's bloodstream.
(b) Walker
Merryman (Vice President, Tobacco Institute) to CNN: [CNN, "The World Today," April
13, 1994 (emphasis added).]
"There isn't any manipulation of
nicotine in the cigarettes."
(c) Walker
Merryman (Vice President, Tobacco Institute) to New
York Times: [Quoted in Anthony
Ramirez, "Lower Cigarette Sales Linked to Tax Rise," New York Times,
June 12, 1990, p. D1 (emphasis added).]
The Tobacco Institute objected to the finding of
a study from the National Bureau of Economic Research that smoking is
addictive, citing statistics indicating that 95 percent of those who stop
smoking do so on their own.
Merryman said: "These figures and common
sense contradict any claim that cigarette smoking is addictive."
Discussion of False
Representations (b) and (c)
See, inter alia, Section
V(A)(1)(a), supra, including Discussions regarding testimony
of James Johnston of RJR, which is, with other major cigarette
companies, represented by the Tobacco Institute.
(d) Brennan
Dawson (Vice President, Tobacco Institute) to USA Today: [Quoted in Anita Manning, "Smoking
Under Fire from the FDA and Others," USA Today, p. 6D, March 29, 1994
(emphasis added).]
Manufacturers of cigarettes are "absolutely, categorically
not" adding nicotine to tobacco.
(e) Brennan
Dawson (Vice President, Tobacco Institute) on "Face
the Nation:" [March 27, 1994.]
"The industry does take the position that... not
only do they not add nicotine, but they don't manipulate nicotine.
So Congress has been told formally by every cigarette manufacturer in the
United States that this claim is without foundation."
Discussion of False
Representations (d) and (e)
See, inter alia, Section
V(A)(1)(a), supra, including, e.g., Discussions
regarding testimony of James Johnston of RJR, which is, with other major
cigarette companies, represented by the Tobacco Institute.
(f) Press Release
from U.S. Tobacco Company Responding to Wall Street Journal Article: [U.S. Tobacco Company Press Release,
Contact: Alan Kaiser, October 26, 1994. See Alix M. Friedman, "Juiced Up:
How a Tobacco Giant Doctors Snuff Brands to Boost Their 'Kick,'" Wall
Street Journal, October 26, 1994, p. A1.]
In a press release responding to the Wall
Street Journal's investigative article on UST discussed earlier in
this Prosecution Memorandum, UST falsely denies the Journal's
findings and the nature of the company's conduct. The highly misleading press
release states, inter alia:
"With respect to the article's central
thesis that the company somehow manipulates 'the amount of nicotine users
absorb,' the fact is the 1988 Surgeon General's report concludes to the
contrary that because of the 'complexity' of smokeless tobacco use, 'the dose
of nicotine cannot be predicted from the nicotine content of the tobacco or its
absorption characteristics.'
***
"The suggestion that there is a so called
'graduation strategy' enticing consumers to begin using low nicotine smokeless
tobacco products and manipulating them to products with higher levels of
nicotine is untrue - the oral tobacco market does not work that way. The
company's various product lines of smokeless tobacco are based on an
appreciation that we cannot make any part of the public like and use any one of
our products if it does not respond to their taste and form preferences."
Discussion of False
Representation (f)
See Discussions,
supra, of Joseph Taddeo's alleged perjury, at Section V(A)(1)(a).
(g) Statements
Made to the Press by Healthy Buildings International at the (Paid)
Behest of the Tobacco Institute and Center for Indoor Air Research
The Tobacco Institute paid Healthy Buildings
International ("HBI") officials to pose as independent experts on
environmental tobacco smoke and indoor air issues. In this arrangement, HBI
officials appeared on talk shows and testified in legislatures to argue,
purportedly from a "scientific" perspective, that environmental
tobacco smoke is not a health hazard and that smoking should not be restricted.
[Doug Levy, "Struggling to Clear the Air on Tobacco," USA Today,
October 12, 1994, p. 1D.] Documents obtained by USA Today indicate
that HBI has consulted for the Tobacco Institute since at least 1985. The
documents indicate, further, that HBI and its president, Gray Robertson, falsified
data in order to justify HBI's public pronouncements. At the time that
HBI is believed to have falsified its data, the tobacco industry-funded Center
for Indoor Air Research was paying HBI $118,415 to measure tobacco smoke in
"typical" offices. HBI's attorney, Jeffrey Howard, has denied the
allegations of falsification. [Doug Levy, "Smoking Data Tampered With,
Researchers Say," USA Today, November 2, 1994, p. 1D. See also Myron
Levin, "Who's Behind the Building Doctor," The Nation, August 9/16,
1993, p. 168.]
b. By the United
States Mails.
The evidence establishes that tobacco companies,
by disseminating or causing to be disseminated false advertisements through the
United States mails, sought directly or indirectly to induce individual members
of the public to purchase substances known by such companies to be drugs or
devices in violation of 15 U.S.C. §52(a)(1). [See, generally, multiple sections
throughout this Prosecution Memorandum regarding the addictive nature of nicotine
and its use as a drug by tobacco manufacturers.]
An example of such activity, described above, is
a letter dated January 11, 1990, from R.J. Reynolds Tobacco Company to an
elementary school principal in response to letters received from the school's
fifth grade students. [Letter from Jo F. Sprach, Manager, Public Information,
Public Relations Department, R.J. Reynolds Tobacco Company, to Principal,
Willow Ridge School, Amherst, New York, January 11, 1990 (emphasis added).]
After denying, in response to concerns raised by the children, that RJR allows
its brand dames to be used on toys or candy cigarettes, the letter states:
"The tobacco industry is also concerned
about the charges being made that smoking is responsible for so many serious
diseases. Long before the present criticism began, the
tobacco industry, in a sincere attempt to determine what harmful
effects, if any, smoking might have on human health, established the
Council for Tobacco Research -- U.S.A. The industry has also
supported research grants directed by the American Medical Association. Over
the years the tobacco industry has given in excess of $162 million to
independent research on the controversies surrounding smoking --
more than all the voluntary health associations combined.
"Despite all the research going on, the simple
and unfortunate fact is that scientists do not know the cause
or causes of the chronic diseases reported to be associated with
smoking. The answers to the many unanswered controversies surrounding
smoking -- and the fundamental causes of the diseases often statistically
associated with smoking -- we believe can only be determined through more
scientific research. Our
company intends, therefore, to continue to support such research in a
continuing search for answers.
"We would appreciate your passing
this information along to your students. You may also be interested in
the enclosed publications presenting the position of our company and the
tobacco industry on the issue of youth smoking."
Tobacco manufacturers in the United States spend
more than $5 billion a year on advertising and promotion, according to the
Federal Trade Commission. Tobacco companies spend millions of dollars on
promoting, via the United States mails, the sale of tobacco products. This
Prosecution Memorandum provides extensive evidence of tobacco companies'
knowing and deliberate use and manipulation of nicotine as a drug in the
manufacture of their products and the hiding of critical health-related
information through apparent acts of perjury, withholding of information and
the activities of such industry public relations organizations as the Council
for Tobacco Research, the Tobacco Institute and the Smokeless Tobacco Council.
Based on information and belief, the companies' extensive advertising of these
products through the mails appears, therefore, in some cases to
constitute false advertising within the meaning of 15 U.S.C.
§52(a)(1). Organizations, such as the trade associations and consultants named
above, that have aided and abetted such false advertising may also be
chargeable for such violations.
2. MAIL FRAUD
It is apparent that the tobacco companies
identified in this Prosecution Memorandum have engaged in schemes to defraud
members of the public, and have used the U.S. mails for the purpose of
executing or attempting to execute such schemes, in violation of 18 U.S.C.
§1341. Each separate use of the mails to further these schemes to defraud
constitutes a separate offense. The tobacco companies have misrepresented
material facts, and these misrepresentations have resulted in the passage of
money to the companies. While the schemes or artifices to defraud need not have
been fraudulent on their face or have involved affirmative representations,
they must have involved, as they in fact did, fraudulent misrepresentations and
omissions reasonably calculated to deceive persons of ordinary prudence and
comprehension. Moreover, the scope of fraud under the mail and wire fraud
statutes is broader than common law fraud, and no misrepresentation of fact
must be shown in order to establish a scheme to defraud.
The validity of a mail fraud conviction does not
hinge on a showing of actual loss by the intended victim. It is enough that the
defendant knowingly devised a scheme to defraud and caused use of the mails in
furtherance of the scheme. The government need not prove actual injury in a
prosecution for mail fraud. United States v. Nelson, 988 F.2d 798
(8th Cir. 1993), cert. denied, 126 L.Ed.2d 250, 114 S. Ct. 302. It
is not necessary, therefore, to prove that particular consumers were injured by
tobacco products or duped into spending money to but tobacco products. While
contemplation of harm or injury must be shown to establish mail fraud, it may
be inferred when the scheme has such an effect as a necessary result of
carrying it out. See United States v. London, 753 F.2d 202 (2d Cir.
1985). Thus, if millions of consumers have been harmed by fraudulent
concealment of the adverse health consequences of tobacco use, the intent of
the scheme may be inferred, since the harm to the consumers was the necessary
result of the concealment.
A reckless disregard for truth or falsity also
has been held sufficient to sustain a mail fraud conviction. United
States v. Schaflander, 719 F.2d 1024 (9th Cir. 1983), cert. denied,
467 U.S. 1216, 104 S.Ct. 2660. While the government must prove that the
defendant had the specific intent to defraud, the showing of an evil motive on
the part of the defendant is not necessary, and intent may be inferred through
circumstantial evidence. United States v. Savran, 755 F.Supp. 1165
(E.D.N.Y. 1991).
Following are documented instances of specific
conduct constituting mail fraud:
i. The Council for Tobacco Research
Scheme: [See also discussion of Council for Tobacco Research, supra, at
Section C(1)(a)(2)(a).] The creation and role of the Council for Tobacco
Research ("CTR") bears a striking resemblance to the scheme
con-sidered in United States v. Biesiadecki, 933 F.2d 539,
541-542 (7th Cir. 1991). In Biesiadecki, the court found a scheme
to defraud where the defendant omitted information so as to cause
people of ordinary intelligence to make uninformed decisions. See also
Kehr Packages, Inc. v. Fidelcor, Inc., 926 F.2d 1406 (3d Cir.
1991), cert. denied, 501 U.S. 1222, 111 S. Ct. 2839. The defendant
in Biesiadecki had participated in a scheme to defraud when he
enticed people to participate in his investment program by not telling investors
of the money that other customers had lost and by misrepresenting customer
successes. Id. at 543. The defendant's scheme was designed to
entice customers by fraudulently minimizing the risk, through the
misrepresentation of some figures and the omission of others.
Likewise, the CTR was formed (originally as the
Tobacco Industry Research Committee) not as a legitimate entity to fund
research on tobacco and health, but rather as a public relations front whose
primary purpose was to protect and increase the profits of
tobacco companies. Like the defendant in Biesiadecki,
the CTR, on behalf of the tobacco companies that fund it, has been and
continues to be an integral component in an ongoing scheme designed to
entice customers by fraudulently minimizing the risk of tobacco
use, through the misrepresentation of some health data and the
omission of other health data.
Recently obtained internal documents from the
files of Brown & Williamson have exposed the fact that the research
conducted through the CTR typically has been "nondirected" -- that
is, not designed to learn the truth about the health effects of tobacco use --
in contrast with the research conducted in-house by the tobacco manufacturers
and through carefully guarded outside con-tracts. [E.g., "Privileged"
Memorandum from Mr. E. Pepples (Vice President and General Counsel) to Mr. C.I.
McCarty (Chairman and Chief Operating Officer) discussing the value of the CTR
to B&W, dated September 29, 1978. The memorandum states: "The point
here is the value of having CTR doing work in a nondirected and independent
fashion as contrasted with work either in-house or under B&W contract
which, if it goes wrong, can become the smoking pistol in a lawsuit.” You may also want to refer to the note of
February 11, 1977, to you and Dr. Hughes on this subject. A copy is attached to
this memorandum. It is pointed out there that CTR provides a yardstick by which
to measure and challenge the claims made against us on the basis of the
research reports. Furthermore, the mere fact that CTR now has over two decades
and $46 million worth of experience behind it shows that there is a real
controversy here and that the industry is in it for the long haul, at least
until real answers are found to take the place of Hammond's statistical
guesswork. "This history of staying power and steadiness encourages good
scientists to respond favorably to the industry when we ask them to tackle
tough long-term assignments. A corollary is that, without CTR, the government
and the American Cancer Society would be the only game in town. In that
situation, the strongminded scientists willing to deviate from the party line
of the Mary Laskers of this world would have no place to go. As long as there
is a CTR that can -- and do -- have some place to bring their
applications."] The internal documents also illustrate CTR's key role as a
tool to defend against, not learn the truth about, newly
identified health concerns involving tobacco. In an internal B&W missive
[It is not clear whether it is a letter or a memorandum. (Emphasis added.)] to
several B&W officials regarding the CTR budget, dated April 4, 1978, Ernest
Pepples writes:
"Originally, CTR was organized as a
public relations effort. The industry told the world CTR should
look at the diseases which were being associated with smoking. There was even a
suggestion by our political spokesmen that if a harmful element
turned up the industry would try to root it out. The research
of CTR also discharged a legal responsibility. The manufacturer has a
duty to know its product. The [CTR's] Scientific Advisory Board composed of
highly reputable independent scientists constitute a place where the present
state of the art is constantly being updated. Theoretically SAB
is showing us the way in a highly complex field. There is another political need for
research. Recently it has been suggested that CTR or industry
research should enable us to give quick responses to new developments
in the propaganda of the avid anti-smoking groups. For example,
CTR or someone should be able to rebut the suggestion that smokers suffer from
a peculiar disease, as widely alleged in the press some months ago. A properly
designed research effort would encompass the need for instant
response on subjects of public interest in the smoking and health
controversy. Finally the industry research effort has included special
projects designed to find scientists and medical doctors who might
serve as industry witnesses in lawsuits or in a legislative forum. All
of these matters and more should be considered in asking what kind
of research the industry should do."
Based on information and belief, numerous letters
and other documents have been sent via the United States mails in furtherance
of the CTR public relations fraud. Among the letters sent via the U.S. mails
that have been identified recently as a result of the disclosure of internal
tobacco company documents are the following:
a) Two letters from the CTR to five tobacco
company attorneys outlining the proposed CTR budget for 1978 of the CTR's
Literature Retrieval Division, the division's budget for 1977, the estimated
expenses for 1977, the procedure for billing the companies according to their
market share percentages, and the relationship between the five companies and
the CTR. [Letter from Addison Yeaman (President of CTR) to Messrs. Thomas F.
Ahrensfeld, Joseph H. Greer, Arnold Henson, Ernest Pepples and H.C. Roemer,
dated December 6, 1977; letter from W. Hoyt to American Brands, Inc., Brown
& Williamson Tobacco Corp., Liggett & Myers Incorporated, Philip
Morris, Incorporated and R.J. Reynolds Tobacco Company, dated December 28,
1970.]
b) Letter and attached memorandum from attorney
Edwin J. Jacob to Ernest Pepples "setting forth the current status of
CTR's consideration of the proposals made by Micro-biological Associates for
the year beginning July 1, 1978. [Letter from Edwin J. Jacob (Jacob and Medinger)
to Ernest Pepples, Esq. (Vice President and General Counsel, B&W), dated
June 22, 1978.]
c) Three letters exchanged among the RJR,
B&W and Lorillard tobacco companies concerning the funding of CTR grantees
and the companies' interest in obtaining tax credits for their contributions.
[Two letters from Samuel B. Witt, III (Vice President, General Counsel and
Secretary, RJR) to Ernest Pepples (B&W), dated February 7, 1983; Letter
from Ernest Pepples (B&W) to Arthur Stevens (Senior Vice President &
General Counsel, Lorillard), dated February 25, 1983.]
ii. The Scheme to Mislead and
Withhold Information from the U.S. Surgeon General: In 1963, members
of the tobacco industry were fully aware that the U.S. Surgeon General was
preparing the first Surgeon General's report on smoking and health, which was
released on January 11, 1964. Tobacco industry officials were consulted by, and
undertook to submit tobacco and health-related information to, the Surgeon
General's committee during the process of producing the report. At the outset,
members of the tobacco industry recommended and un-officially approved the
naming of experts to the Surgeon General's committee. Tobacco company officials
kept in regular contact with the committee and sought closely to monitor its progress.
It was during this period that B&W general
counsel Addison Yeaman and senior British-American Tobacco Company official
A.D. McCormick exchanged six letters and telexes, dated
between June 28, 1963, and August 8, 1963, in which they discussed whether to
submit to the U.S. Surgeon General their research findings on the addictive and
other harmful effects of nicotine and the disease-causing properties of
cigarettes. In the course of this dialogue, the two senior officials
explicitly agreed to withhold this information, which
they then did. According to the New York Times:
"The [Battelle] report found that there
were some beneficial effects of nicotine, including a tranquilizer-like drug
effect and an appetite-suppressing effect. But is also showed that it might
cause heart disease.
"Mr. Yeaman wrote to Anthony D. McCormick,
a senior executive of the parent company in London, that the company would have
to decide what to disclose to the American Surgeon General, Dr. Luther Terry,
who was about to issue the first report by a Surgeon General condemning
cigarettes as a health hazard.
"Mr. Yeaman referred to the Battelle
'nicotine report' and to a new filter created by a company scientist, R.B.
Griffith, which could filter out some hazardous substances in cigarettes.
"Mr. McCormick cabled back on July 3, 1963,
that 'it is too early to submit Battelle reports to Surgeon General's
Committee.'
"Mr. Yeaman cabled back 'submission
Battelle or Griffith developments to Surgeon General undesirable and we agree
continuance of Battelle work useful but disturbed at its implications re
cardiovascular disorders.' He said the new research should cause a
'reassessment fundamental policy re health.'
"Two weeks later, as part of the corporate
debate about how to handle the health hazards of cigarettes while continuing to
keep the company free of the possibility of lawsuits by smokers, Mr. Yeaman
wrote a 2,000-word analysis of whether the company should acknowledge the
hazards of cigarettes and accept the risks of litigation, or say nothing, but
give up the ability to talk about its research in public and give up credible
standing to analyze and criticize the Surgeon General's report.
"Mr. Yeaman said in the report, labeled
'strictly private and confidential' and dated July 17, 1963, that the new
information about the tranquilizing effects of nicotine and its positive
effects on weight loss 'delivers to the industry what may well be the first
effective instrument of propaganda counter to that of the American Cancer
Society, et al., damning cigarettes as having a causal
relationship to cancer of the lung.'
"He said the positive nicotine findings and
the Griffith filter were 'a bridge over which the industry could pass from its
present terrain of defense to a field for effective counter-attack.' The
Griffith filter could selectively take hazardous substances out of cigarette
smoke, but could leave the good taste and the nicotine. This device would
provide the opening politically, and the positive uses of nicotine would be
their 'weapon.'
"He noted that company research had shown
that nicotine has a tranquilizing, or anxiety-reducing effect, and helps
control body weight, and 'moreover, nicotine is addictive.'
"'We are, then, in the business of selling
nicotine, an addictive drug effective in the release of stress mechanisms,' he
wrote.
"The research found that despite the
beneficial effects of nicotine, cigarettes 'cause, or predispose, lung cancer.'
"'They contribute to certain cardiovascular
disorders,' the research found. 'They may well be truly causative in emphysema,
etc., etc.'" [Philip J. Hilts, "Tobacco Company Was Silent on
Hazards," New York Times, May 7, 1994, p. A1.]
iii UST's Scheme to Addict Young
Consumers to Smokeless Tobacco Products Through
a "Graduation" Strategy: As discussed at Section A(1)(e),
regarding the alleged perjury of UST's Joseph Taddeo, UST has for a number of
years executed a "graduation" strategy, whereby it actively recruits
new young users to consume lower-nicotine "starter" brands of
smokeless tobacco and then endeavors to "graduate" them upwards to
more addictive, higher-nicotine brands. Taddeo testified falsely, it appears,
that UST does not do so, in violation of 18 U.S.C. §1621. UST has, in fact,
used the mails in support of its apparently fraudulent efforts to carry out its
graduation strategy. Thus, e.g., UST Executive Vice President Jack
Africk said the following in an interview published in the Spring 1985 edition
of "Up to Snuff," a UST newsletter [Appended to Testimony of Gregory
N. Connolly, D.M.D., M.P.H., before Subcommittee on Health and the Environment,
Committee on Energy and Commerce, House of Representatives, United States
Congress, November 29, 1994.] which was mailed to members of
UST's sales force:
"As far as our strategy for entering a new
market is concerned - for each market there is a set of criteria which have
been established, and must be met. Skoal Bandits is the
introductory product, and then we look towards establishing
a normal graduation process.
(Emphasis added.) The Wall Street
Journal explains further:
"U.S. Tobacco denies that it has a
'graduation process' to ratchet users up the line to stronger brands, saying
that 'there is no set pattern of brand switching.' However, the company itself
used the term internally, and publicly alluded to it in the mid-1980s. 'They
talked about graduation all the time - in sales meetings,
memos and manuals for the college program. It was a mantra,' says Ken Carlsen,
a division manager in U.S. Tobacco's sales department, who worked at the company
from 1979 until 1986.
"'For people who haven't ever tasted
[snuff], you'd of course begin them on a product that had a little tobacco
taste, but wouldn't turn them off,' explains Barry Nova, U.S. Tobacco's
president until 1984. He adds: 'The graduation is to a more
tobacco-y product... to a stronger product.'" [Alix M. Friedman,
"Juiced Up: How a Tobacco Giant Doctors Snuff Brands to Boost Their
'Kick,'" Wall Street Journal, October 26, 1994, p. A1 (emphasis added).]
Recommendation for Further Investigation
It is clear, given the enormity and duration of
the business conducted by the named tobacco companies and what might be seen as
a pattern and practice of criminal conduct committed by these companies, as
documented by this Prosecution Memorandum, that these companies, their
executives, their agents and other involved individuals have used the mails in
furtherance of such criminal acts. See, generally, this Prosecution
Memorandum, supra. The Department of Justice is asked, therefore,
as part of the requested criminal investigation, to endeavor to identify such
activity on the part of the companies and individuals named here.
3. FRAUD BY WIRE,
RADIO OR TELEVISION
The tobacco companies engaged in a scheme to
defraud members of the public by transmitting by means of wire, radio and
television communication in interstate commerce misrepresentations of material
fact, resulting in passage of money to these same companies in response to
their misrepresentations in violation of the wire fraud statute, 18 U.S.C.
§1343.
An example of conduct underlying such fraudulent
conduct is as follows;
* An internal B&W paper, dated October 3,
1967, from President E.P. Finch, outlined answers to be given publicly
regarding smoking-related health issues. The paper proposes responding
to the assertion that "nicotine in cigarette smoke was shown by the 1964
Surgeon General's Report to be harmful" by quoting the same report to the
effect that "'nicotine is not usually considered a carcinogen
(cancer-producing substance) on the basis of animal experiments.' [sic] and
that it 'probably does not represent an important health hazard.'"
(Emphasis added.)
DISCUSSION
In contrast with the public stance recommended
in the Finch paper, a British-American Tobacco/B&W research conference held
on Hilton Head Island, South Carolina, in 1968 made clear B&W's awareness
that nicotine had debilitating effects on the circulatory system in connection
with the company's search for a substitute substance that would have the
pharmacological impact of nicotine without the other harmful effects. It
stated:
"In view of its pre-eminent importance, the
pharmacology of nicotine should continue to be kept under review and attention
paid to the possible discovery of other substances possessing the desired
features of brain stimulation and stress-relief without direct effects
on the circulatory system. The possibility that nicotine and other
substances together may exert effects larger than either separately (synergism)
should be studied and if necessary the attention of Marketing Departments
should be drawn to these possibilities. [See Philip J. Hilts, "Tobacco
Company Was Silent on Hazards," New York Times, May 7, 1994, p. A1,
reporting that B&W explicitly decided to withhold from the U.S. Surgeon
General significant research findings from Batelle Laboratories of Geneva,
which had been hired to do health-related research on tobacco.]
See also multiple discussions of B&W's knowledge of nicotine's
addictiveness and the company's manipulation of nicotine, supra.
Recommendation for
Further Investigation
The foregoing serves
as but one small example of potentially unlawful conduct, or, in the
alternative, conduct that served to encourage unlawful conduct. It is
clear, given the enormity and duration of the business conducted by the
named tobacco companies and their representatives, as well as
the alleged criminal conduct documented throughout this Prosecution
Memorandum, that the probability is high that these companies and
individuals may have defrauded the public by the use of wire, radio
and television communication. The Department of Justice is asked,
therefore, as part of the requested criminal investigation, to endeavor to
identify such activity on the part of the companies and individuals
named here.
D. OTHER POTENTIAL
VIOLATIONS OF FEDERAL CRIMINAL LAWS
1. CRIMINAL
CONSPIRACY
The evidence indicates that two or more tobacco
company representatives, acting in their official capacities, may have violated
18 U.S.C. §371 by conspiring to violate multiple laws of the United States (see
supra) and to defraud the United States, the Food and Drug Administration
and the U.S. Surgeon General (see supra), since one or more of such
persons committed acts to effect the object of said conspiracy.
This Prosecution Memorandum does not
specifically address the issue of criminal conspiracy, leaving it to the
discretion of the Department of Justice. The Department of Justice may choose,
upon examination of the evidence documented supra, to investigate
the applicability of 18 U.S.C. §371 to the cumulative conduct of the named
corporations, associations and individuals.
2. "RICO"
VIOLATIONS
The evidence indicates that tobacco company
representatives, acting in their official capacities, may also have violated
the prohibitions set forth at 18 U.S.C. §1962 (Racketeer Influenced and Corrupt
Organizations, or "RICO") by participating in a commercial enterprise
or an enterprise affecting commerce through a pattern of specific criminal
racketeering activity. Tobacco company represen-tatives appear repeatedly to
have committed acts prohibited by Federal law, including 18 U.S.C. §1341 and 18
U.S.C. §1342, constituting predicate acts of mail and wire fraud, respectively
(see supra), within the meaning of 18 U.S.C. §1961(1). Many of these
acts were related in their common objective, or were consistently repeated, and
are capable of further repetition. This conduct, therefore, may have
constituted a pattern of racketeering activity within the meaning of 18 U.S.C.
§1961(5).
The Prosecution Memorandum does not specifically
address the applicability of RICO to the facts documented supra. As
with the issue of criminal conspiracy, it is appropriate for the Department of
Justice, in its discretion, to determine upon consideration of the foregoing
whether to investigate the applicability of 18 U.S.C. §371 to the cumulative
conduct of the named corporations, associations and individuals.
3. FALSE CLAIMS
AND UNPAID TAXES
In a letter dated February 7, 1983, to B&W's
General Counsel Ernest Pepples, Samuel B. Witt III, RJR's Vice President,
General Counsel and Secretary, suggests that the tobacco companies who fund the
Council for Tobacco Research ("CTR") (see multiple
discussions, supra) might be able "to take advantage of a new
tax credit for basic research expenditures." Witt goes on to explain that
RJR expects to take advantage of the tax credit by "paying our share of
the grant to the grantee directly," adding that RJR "will shortly be
working out the details with the CTR staff."
It is not clear at this writing what the tobacco
companies who have funded the CTR have done to carry out such a tax strategy.
If, in fact, they have executed such a strategy, their having done so raises
the question of whether they have improperly received tax credits for
contributions for "research" when, in fact, the research they have
funded has been supported, often with the facilitation of tobacco industry
lawyers, primarily for public relations purposes.
An action can be brought under the False Claims
Act where there is a claim submitted to the government to receive money. Under
31 U.S.C. §3733, the Federal government can issue civil investigative findings
of the Department of Justice, an action also might lie against the tobacco
companies named in this Prosecution Memorandum for recovery of unpaid taxes.
The Internal Revenue Code, at 26 U.S.C. §7401, provides that "[n]o civil
action for collection or recovery of taxes... shall be commenced unless the
Secretary authorizes or sanctions the proceedings and the Attorney General...
directs that the action be commenced." See United States v.
Western Pac. R. Co., 190 F.2d 243 (9th Cir. 1951).
The Department of Justice is asked to
investigate the conduct of the named tobacco companies in funding the Council
for Tobacco Research and the treatment of their "contributions" under
the Federal tax laws.
VI.
CONCLUSION
The information uncovered during the past year
and assembled for the preparation of this Prosecution Memorandum provides
substantial evidence that tobacco company witnesses committed perjury in sworn
testimony before the United States Congress. The evidence also demonstrates the
likelihood that additional violations of Federal criminal laws have been
committed by the named individuals and corporations.
The Prosecution Memorandum is not intended to be
exhaustive. Rather, it seeks to identify for the U.S. Attorney General and the
Department of Justice those areas of inquiry that appear most urgently to
deserve the focused resources of a formal criminal investigation. While not
comprehensive, this document nonetheless catalogues numerous instances of
apparent criminal conduct. It also identifies some of the Federal criminal laws
which may have been violated, and recommends options for further investigation
by the Department of Justice.
The enormity of the harm perpetrated by tobacco
companies and their agents on American consumers is difficult to comprehend. It
is apparent, however, that the conduct described here, committed over decades,
has contributed profoundly to the serious illness and premature death
experienced by tens of millions of Americans, as well as to trillions of
dollars in health care costs and lost productivity borne by the economy of this
nation and the individual States.
In light of the numerous and complex facts that
are involved, and the extraordinary difficulty faced by Federal government
officials and agencies when they have attempted to obtain complete and truthful
information from the tobacco companies and their representatives, the
Department of Justice is strongly encouraged to convene a grand jury to
investigate these matters. By exercising the power of subpoena, a grand jury
could more effectively seek the truth. Likewise, the executives, scientists and
other implicated by the evidence could be questioned in a constructive fashion,
removed from the glare of television lights, in a forum designed for this
purpose.
RICO Convictions of Major Tobacco Companies Affirmed
May 12, 2011
by Ronald A. Goodbread, Legal Editor
In a punishing affirmance, the D.C. Circuit Court of Appeals has issued a 92-page per curiam opinion upholding the judgment issued by D.C. District Court Judge Gladys Kessler in August 2006, in which she found eleven of America’s major Tobacco Companies and related entities guilty of nearly 150 counts of mail and wire fraud in a continuing “pattern of racketeering activity” with the “specific intent to defraud” under the Racketeer Influence Corrupt Organizations (RICO) Act. The panel consisted of two Republicans, Chief Judge David B. Sentelle, of the tobacco state of North Carolina, a Reagan appointee, and Janice R. Brown, a George W. Bush appointee, together with David S. Tatel, appointed by President Clinton. The familiar names include Philip Morris, R.J. Reynolds, Brown & Williamson, Lorillard, Liggett, British American, and the Tobacco Institute.
The Appellate Court’s opinion, dated May 22nd, is all the more astonishing in view of its magnitude. No fewer than 39 attorneys entered appearances on behalf of the Tobacco Companies urging reversal, while 59 lawyers, including the Attorneys General of 37 States, entered appearances in favor of affirming the convictions. Names were dropped on both sides, including former U.S. Solicitor General Theodore B. Olson for the Tobacco Companies and G. Robert Blakey for the Appellees. Weighing in on behalf of various States whose health care systems are being increasingly burdened by tobacco-related maladies were such luminaries as Attorneys General Edmund G. Brown, Jr. of California, Joseph R. Biden III of Delaware, Lisa Madigan of Illinois, Douglas F. Gansler of Maryland, and Andrew Cuomo of New York.
Brought in the last year of the Clinton Administration, the case charged that the Tobacco Companies had for decades engaged in “a pattern of racketeering activity” geared to “deceive the American public about the health effects and addictiveness of smoking cigarettes.” The trial lasted nine months, included live testimony from 84 witnesses, documentary evidence from 162 more, and produced almost 14,000 exhibits. The District Court had granted leave to intervene as to proposed remedies to the American Cancer Society, the American Heart Association, the American Lung Association, and Americans for Nonsmokers’ Rights, the National African-American Tobacco Prevention Network, and the Tobacco-Free Kids Action Fund.
After a review of all the evidence the Trial Court concluded that the Tobacco Companies had engaged in a decades-long scheme to defraud actual and potential smokers by falsely denying the adverse health effects of smoking; that nicotine and smoking are addictive; that the Companies had manipulated cigarette design and composition so as to assure nicotine delivery levels that create and sustain addiction; had falsely represented that light and low tar cigarettes deliver less nicotine and tar and therefore present fewer health risks than full flavor cigarettes; engaged in an invidious marketing campaign to youth; had falsely denied that secondhand smoke causes disease; and throughout it all had suppressed and destroyed documents, information, and research to prevent the public from learning the truth about these subjects and to avoid or limit liability in litigation.
The Court of Appeals pulled no punches, engaging in none of the niceties of appellate nomenclature in drawing on the record below to document its ruling.
The Baby Boom Plume. The Government adduced evidence that traversed almost the entire lifetime of the Baby Boom Generation, starting in 1953, when four of the major tobacco giants joined together to strategize a response to an emerging public concern about health risks associated with smoking. Their initial public response was that any health hazards attributable to smoking constituted “an open question.” Their first ploy was the publication on January 4, 1954, in over 400 newspapers throughout the country, of an advertisement entitled “A Frank Statement to Cigarette Smokers” in which they asserted “[t]hat there is no proof that cigarette smoking is one of the causes” of lung cancer and “[t]hat statistics purporting to link cigarette smoking with the disease could apply with equal force to any one of many other aspects of modern life.” Hearkening back to the time of John Rolfe, they assuringly concluded that “[f]or more than 300 years tobacco has given solace, relaxation, and enjoyment to mankind.” They pledged, however, to keep an eye on emerging research to monitor any health hazards to smokers.
Nicotine Addiction. What the Trial Court found, however, was that the Tobacco Companies, in fact, engaged in “disseminating advertisements, publications, and public statements denying any adverse health effects of smoking” in “promoting their … strategy of sowing doubt” when they knew full well “that smoking causes cancer and emphysema, that secondhand smoke causes lung cancer and endangers children’s respiratory and auditory systems, [and] that nicotine is an addictive drug.” The “research group” that they had promised to set up pursuant to their 1954 statement conducted its own “extensive research into the physiological impact of nicotine, how it operates within the human body, and how the physical and chemical design parameters of cigarettes influence the delivery of nicotine to smokers.” In the end it presented them with evidence early on that, in fact, showed the highly addictive nature of nicotine. As early as 1963, Brown & Williamson’s General Counsel wrote in a confidential memorandum, “We are … in the business of selling nicotine, an addictive drug ….” In 1981, a Philip Morris executive wrote, “Cigarettes are not just habit-forming – the body builds up a requirement for them.” Similarly, by 1991, an R.J. Reynolds report bluntly concluded, “We are basically in the nicotine business.” As a result of their own internal research, the Trial Court found, they “recognized and internally acknowledged that smoking and nicotine are addictive.” Thus, the Court of Appeals concluded “that Defendants were aware that nicotine creates a chemical dependency far stronger than mere habit.”
Suppressing Evidence. Yet, the Court found, “despite this internal knowledge, for decades … [the Tobacco Companies] denied and distorted the truth about the addictive nature of their products, suppressed research revealing the addictiveness of nicotine, and denied their efforts to control nicotine levels and delivery.” R.J. Reynolds ran a commercial in the mid-1950’s asserting that more doctors smoke unfiltered Camels – one of the most virulent of the carcinogen delivery devices – than any other brand because they “agree with your throat.” In one of the most pernicious examples of fraudulently misleading the public, in a 1971 CBS “Face the Nation” interview, the President of Philip Morris denied “that cigarettes posed a health hazard to pregnant women or their infants,” despite the fact that he had been notified to the contrary by his company’s own internal research division. He conceded that while it is true that "babies born to women who smoke are smaller, they're just as healthy as babies born to women who do not smoke,” adding grimly that "some women would prefer having smaller babies." Six years later one of his vice-presidents notified him of the results of a joint study with other Tobacco Companies which concluded “that exposure to cigarette smoke causes emphysema” but he never changed his public position. He was but one of the numerous executives, CEO’s Vice-Presidents, scientists, and heads of R&D divisions at each of the major Companies who had engaged in similar public conduct. The Court pointed out an assertion by a Philip Morris Vice-President that “[n]obody has yet been able to find any ingredient as found in tobacco or smoke that causes human disease.” Twenty-eight years after Reynolds scientists had conceded that the presence of carcinogenic compounds was “now well established,” a company press release continued to declare the subject “an open controversy.”
Moreover, the Tobacco Companies’ employees and attorneys were also involved in “destroying documents relevant to their pubic and litigation positions and suppressing or concealing scientific research” which contravened their public position. Indeed, these numerous false statements led the Court of Appeals to conclude that “[t]he fact that Defendants continually denied any link between smoking and cancer … suggested that they themselves consider the matter material,” thus providing one of the elements of fraud.
The industry seldom lost an opportunity to trivialize the allegations of nicotine addiction, likening it to “attachments” such as tennis, jogging, candy, rock music, Coca-Cola, girl-watching, and hamburgers – each an All-American custom. In one of the more absurd analogies, the CEO of Philip Morris was quoted in Time Magazine in 1997, as saying that cigarettes were no more addictive than his fondness for Gummi Bears, while a vice-president for public affairs at the Tobacco Institute analogized the putative addiction to being a “chocoholic.”
On such a record, Judge Kessler had found, “[i]t is absurd to believe that the[se] highly-ranked representatives and agents of these corporations and entities had no knowledge that their public statements were false and fraudulent.” The truth was, the Court of Appeals also found, that for decades those in control of the Tobacco Companies had known “that cigarette smoking causes disease, that nicotine is addictive, that light cigarettes do not present lower health risks … and that secondhand smoke is hazardous to health.”
Engineering Addiction. Worse yet, knowing that their products were already indiscriminately addictive, while denying that fact at every turn; the cigarette manufacturers actually “engineered their product around creating and sustaining this addition.” At the outset of the 1980’s, they began to spike the nicotine content by as much as 1.6%. The overwhelming evidence showed that they “designed their cigarettes to precisely control nicotine delivery levels and provide doses of nicotine sufficient to create and sustain addiction.” A 1988 Report by the U.S. Surgeon General concluded that "[c]igarettes are highly efficient delivery devices and are as addictive as drugs such as heroin or cocaine." Thus, while publicly denying that fact, what the Tobacco Companies did for decades was to engage in a process which they actually deliberately “manipulated it to sustain addiction.”
Having this knowledge clearly in mind, however, did not stop the Tobacco Companies from continuing to proclaim their denials and disbelief of the plain and compelling evidence. In one of the most notorious incidents, on April 14, 1994, the CEO's of Philip Morris, R.J. Reynolds, U.S. Tobacco, Lorillard, Liggett, Brown & Williamson, and American Tobacco, the seven largest Tobacco Companies in the country, appeared under subpoena before a subcommittee of the House Committee on Energy and Commerce and in response to inquiries from then Congressman (now Senator) Ron Wyden of Oregon each stated under oath that he "believe[d] that nicotine is not addictive.”
Low Tar Cigarettes. Beyond that, the Tobacco Companies’ creating and marketing an “alternative” to heavy-duty smoking was also a pernicious ploy. The District court had found that the companies “engaged in massive sustained and highly sophisticated marketing and promotional campaigns to portray their light brands as less harmful than regular cigarettes.” They “marketed and promoted their low tar brands to smokers – who were concerned about the health hazards of smoking or considering quitting – as less harmful than full flavor cigarettes despite either lacking evidence to substantiate their claims or knowing them to be false.” Following the simple analogies of some of their executives, the Companies analogized their light and low tar cigarettes to low caffeine sodas and low fat cookies.
The truth, the Trial Court found, was that they had “known for decades that filtered and low tar cigarettes do not offer a meaningful reduction risk, and that their marketing which emphasized reductions in tar and nicotine was false and misleading.” By the beginning of the 1970’s, the Tobacco Companies “were aware that lower tar cigarettes are unlikely to provide health benefits because they do not actually deliver the low levels of tar and nicotine as advertised.” This is because habitual smokers would modify their smoking behavior with these brands by taking more frequent puffs, inhaling more deeply, holding the smoke in their lungs longer, or simply by smoking more cigarettes. As early as 1978, the British-American Tobacco Company was informed in a report that longtime smokers who switched to the low-tar brand “will in fact increase the amounts of tar and gas phase that they take in, in order to take in the same amount of nicotine.” As a result of this “nicotine-driven behavior,” any benefits of these low-tar brands were lost. Beyond that, those who used the low-tar brand were smoking more packs, thus increasing their purchases, and enhancing company profits into the bargain.
The Court of Appeals concluded that the hundreds of example of such evidence provided “sufficient evidence from which to conclude that Defendants’ executives, who directed the activities of the Defendant corporations and their joint entities, knew about the negative health consequences of smoking, the addictiveness and manipulation of nicotine, the harmfulness of secondhand smoke, and the concept of smoker compensation, which makes light cigarettes no less harmful than regular cigarettes and possibly more” so since they result in increased attempts at nicotine maintenance.
Secondhand Smoke. The Court further found that “internal industry documents revealed that … [the Tobacco Companies] believed the public perception of secondhand smoke would determine the industry’s survival and that secondhand smoke research by the cigarette manufacturers was a sensitive issue due to the absence of ‘objective science’ supporting their position and the risk that their own research would lead to unfavorable results.” The Tobacco Companies then set up a scientific front organization euphemistically styled the Center for Indoor Air Research to feign “independence” whose assignment was to generate “marketable science” to “use for public relations purposes.” As early as the 1970s, their own research revealed the lethal hazards of secondhand smoke. A Philip Morris scientist forwarded with approval an outside report which concluded that secondhand smoke caused “significant damage to airway function” in exposed nonsmokers. Two years later the company’s own research concluded that it is “more irritating and/or toxic … than main stream smoke inhaled by the smokers” themselves. At about the same time in the early 1980,s the Tobacco Institute nevertheless criticized an independent study showing a strong correlation between secondhand smoke and lung cancer as “suffering from a statistical flaw” when the evidence showed that the Institute “knew at the time not only that the statistical error did not exist, but also that the study was in fact correct.”
Review of Remedies. The District Court imposed no fines but found that Philip Morris, Reynolds, Lorillard, American, and British-American were likely to commit future RICO violations, rejecting their argument that the injunction was unnecessary in light of their obligations under the Master Settlement Agreement emanating from the nationwide tobacco litigation in the mid-1990’s, because these Defendants were still not in full compliance with it. Liggett alone was excluded from the District Court’s general injunction because it had voluntarily withdrawn from the RICO conspiracy, admitted that smoking is addictive and causes cancer, voluntarily restricted its advertising, and cooperated with the Government in its case against the other Tobacco Companies. The other seven Companies and their subsidiaries were enjoined them from false and misleading statements and advertising and from committing further RICO violations, from setting up false research fronts such as the Tobacco Institute, were ordered to cease using any express or implied health benefit claims regarding light or low tar cigarettes; required to grant the Government and the public access to all industry documents disclosed in the litigation and to provide additional data to the Government; and were prohibited from selling or transferring their brands, product formulas, and business entities to others who were subject to the injunction, or to conduct such business outside the United States.
The District Court denied the remainder of the Government’s requests for the imposition of a national smoking cessation program, with a special provision for young smokers; a public education and counter-marketing campaign; appointment of a special monitor to restructure the Tobacco Companies themselves; and to make public all internally-developed health and safety risk information about their products.
On appeal, the Court independently assessed whether each company presented a “reasonable likelihood of further violations” and found that the general prohibitory injunction against future RICO violations and against making future false and misleading statements were sufficiently specific to withstand challenge. The Tobacco Companies were successful, however, in reversing the application of the general injunctive relief as to their “subsidiaries” because the record did not disclose the degree of control that the Companies had over various such entities. In addition, the District Court’s proscription against making health claims on low tar products was remanded for modification to limit it to instances which had no domestic effect.
The Tobacco Companies also challenged the mandatory injunction that they initiate a public program to inform present and prospective smokers of the addictiveness and major health dangers of cigarettes in general and the lack of any significant health benefit from light/low tar cigarettes, on the grounds that these requirements were imposed on them without sufficient notice and therefore amounted to a denial of due process of law. The Court of Appeals rejected this argument, finding that the massive nature of the litigation amply provided the Defendants with the scope of potential remedies. “Requiring Defendants to reveal the previously hidden truth about their products,” the Court found, “will prevent and restrain them from disseminating false and misleading statements, thereby violating RICO, in the future.”
As one of the methods for issuing corrective information, the District Court had required the Companies to affix an “onsert” to each pack of cigarettes disclosing the issues of addictiveness and the link to cancer and other diseases. The Court rejected the Companies’ argument that this did not comply with the requirement of Cigarette Labeling Act that such warnings be “on” the package, not affixed to it. At the same time, however, the Court of Appeals found that the District Court’s requirement of point-of-sale counter displays was too intrusive on uninvolved retailers such as convenience stores, and vacated that requirement with instructions on remand for the District Court to reconsider its point-of-sale injunction with the rights of retailers in mind.
Finally, the Court of Appeals swept aside the Tobacco Companies’ First Amendment argument as to protected commercial speech with the simple statement that “it is well settled that the First Amendment does not protect fraud” and that “[h]owever broad the First Amendment … may be, it cannot be stretched to cover … known falsehoods.”
It is rare to find a more excoriating appellate review of a defendant’s failed case, especially at the hand of Judges whose backgrounds might otherwise have led one to predict a less scathing, if not altogether different, result. The case is United States v. Philip Morris USA, Inc., et al., U.S.App.D.C. No. 06-5267 (May 22, 2009) and it the full text may be found and downloaded at http://www.cadc.uscourts.gov/bin/opinions/allopinions.asp.